Good Butter

From the Audiovisual Identity Database, the motion graphics museum


Background

This is the vanity plate of Josh Reims.

Logo (September 22-December 29, 2010)


Visuals: On a black background, there is the interior of a refrigerator, with some foods inside such as milk and butter. A man is seen dancing on top of the lid of the butter. Under the interior is the text "GOOD BUTTER", with a slab of butter between "GOOD" and "BUTTER".

Technique: Live-action.

Audio: A group of kids saying the company name in unison. On the pilot episode, the kids sound more off-sync.

Availability: Seen on Undercovers.

Legacy: It's considered a funny logo, especially in contrast to the show and the Bad Robot logo it follows.

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