Big Idea Entertainment ("Why We Do What We Do" Bumper)

From the Audiovisual Identity Database, the motion graphics museum

Bumper (2000-2014)


Visuals: On a white background, a box fades in containing a video clip, slowed down and and in black-and-white, of a little girl (Alejandra, the daughter of Big Idea co-founder Mike Nawrocki). The text "Why we do..." and "What we do." fade in below the video and slowly move left. The words and video fade out and a small Big Idea logo fades in at the center of the screen. The logo then fades out and the white screen fades to black.

Variants:

  • On the VeggieTales tapes Sumo of the Opera and Holiday Double Feature, the Big Idea logo is larger. On the latter tape, there is a cross-dissolve to from the video and text to the logo.
  • A 10th Anniversary variant was created where the logo at the end is altered in some way. There were two versions of this.
    • An earlier variation uses the standard logo with the text "10th Anniversary" and "1993-2003" appearing stacked below it. On the 2002 reprint of VeggieTales: Rack, Shack & Benny, the text lines aren't stacked and are instead placed side by side.
    • The other is a special version of the logo. The logo's text is encased in a stylized golden box. Behind it is a golden ring with the words "10TH ANNIVERSARY" curved inside the top part and a sunburst within the hole. Below Bob and Larry is a curved banner reading "1993-2003".
  • There is a longer version of this bumper. Here, several video frames fade in and out, one at a time, showing various children of Big Idea staff members; below each box is a caption showing each child's name, age (at the time they were filmed) and relation to the staffer. Afterward, the text "Why we do..." and "What we do." fade in and out just like in the shorter version of the logo, and then the Big Idea logo fades in and out. The children are:
    • Daniel (age 2, son of artist James Breckenridge)
    • Sarah (age 2, daughter of artist Joe Sapulch)
    • Michelle (age 10, daughter of customer service rep Jill McWilliams)
    • Andrew (age 1, son of marketer Ben Howard)
    • Alejandra (age 2, daughter of co-founder, writer and voice actor Mike Nawrocki)
  • A widescreen version exists.
  • Variants with Portuguese subtitles on the bottom left can be seen on Brazilian VHS and DVD releases of VeggieTales.
    • Similarly, a variant with the "Why we do..." and "What we do." text in Spanish can be seen on 2007 Spanish DVD releases of said show.

Technique: Live action and computer effects.

Audio: A light synth rendition of the opening bars of the "Thankfulness Song", followed by a "ding" at the end.

Audio Variant: The long version has audio of VeggieTales character Annie Onion singing the "Thankfulness Song" (taken from the episode Madame Blueberry).

Availability:

  • Seen of tapes of VeggieTales and 3-2-1 Penguins! after the opening previews.
  • The long version can be seen on earlier tapes such as VeggieTales: King George and the Ducky, VeggieTales: Esther...The Girl Who Became Queen, 3-2-1 Penguins!: Trouble on Planet Wait-Your-Turn, the 2000 reprint of VeggieTales: The Toy That Saved Christmas, and the sampler A Taste of VeggieTales (where it appears at the end of the tape).
  • The early variant of the 10th anniversary logo appeared on Jonah: A VeggieTales Movie and VeggieTales: The Wonderful World of Auto-tainment, while the later version appeared on tapes like VeggieTales: The Ballad of Little Joe, 3-2-1 Penguins!: Moon Menace on Planet Tell-a-Lie, VeggieTales: An Easter Carol, and VeggieTales: A Snoodle's Tale. Some tapes, such as VeggieTales: Lyle the Kindly Viking and 3-2-1 Penguins!: The Cheating Scales of Bullamanka, don't have this bumper at all.
  • It can also be seen on all DVDs from Big Idea.
  • This bumper made its last appearance on Veggietales: Beauty and the Beet. Starting with VeggieTales: Noah's Ark, this was phased out in favor of the black FBI Anti-Piracy Warning screens.
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