W Network Originals

From the Audiovisual Identity Database, the motion graphics museum



Background

W Network (often shortened to W) is a Canadian English language specialty channel owned by Corus Entertainment. The channel primarily broadcasts general entertainment programming oriented towards a female audience. W Network was established in 1995 as the Women's Television Network (WTN), which had a focus on women's lifestyle programming. The channel was eventually acquired by Corus in 2001 and relaunched under its current branding in 2002. As part of the relaunch, W's programming shifted to a mix of both entertainment and lifestyle programming. By 2017, W had moved its lifestyle programming to its sister networks such as HGTV, focusing exclusively on entertainment programming.

Logo (2007-2017)


Visuals: On the middle front, the circle wands in from a white sphere with a orange outline following a bit second later. It then opens the W Network emblem in its colored form. The word "NETWORK" fades in as well as the Corus byline on the bottom soon after. In a blurred background, several light bulbs on the far bottom are being rotated slowly to the right; some are flashing on and off.

Byline:

  • 2007-2016: "A Corus ENTERTAINMENT COMPANY"
  • 2016-17: "A Corus. COMPANY"

Technique: 2D animation.

Audio: None or the ending theme of the show.

Final Note

In 2017, the W Network logo was replaced by the Corus logo, alongside the removal of the YTV, Teletoon, Treehouse, Global, ABC Spark, CMT, HGTV, and Food Network logos.

W Network Originals
Corus Entertainment (logo)
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