Benchmark Films

From the Audiovisual Identity Database, the motion graphics museum


Logo (1973-1978)

Visuals: On a light blue background with a wooden plank, a white rectangle with a green shadow appears, followed by a navy "<" appearing, resembling the letter "K". The camera zooms out, and a red "BENCHMARI" with a navy word "FILMS" slide in from the left & right. Navy words "DISTRIBUTED BY" appear above.

Technique: Traditional animation.

Audio: A 6-note guitar riff. Sometimes, there's none.

Availability: Seen on Sámi Herders, Beauty Knows No Pain and Castles of Clay.

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