Hello Princess

From the Audiovisual Identity Database, the motion graphics museum

Logo (November 1, 2020-)

Visuals: A film of a recording session starts, beginning with an old man recording the line "...all I ask is a tall ship and a star to steer her by" in three different ways: a straightforward response, one with more lively expression, and the last in a deep voice. The camera then moves over to a young redheaded man wearing glasses smiling. The actor says "Is that enough?" to which the other nods. The former chuckles afterwards as the camera moves its attention towards him. Zooming out to a medium shot of him, he picks up the script and asks if he can keep it, to which the directors allow him to. Then, the footage cuts to the company name in a cloudy yellow texture slowly fading in and out.

Trivia: The line read in the beginning of the logo is from Sea-Fever by John Masefield.


  • On The Winter Witch, the end tail of the sequence is snowing and the logo loses its color and disappears.
  • On Alice in Terrorland, the ending logo sequence is only shown and tinted in blue.

Technique: Live-action and CGI.

Audio: Throughout the live-action footage, a film projector is heard rolling alongside a poignant string fanfare, which continues for the entire logo. The dialogue of the voice actor and the directors are also heard during the live-action sequence. At the end of that, the film projector stops, the fanfare rises to a flourish, and the company name is read by the voice actor.

Availability: It was first seen on Vengeance and can be seen on their recent releases such as The Haunting of Pendle Hill and The Winter Witch.

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