USA Network

From the Audiovisual Identity Database, the motion graphics museum

Revision as of 13:27, 6 March 2023 by Doctorine Dark (talk | contribs) (Added Template:PageCredits; added 3 images)



Background

USA Network is a television channel owned by NBCUniversal.

1st Logo (1985-1987)

Logo: On a background, we see the word "USA" in red, with the blue word "NETWORK" below it. The logo shines.

Variant: There is a short version of this logo.

Technique: TBA

Music/Sounds: An 8-note tune with an announcer saying "You're watching USA Network".

Availability: Extinct.

2nd Logo (1990-1994)

Logo: On a North American map background, there are various clips of the network's shows, zooming and connecting together to form the red word "USA". Also at the end has slogan "America's Favorite Cable Network" at the end.

Technique: The zooming of the clips and the word forming.

Music/Sounds: An 11-note tune with announcer saying "You're watching USA Network, America's Favorite Cable Network".

Availability: Extinct.

3rd Logo (1996-1998)


Logo: We see an outside view of a studio. Then, the camera zooms to reveal some people working and filming at the control room filled with screens showing USA's original programming, sports programming and graphics as well as the SMPTE color bars. At the end, we look to a blue star with the words "USA NETWORK" next to it, leaving a shadow effect.

Technique: Camera animation by Pittard Sullivan.

Music/Sounds: A 3-note tune, which has eventually become the network's official jingle.

Availability: Extinct.

4th Logo (2002-2005)


Logo: Two variants exist:

  • One variant shows 4 white lines over a blue background zooming and folding in various directions as the camera pans around. As we zoom into one of the lines, we zoom back out to see four more lines above moving in the same direction before 4 lines (2 of each segment) turn to move away from the camera whilst the other lines comtinue zooming until they reach the white text "USA". As they do so, they appear on the right side of said text as five lines in a downward waving pattern.
  • Another variant is set on a white background, where there are three lines that are all red. The lines are seen zooming and turning (this time smoothly), as well as "separating" before reaching the company name (in red) and forming the same waving symbol as shown in the other logo.

Technique: 2D computer animaton.

Music/Sounds: A 2000s-esque rock tune.

Availability: Extinct.

Cookies help us deliver our services. By using our services, you agree to our use of cookies.