Bad Robot Pictures

From the Audiovisual Identity Database, the motion graphics museum

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1st Logo (January 18, 2008-December 16, 2011)


Nicknames: "Silhouette of the Robot", "CGI Bad Robot"

Logo: This is like the TV version, except the grass is higher and without a voice at the end of the logo. In a box containing a field of grass against a foggy sky, which is situated against a black background, the camera pans and zooms through the field. Suddenly, a silhouette darts back-and-forth across the screen. The robot, now done in CGI, appears in front of us from the left side of the box with its body obscured by grass. The picture turns into a drawing and "BAD ROBOT" in the same font as the TV logo, fades in below the box.

Variants:

  • On Cloverfield, the logo is considerably brighter.
  • In 2010 starting with Morning Glory, the fog is replaced by an evening sky with more realistic-looking clouds, and the robot looks smoother.

FX/SFX: The robot moving and the footage transforming into a 2-D drawing.

Music/Sounds: The opening theme of the movie or silence.

Availability: Seen on Cloverfield, Morning Glory, Star Trek, Super 8, and Mission: Impossible - Ghost Protocol.

Editor's Note: None.

2nd Logo (May 16, 2013-)


Nicknames: "Silhouette of the Robot II", "CGI Bad Robot II", "Bad Robot!"

Logo: Same concept as the first logo, but redone. Here, the camera moves through some tall grass to reveal a more detailed field and sky (unlike the previous logo, this takes up the whole frame instead of being boxed in). The robot makes its entrance and the picture zooms out against a black background. The end result is similar to before except when the picture turns into a drawing, the robot blinks. Also, the fog in the drawing animates, unlike the previous logo.

FX/SFX: Same as the first logo.

Music/Sounds: Same as the first logo. On J.J. Abrams' two Star Wars films and Infinitely Polar Bear, some atmospheric noises are heard (grass rustling, wind blowing, birds chirping, etc.), followed by a popping noise when the robot appears on screen and at the end, the two kids saying "Bad Robot!" as in its television counterpart.

Availability: Current. Seen on Star Trek Into Darkness, Mission: Impossible - Rogue Nation, Infinitely Polar Bear, Star Wars: The Force Awakens (after the credits), 10 Cloverfield Lane, Star Trek Beyond, Mission: Impossible - Fallout and Star Wars: The Rise of Skywalker (also after the credits).

Editor's Note: None.

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