Studios Idéfix

From the Audiovisual Identity Database, the motion graphics museum


Background

Studios Idéfix was the brainchild of French comic creators René Goscinny and Albert Uderzo, who are best known for their comic strips Asterix and Lucky Luke, along with publisher Georges Dargaud. It was founded in 1974 and went defunct in 1977, following Goscinny's sudden death from a heart attack.

Logo (October 20, 1976-March 10, 1978)


Visuals: On a red background is filmstrips similar to that of the MGM logos, surrounded by two branches of laurel. The filmstrips on the bottom have the phrase "DELIRANT INTI ROMANII" (Latin for "These romans are crazy"), and inscribed under is a marquee that reads "STUDIOS IDÉFIX". Inside the filmstrip ring is a blue background. Suddenly is Idéfix (Obelix's dog) running staggered towards the ring, then jumping to the "INTI" filmreel and sitting down. Idéfix then barks.

Trivia: The logo is a spoof of the MGM logo, featuring in place of the lion, the studio's namesake mascot, Idéfix (Dogmatix in English), the adorable pet dog of Asterix's sidekick, Obelix.

Technique: Traditional animation by Halas and Batchelor.

Audio: A very quirky '70s-like fanfare, which is played twice, with the last note/chord held longer, accompanied by barks.

Availability: Only appeared on The 12 Tasks of Asterix and the original French version of La Ballade des Dalton.

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