User:Compooper/current commercial log

BetMGM

Credits

Compiled by
Compooper

Background

BetMGM is an online sportsbook founded in 2018. It is owned by MGM Resorts International.

(2021-)

Tag: A live-action shot of a lion roaring is seen. Afterwards, it fades to a black background. The BetMGM lion logo, along with the company name and the slogan "THE KING OF SPORTSBOOKS" fade in and slowly zoom up.

Variants:

• Starting in 2022, the logo was updated to include a brownish-gray background. The text is now completely gold. The formatting of the slogan was changed to "THE KING OF SPORTSBOOKS".
• There is a variant where the logo is shifted to the left (and also appears in horizontal form) to make room for a league partner logo (i.e. NHL). A disclaimer at the bottom reads "An Official Sports Betting Partner"

Technique: Live-action combined with computer editing effects.

Music/Sounds: Leo's MGM roar.

Availability: Common; can be seen on numerous commercials from the company. They can mostly be spotted during breaks for many cable sports networks. The commercials also appear as a YouTube ad once in a while.

Fanduel

Credits

Compiled by
Compooper

Background

Fanduel is an online gambling company from the United States. Founded in 2009, they are known for revolutionizing a fantasy sports system with real-life prizes. Fanduel is 18% owned by the Fox Corporation.

(2022-)

Tag: Over a moving blue gradient, we see the FanDuel symbol rotate around the Z axis while zooming up to the camera. Three ripples appear behind the symbol as this occurs. The symbol then moves away from the camera, and "FANDUEL" appears. The symbol and the logo cast a shadow along the background, as if they were protruding out of it.

Variants:

• Usually, the slogan "MAKE EVERY MOMENT MORE" appears below. However, the text can also be modified to read the product being advertised in the commercial.
• The tag can also contain "Official Sportsbook Partner of the NBA" or "OFFICIAL PARTNER OF THE NFL" tags, with the respective league's logo appearing to the left or right of the FanDuel logo.
• For FanDuel Casino, a version with a purple gradient appears instead.

Technique: Simple CGI.

Music/Sounds: Two heartbeats, which repeat after a whooshing sound.

Music/Sounds Variant: The tag is usually accompanied with an announcer saying "FanDuel, make every moment more."

Availability: This appeared in many of FanDuel's commercials starting in Fall of 2022.