A for Apple Productions

From the Audiovisual Identity Database, the motion graphics museum


1st Logo (May 18, 2017)

Visuals: On a white background, various items found on an animation desk are seen forming a red apple, beginning with a black plastic vertical slider, multiple pages flipping to show a scribbled black triangular shape forming behind the fruit, a two page flipper flattening the logo, and a print effect inserting "FOR" into said nutritious food. The border fades out and a flattened version of the logo is shown. Below it, small dots form "APPLE".

Technique: 2D computer animation.

Audio: A rhythmic doo-wop soundtrack alongside the sounds of pages turning, a film projector rolling, and whooshing.

Availability: The logo is seen on Sangili Bungili Kadhava Thorae.

2nd Logo (November 24, 2020)

Visuals: On a black background, a white dot with an unaligned red and yellow ringed border bounces on top of a large white circle zooming in on the lower center, changing colors to yellow when making contact. After a thick white, blue violet, and red expands from said area, The dot then floats in the center where a white triangle slides upwards and merges with it. This releases several dots out of the triangle and a rainbow color changing bordered trail expanding outwards. Also, the apple is formed within the aforementioned filled shape. After, "FOR" expands letter by letter within the fruit, "APPLE" is drawn in by white lines with yellow, blue violet, and red trails. Later, the logo shifts upwards to make room for "AN ATLEE PRODUCTION" wiping in.

Technique: Flash animation.

Audio: The same doo-wop soundtrack from before without sound effects and an extended later half that includes an acoustic guitar.

Availability: The logo is seen on Andhaghaaram.

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