Antena 3 Productions

From the Audiovisual Identity Database, the motion graphics museum


Background

Antena 3 Productions was a Romanian television production company, founded when its namesake TV channel Antena 3 launched, on June 27, 2005. It used to produce every single one of the shows aired on the station, although its logo was no longer seen on screen after its switch to HD 16:9.

1st Logo (June 27, 2005-September 16, 2009)

Visuals: On a blue background, there is a dolphin moving to the right, drawing a "3". The number becomes 3D and a globe appears next to it, forming the Romanian Antena 3 logo. Below the logo, the "ANTENA 3" wordmark fades in, alongside a world map, then "O PRODUCȚIE" (A PRODUCTION) appears above. The dolphin leaves the screen.

Technique: CGI.

Audio: Several whooshes during signal noises and dolphin calls.

Availability: Can be seen on several Antena 3 shows from the time period, as well as on Antena Play, Antena's streaming service.

2nd Logo (September 16, 2009-November 27, 2016)

Visuals: In an ocean, the new Antena 3 logo gets spun around by a dolphin. The logo is then moved to the surface, with the dolphin following it, then making a ripple and going back in the water. When it does so, the text "PRODUCȚIE ANTENA 3" (ANTENA 3 PRODUCTION) shortly fades in and moves above the water.

Technique: CGI.

Audio: Same as the previous logo, albeit more dramatic.

Availability: Can be seen on Antena 3 shows from the time period, as well as on Antena Play, Antena's streaming service.

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