Draft:Sunburst Digital

From the Audiovisual Identity Database, the motion graphics museum

(Redirected from Sunburst Digital)



Background

Sunburst Digital, formerly known as Sunburst Communications, is a software and educational video company, formed in 1974. It was purchased by Houghton Mifflin in 1999 before becoming independent again a few years later. It has since refocused exclusively on software, cloud and app-based educational materials, selling off its physical media business to Cerebellum Corporation, who has reissued most of Sunburst's videos under the label AIM Education. (Not to be confused with AIMS Media/AIMS Multimedia)

Sunburst Communications

1st Logo (1980s)

Visuals: On a red background, a white abstract-sun symbol is seen with the words:

SUNBURST
COMMUNICATIONS

below it in white. Copyright info is seen.

Technique: None.

Audio: Unknown.

Availability: Seen on games such as Survival Math.


2nd Logo (Early 1980s-1997)


Visuals: We see a sun rise up during sunrise and, when it's in place, the rays from the sun shine and fade into a white abstract-sun symbol on a black background. The logo zooms up a little bit and the words:

SUNBURST
COMMUNICATIONS

in white, fade it below.

Technique: The live-action sunrise.

Audio: A triumphant synth tune.

Availability: Can be seen on some of the company's movies on Learn360. However, it's rather hard to come by.

3rd Logo (1990s)

Visuals: On a black background, we see a white abstract-sun symbol, with an orange circle and the words:

SUNBURST

below it in white. Copyright info is seen.

Technique: None.

Audio: Unknown.

Availability: Seen on games at this time.


4th Logo (1995-1999)


Visuals: We see the Sunburst logo on a sunset background in a parody of the 20th Century Fox logo. After the spotlights turn on, a rabbit named Hopkins opens the circle and comes out, and roars in a parody of the MGM lion. After roaring, he gets back in and closes the circle. Copyright info is seen below.

Technique: Traditional animation.

Audio: A fanfare, with the sound of the circle opening and Hopkins roaring.

Availability: Seen on games from 1995 to 1999, such as Sunbuddy Math Playhouse, Type To Learn Jr., and A to Zap! Featuring the Sunbuddies.


5th logo (1996)

Visuals: On a blue background, we see the Sunburst logo in gold. The texts "SUNBURST COMMUNICATIONS" are seen next to it stacked.

Technique: None.

Audio: A synth tune.

Availability: Seen on games at the time such as The Hot Dog Stand: The Works and Fraction Attraction.

6th Logo (1997-1999)

Visuals: On a black background, we see a yellow, spiral sun symbol rise up the bottom while below, the word "SUNBURST" in a Comic Sans-like font spell out one-by-one and after that the word "COMMUNICATIONS" fades in below.

Technique: The logo appearing.

Audio: A dreamy synth tune.

Availability: Once again, seen on some of the company's films on Learn360, but not nearly as much.

7th Logo (1999-Late 2000s)

Visuals: On a black background, a white streak arc is being drawn, later three white streaks are being drawn above it with the last one being glown out which later turns into gold. Then, the text "SUNBURST" fades in.

Variants: Unknown.

Technique: The streaks being drawn, the glow and the fading.

Audio: A synth horn note and 3 fast chimes. Sometimes none.

Availability: Can be seen on software games from the company, such as Type to Learn 3.

8th logo (2000s)

Visuals: On a white background, "one moment please..." slides. Then, a period from it bounces, becomes larger and types the text "SUNBURST" fin gold on a keyboard. When it is done, it goes in the circle with "COMMUNICATIONS". After this the sun becomes gold.

Technique: The period bouncing.

Audio: A guitar note with laser sound effects.

Availability: Can be seen on software games from the company, such as Ice Cream Truck.

9th Logo (Late 2000s-)

Visuals: On a black background, a glowing spot draws the outline of the shape of the sun which later fills into gold when finished drawing. The text "SUNBURST" fades next to it, and a gold curvy line is being drawn.

Technique: The drawing and the fading.

Audio: Same as the last logo.

Availability: Can be found on later games and DVDs from the company. [Examples?]

Sunburst Digital

Logo (2000s-)

Visuals: On a black background, the current logo of the company fades in - Consists of the sun from before, a curved line, the texts "SUNBURST" and "digital" and a thin gold bar. Then, the text "Delivering on the Digital Promise to Education™" fades below it.

Technique: The fading.

Audio: Possibly none.

Availability: Unknown. [Examples?]

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