User:Doctorine Dark/sandbox

From the Audiovisual Identity Database, the motion graphics museum

Just some ideas/concepts I would put in here. Maybe. Nothing much otherwise.

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Gillette


Gillette is an American brand of safety razors, currently owned by Procter & Gamble since 2005. It is based in Boston, Massachusetts, United States.

Tag (1989-199?)

Visuals: On a black background, a metallic version of the Gillette logo of the time is seen, along with a blue line below the logo. A blue ray of light is illuminated from the top-right corner of the screen and moves from left to right, forming the slogan "The Best a Man Can Get" (in Futura) in the process. The Gillette logo shines twice.

Variants:

  • The slogan may be translated in some countries:
    • France: "La Perfection au Masculin"
    • Germany: "Für das Beste im Mann"
    • Spain: "Lo Mejor para el Hombre"
    • Italy: "Il Meglio di un Uomo"
    • Arab countries: "مايستحقه الرجال" (lit. "What the men deserve")
  • In variants that use the right-to-left script for their slogans (like the Arabic and Urdu variants), the ray goes from right to left, and zooms out back to the top-right corner after it forms the slogan.

Technique: CGI.

Audio: An enthusiastic rock tune, accompanied by a group of men singing "Gillette" and its accompanying slogan ("Gillette, The Best a Man Can Get!").

Availability: Seen on commercials from 1989 to the mid or late 1990s. Category:United States Category:Commercial tags Category:American commercial tags Category:International Category:International commercial tags Category:Procter & Gamble

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