Motorola Teleprograms

From the Audiovisual Identity Database, the motion graphics museum

1st Logo (1970-1974)

Visuals: On a black background, multiple stretched and striped light blue and mint green shapes compresses into the center. After a few seconds, partially colored text stretches in from underneath, forming "MOTOROLA TELEPROGRAM CENTER". Then, three white shapes with two half circles on the left and right flips and turn into a circle containing a stylized "M".

Technique: Scanimate animation.

Audio: A high-pitched warbling sound followed by a series of repetitive synthesized beeps that ends with a higher-pitched set of notes.

Availability: Seen on For Medicinal Purposes Only.

2nd Logo (1974-1978)

Visuals: Over a black background is red, quick flashes of the Motorola logo, zooming in and out. After it stops, the Motorola logo is now silver and placed on top, and the words underneath, "MOTOROLA TELEPROGRAMS INC. Presents." They zoom in and stop.

Technique: Camera-controlled animation.

Audio: The strings and a flute play quickly, and then hold a note. This is actually the beginning of "Jupiter, the Bringer of Jollity" from Gustav Holst's "The Planets".

Availability: Seen on the educational films, ...So I Took It! and Ambush Tool of Terror.

3rd Logo (1978-1979)

Visuals: Over a black background is the white words, "MOTOROLA" and "Teleprograms Inc.," followed by a duplication of outlined rainbow words. Then, a Motorola symbol is placed next to the word "MOTOROLA", also followed by a rainbow trail. Then, a light blue word fades in on top of "MOTOROLA," reading, "A Presentation of."

Technique: Possibly Scanimate animation.

Audio: None.

Availability: Seen on Shooting Decisions and Double Jeopardy.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.