From the Audiovisual Identity Database, the motion graphics museum


Awesomeness, formerly and best known as AwesomenessTV, is a Los Angeles-based film and television studio owned by Paramount Digital Studios, a division of Paramount Global. Established in June 2012 by Brian Robbins and Joe Davola, the company initially focused on internet video, primarily targeting teenagers. AwesomenessTV initially operated an eponymous YouTube channel and multi-channel network. The company later expanded into talent, branded content, music, publishing, and retail. In 2013, DreamWorks Animation acquired AwesomenessTV. In 2014, Hearst Corporation acquired a 25% minority stake. In 2016, Verizon Communications acquired another roughly-quarter stake in the company for $159 million (valuing it at $650 million), while AwesomenessTV entered into a multi-year deal to produce content for Verizon's streaming video service go90. In 2018, following NBCUniversal's acquisition of DWA (which led to conflict due to being owned by Verizon competitor Comcast) and the shutdown of the fledgling go90, Viacom acquired AwesomenessTV for around $50 million - a fraction of its 2016 valuation. Since its purchase by Viacom, the studio has focused more on long-form television series and films for over-the-top services, and has referred to itself as targeting generation Z.

1st Logo (2012?-2016?)

Visuals: On a white background, a hand doing the peace sign upside down drops down. Then, a dash comes in from the right, then flips to the AwesomenessTV icon from the time, then to the AwesomenessTV logo. The logo and the background inverts.

Variant: A still version of the logo exists.

Technique: 2D animation.

Audio: A drum-driven rock theme with some squeaky sounds.

Audio Variants:

  • Sometimes, the theme would vary depending on the video.
  • For the still version, the end theme plays over it.

Availability: Seen on their videos at the time. Also seen on TV shows from the era. [Examples?]

2nd Logo (2016?-)

Visuals: On a black or white background, there is the "A" symbol from before zooming out with the red "TV" sign from before. Then it splits, forming the "AWESOMENESS" name from before.

Technique: 2D animation.

Audio: Two whooshes, or the end theme of the show.

Availability: Seen on AwesomenessTV programming from the era. [Examples?]

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