Sessão da Tarde

From the Audiovisual Identity Database, the motion graphics museum


Background

Sessão da Tarde is a Brazilian television programming block on TV Globo that shows movies on Monday through Friday afternoons. Launching on March 4, 1974, it is one of the most enduring movie screenings.



1st Logo (March 4, 1974-December 29, 1989)

Visuals: On a black background, there is a sign of pink balls scrolling throughout the background. The text

sessão
da tarde

in the Cooper Black font shakes up and down, continuing like this until the end.

Later Variant: Starting in 1981, a later version is used: there are many photos of movie stars (one sliding from the right and one sliding from the left, and vice-versa), until the title is seen flying out of the screen.

Technique: Cel animation.

Audio: A swing tune consisting of a horn/brass melody with an 11-note recorder ditty midway in it, accompanied by drums and a bass, then a 7-note low brass outro and ending in a high recorder note.

Later Audio Variant: A 26-note disco tune starting after a 3-note dramatic tune begins and ending in an additional note.

2nd Logo (January 1, 1990-September 3, 1999)

Visuals: On a sky background, there is a rainbow (with the title in orange next to it). The scene moves rotation with only the colors in the rainbow visible until the rainbow sets its point of view. The rainbow returns back to normal and the title arcs-up to normal as the background becomes purple and the title turns shiny-gold ("sessão da" smaller and "tarde" bigger; "sessão" below "tar", and "da" below "e"). The text is also in the Cooper Black font.

Technique: Early CGI.

Audio: The 1981 audio but this time arranged a semitone higher and played on rock guitars. Composed by Evaldo Santos.

Audio Variant: The "Presented by" bumper has the audio of the actual logo but it's played on an electric piano and the last 9 notes are also replaced with an underscore backed by synth strings.

3rd Logo (September 3, 1999-April 9, 2004)

Visuals: A modernized version of the previous logo, except the rainbow is replaced by some transparent colors and the animation and clouds are re-done.

Variant: Starting on April 3, 2000 (when Globo introduced their new logo and its transparent mark known as the "Globo de Vidro" ("Glass Globe" in Portuguese)), the Globo de Vidro is added: starting a bit after the intro starts up until right before the logo of every show (and this one) is revealed.

Technique: Computer animation.

Audio: Same as before, albeit with sound effects.

Audio Variant: Same as before.

4th Logo (April 12, 2004-October 4, 2013)

Visuals: An updated version of the 2nd logo, except the background is a live-action sky background, the text is blue and more transparent and the letters in the title swirl around the rainbow from the 2nd logo (this time more transparent as well) and at the end the rainbow is placed along with the "sessão" word of the title. Also, the background just keeps the same throughout the logo.

Variants:

  • Rarely, only the last second is shown.
  • Starting on December 3, 2007 (when Globo started airing in widescreen), the logo is cropped to widescreen.

Technique: CGI.

Audio: Same as the previous two logos, but a variety of sound effects are added to the audio and mixing them altogether.

Audio Variant: Same as the previous two logos.

5th Logo (October 7, 2013-)

Visuals: Against a yellow background, there is what looks like a film projector (much more transparent) and then lines of different sizes are dispersed and change colors in the background. At the end, all the lines form the title. The logo has a vintage style to it.

Variant: Starting in 2016, the ending part is cut off.

Technique: Computer animation.

Audio: The 2nd logo's audio but this time in the same key as the 5th logo of Vale a Pena Ver de Novo and sung by a choir. The second-to-last note is held until the end by replacing the last note.

Audio Trivia: This choir music is also used in promos for Globo's afternoon lineup (which consists Vídeo Show, Vale a Pena Ver de Novo, and Sessão da Tarde) from October 2013, which has a extended mix with the 2013 opening themes of Sessão da Tarde (for the beginning and last parts of the extended music) and Vale a Pena Ver de Novo (for the second part of the extended music).

Audio Variant: The "Presented by" bumpers have the 2nd logo's audio's arrangement: a violin plays the first 20 notes (the 3rd and 9th and 15th notes are tied in with the 2nd and 8th and 14th notes) (the 20th note is held longer) and then the 16th to 18th notes, followed by a G-minor piano chord and ending in an 8-note clarinet ad-lib, accompanied by drums (up until the piano chord concludes) and synth-pads (throughout; solely in the ad-lib, where the synth-pads doubling strings). Here, the key is also the same as the 2nd logo.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.