Silver Reel

From the Audiovisual Identity Database, the motion graphics museum

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Silver Reel Partners AG (commonly known as Silver Reel) is a Swiss film financing and production company founded in 2009.

1st Logo (early 2010s-2016)

Visuals: On a black background, the text "Silver Reel" in a Calibri font fades and turns to the screen letter by letter while a red lens flare is seen moving from the left to the right. After it dies down, "INVESTING IN ENTERTAINMENT" fades in below.

Technique: CGI.

Audio: None.

Availability: Seen on films from this period such as Under the Skin.

2nd Logo (2016-)

Visuals: On a dark gray-blue cloudy background, a 3D red rombus diamond shape pops out, which then turns to the company name from before (now in a metallic silver color) in 3D with the same red shape until it stops.


  • An open matte version exists.
  • An in-credit version is seen at end of films.
  • It sometimes shares the screen with other logos.

Technique: CGI.

Audio: A celesta/violin fanfare with repeating high notes.

Availability: Can be seen on films and series such as Unlocked, Breathe, Ride Like a Girl, and Most Dangerous Game, among others.

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