Chroma Video

From the Audiovisual Identity Database, the motion graphics museum


Logo (1994)

Visuals: On a black background, "CHRO A'", in white, with a dark gray shadow facing the bottom right, and textured with a muted blue-tan-purple paint splash path, zooms in letter by letter. A spark draws in the "M", with both legs extended to be the text's underline, forming "CHROMA", alongside revealing "VIDEO" underneath the "M"'s underline. Several seconds later, the logo crossfades via pixlation to unveil "ZEIGT:", in a similar texture as "CHROMA".

Technique: Analog computer animation.

Audio: Windy whooshes and a boom sound effect, followed by a drums-driven rock soundtrack. Pixilation sound effects play during the crossfade.

Availability: The logo is seen on Kunst Stecher.

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