TOY Productions

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 01:41, 19 May 2020 by imported>TheImmortalKitten

Logo descriptions by Matt Anscher, Jeffrey Gray, and Shadeed A. Kelly Logo captures by Shadeed A. Kelly, V of Doom, TrickyMario7654, Derrick Anderson, TheEriccorpinc, and Eric S. Editions by Eric S., Shadeed A. Kelly, and V of Doom Video capture courtesy of Pepsi9072

Bud Yorkin Productions, Inc.

Background: After Bud Yorkin ended his partnership with Norman Lear, he formed his own production company joining forces with writers and producers Saul Turteltaub and Bernie Orenstein under the name of "Bud Yorkin Productions, Inc." in 1975. However, the series like What's Happening!! would have Yorkin's copyright stamp on the show. After Grady was canceled a year later, Yorkin, Turtletaub, and Orenstein established "TOY Productions". Yorkin however, was still involved with Tandem Productions as executive vice president.

(April 25, 1975-August 26, 1976)

Logo: Just in-credit text that says:

BUD YORKIN

PRODUCTIONS, INC.

with a copyright stamp below it.

Variants:

  • On the second S1 episode of What's Happening!! titled "The Birthday Present", the text would read as "A BUD YORKIN PRODUCTION".
  • On Grady, the text reads as "A BUD YORKIN PRODUCTION, INC."


FX/SFX: Just the scrolling of the credits.

Music/Sounds: Just the end-title theme from any show.

Availability: Rare. Seen on the Grady spin-off episode from season 4 of Sanford and Son called "The Family Man" and the What's Happening!! S1 episode "The Birthday Present".

Editor's Note: None.

_______________________________________________________________

TOY Productions

Background: TOY Productions was a new production company formed by the same TV producers Saul Turteltaub, Bernie Orenstein, and Bud Yorkin (hence the initials of the company) in 1976 after Grady was canceled and Bud Yorkin Productions became an in-name-only division. On February 19, 1979, TOY Productions was acquired by Columbia Pictures Television (now "Sony Pictures Television") and was folded in 1982 after the cancellation of One of the Boys.

(November 13, 1976-April 24, 1982)

Logo: Originally, the company used in-credit text saying:

A

T.-O.-Y.

PRODUCTION

with periods in between the letters "TOY". But in November 1976, it was changed to...

A

TOY

PRODUCTION

Variants:

  • On the S2 episode "Rerun Gets Married", a proper logo was used, consisting on a white ball with the word "TOY" in a cut-out with a text below saying "A TOY PRODUCTION" in one line. The design looks noticeably different in its first appearance: The logo is larger, the T and Y are slightly unevenly thinner, and the O is smaller, not even touching the other letters.
  • Starting on the episode "It's All in Your Head" on September 29, 1977, with the stylized text "TOY" in it, the letters in the ball are colored in orange or brown, and the text "A TOY PRODUCTION" is seen below.
  • The rest of the episodes in mid-season two starting in November would say "TOY PRODUCTIONS" (referred again to as "A TOY PRODUCTION" during the 1978-1979 season). The word "TOY" in the ball is now in white with a cut-out outline.
  • On the animated variant, the "T" and "Y" letters, as well as the halves of the "O" on each side, slide from the left and right side of the ball respectively. The company name zooms in from the bottom of the screen.

FX/SFX: Just scrolling or superimposed in the credits. For the TOY logo, it would fade in and out, appear in, or scroll.

Music/Sounds: The closing theme of show.

Availability: Uncommon

  • Seen throughout all three seasons of What's Happening!! except the second episode. It was also seen on the three short-lived series Carter Country, 13 Queens Boulevard, and One in a Million.
  • The animated version was seen only on the short-lived 1982 NBC sitcom One of the Boys with Mickey Rooney.

Editor's Note: The design of the logo looks unappealing. The animated variant uses cheap chyron effects.

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