Global Digital Media Xchange

Background

This was an authoring company that worked as a subsidiary of New Line Cinema and Warner Bros.

Logo (August 24, 2004-May 15, 2007)

Visuals: On a cloudy background in a cyan tone, there are some rectangles forming a blue world map. Some yellow comets draw a few points on the continents, while one of them draws a line that shows pictures of computer machines and discs in a green tone, that zoom in after a few seconds. Then, there is the Earth spinning faster and transforming into a Goode-style flat map. At the same time, the letters that form the stacked text "Global Digital Media Exchange", zoom out and place on the map before being passed by three other yellow strikes. At the end, the byline "A Warner Bros. Entertainment Company" in blue, fades in below.

Technique: 2D animation made in After Effects.

Audio: Some zapping sounds along with three cue notes and some drone beeping.

Audio Variants: On HD DVD releases, a 9-note guitar tune is used instead along with different beeping and whoosh sounds.

Availability: Seen on New Line Home Entertainment DVDs of Cellular, Highwaymen, Harold & Kumar Go to White Castle, Raise Your Voice, Vera Drake, Birth, The Sea Inside, King's Ransom, Havoc, Running Scared, and Wedding Crashers. It also appears on Universal HD-DVDs of Apollo 13 and 12 Monkeys.