Jack Mackie Pictures

From the Audiovisual Identity Database, the motion graphics museum


This is Scott Fellows' vanity plate. Although he also works on cartoons, this logo is specifically used for his live-action programs.

Logo (September 12, 2004-February 27, 2016)

Visuals: On a black background, a white paper background zooms up to the screen as the words "Jack Mackie Pictures" type themselves in. The text is in a Courier New font.

Variant: On Big Time Rush on Nickelodeon's split screen credits when a music video plays, the logo is smaller, still, and in-credit.

Technique: Computer animation.

Audio: Typewriter sounds, followed by a "ding" noise.

Audio Variants:

  • On Big Time Rush and 100 Things to Do Before High School, it's the end-title theme.
  • Sometimes, on split-screen credits airings of some episodes of Big Time Rush and all episodes of Ned's Declassified School Survival Guide, a male announcer softly says "Described Media. This is Joel Snyder." This is likely due to Nick accidentally using the secondary-audio track on the source of that logo, and forgetting to change it for standard broadcasts.

Audio Variant Trivia: Joel Snyder is a voice-over artist who primarily works on descriptive-audio versions of television media, including some Nickelodeon shows, and the voiceover tag was what he used during his six years of directing the National Captioning Institute's Described Media program. However, as he stated in an e-mail response regarding the tag, he never did AD work for Big Time Rush despite the variant being used on that show; judging by this, and considering Nick's history of flubbing logo usages on split-screen credits, this was most likely an error on their part.

Availability: Appears on Ned's Declassified School Survival Guide and Big Time Rush. Was most recently seen on 100 Things to Do Before High School and it's TV movie pilot (named 100 Things to Do Before Middle School). The Joel Snyder variant was last seen when TeenNick used split-screen credits on Ned's Declassified in 2012.

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