United Home Entertainment

From the Audiovisual Identity Database, the motion graphics museum




1st Logo (2000-2001)

Visuals: Over a white background, the words "UNITED" and "HOME ENTERTAINMENT" move back to the center white facing into view. A 3D ripple emerges when the text is settled, and a red line wipes in between.

Technique: CGI.

Audio: None.

Availability: Found on earlier distributed releases.

2nd Logo (2001-2002)

Visuals: A blue background fades in while the white word "UNITED" blurs into view. The text zooms in for a second before the background turns white, and a spark draws in the red bar below the text, which slowly changes into blue. "HOME ENTERTAINMENT" zooms in below the bar, while a white spotlight appears behind the finished logo.

Technique: Mostly 2D-based animation.

Audio: A futuristic ambient chord.

Availability: Unknown. [Examples?]

3rd Logo (2002-)

Visuals: There is a bunch of flipped white letters on a black background. A flying insect-like creature appears from the top-left and shortens the letters close to the center in an arc-like fashion. The flying creature spins closer into view and moves back below the text to draw in the red bar, lightened in a neon-like effect. Then each of the letters of "UNITED" face into the camera one-by-one while "HOME ENTERTAINMENT" grows in below the bar, and a lens flare appears and causes a brief flash, which turns the rest of the background white. The name is now seen in its trademark blue color.

Technique: Simple yet effective CGI.

Audio: A majestic fanfare with sparkle sounds added to it.

Availability: Seen on various Thai video CDs and DVDs.

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