IMG Studios

From the Audiovisual Identity Database, the motion graphics museum


Background

IMG Studios (formerly known as IMG Productions, IMG Entertainment, IMG Media and IMG Sports Media) is the television production division of IMG. It was formed in 2008 when IMG Media was renamed to IMG Entertainment. The sports unit of TWI was renamed to "IMG Sports Media", until 2014, when it was renamed to "IMG Productions". From 2006 to 2009, it once owned Tiger Aspect Productions, Tigress Productions and Darlow Smithson Productions, all 3 of these companies were sold off to Endemol. In 2016, the U.S. division was reorganized as IMG Original Content.

Logo (2008- )

Visuals: On a black background, two light flashes appear, then the flash disappears to reveal three blue boxes, each containing the letters "I", "M" and "G", with the "M" structured with three slash parts, which represent the IMG logo. Then, the gray letters reveal the words reading either "ENTERTAINMENT", "PRODUCTIONS", "STUDIOS" or "SPORTS MEDIA", which is placed below the boxes.

Variants:

  • In its early days, the logo appeared on a manhole cover, which zoomed out and placed it on a pavement.
  • Sometimes, the print version is used.
  • Sometimes, a copyright date is shown.
  • Sometimes, the logo shares the screen with other logos.

Technique: Computer animation.

Audio: A camera shutter, followed by a crowd cheering.

Audio Variant: The manhole cover version had a slam sound.

Availability:

  • The logo appeared on American and British shows, but US shows dropped it in 2016 in favor of using the IMG Original Content logo.
  • The manhole cover version appeared on Showtime airings of early episodes of Secret Diary of a Call Girl and Blush: The Search for the Next Great Makeup Artist on Lifetime.
  • The standard logo had appeared on IMG's programs since 2008 after the TWI logo was dropped, such as Miss Universe 2015, High Society and A Season with Notre Dame Football.
  • The still version appears on sports-related shows.
Trans World International
IMG Studios
IMG Original Content
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