Behaviour Communications

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 05:33, 30 December 2020 by imported>LOCALCOWBOY

Logo description by CooleyBoy10 Logo capture by Jeffery1970 Video capture courtesy of Paperking99

Background: This was a short-lived film division subunit of Canadian software developer Behaviour Interactive. It was formed from the ashes of Malofilm.

(1997-2001)

Nickname: "Rollercoaster Behavior"

Logo: We see an old black-and-white video of a woman (in either around her twenties or thirties or forties) walking on a street in appearance, when we suddenly cut to a shot of something rising up from the ground. Next she then stops and looks backwards, and we see her scream as we fade to a shot of a giant lowercase "b" being pulled up. We then see a matrix-web with the Behaviour Interactive logo (without the box with the company name underneath it) animating in various directions, crossfading to a view from a rollercoaster driving into the dark tunnel. We then fade into the "b" being pulled up near a skyscraper and what looks like a rollercoaster, and we fade to a black background with the Behavior Interactive logo on it.

Variant: On some of its company's films, the logo begins when we see the B being fully pulled up.

FX/SFX: Everything. Very likely live-action.

Music/Sounds: It starts off with some crickets chirping and the sound of footsteps, followed by a loud rumble and the woman briefly screaming. All of a sudden, the logo audio is cut off as the camera is driven into the darkness. As we fade into the b being pulled up, the sounds of the wind blowing and the heartbeats were heard. The short variant has just the sounds of wind blowing and the heartbeats or uses the film's opening theme.

Availability: Seen on Love & Sex, Eye of the Beholder, and the Canadian releases/prints of films from that company such as Chinese Box and Free Money.

Editor's Note: The logo's strange and off-the-wall feeling will get to many people or viewers/fans, especially the loud rumbling and the woman screaming for what feels like no apparent reason. However, it's more weird than scary than ever.

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