World-Northal Corporation

Background
World-Northal Corporation, formerly known as Northal Films', was a film company of Albert Schwartz. They primarily focused on martial arts titles exported from Hong Kong and Japan, but also distributed some titles in other genres. The company went out of business in the mid-1980s.

(1976-1986)
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Logo: On a black background, we see a series of yellow lines, which are thick on the left side, and get thinner on the right side. The lines zoom out to the left, revealing they are in a circle shape, looking like a yellow version of the AT&T logo. Once it finishes, "W RLD-NORTHAL CORPORATION PRESENTS" appears. The circle takes place of the "O" in "WORLD". "CORPORATION" is in a much smaller font, and is under the "THAL" part of "NORTHAL". "PRESENTS" is under the circle.

Technique: The circle zooming, the text appearing, all very basic animation.

Music/Sounds: A synthesizer version of "Promenade" from 's ''. On Quadrophenia, the logo is silent.

Music/Sounds Trivia: The music for this logo was sampled on songs by the 's and.

Availability: Extremely rare. Was common on English-dubbed versions of various Shaw Brothers productions until they were withdrawn from distribution in 1986. Seen on older prints of The Children before Troma Entertainment acquired distribution rights. Can be seen on the Prism VHS of Sweet William, and the Rhino VHS release of The Last Wave. It appeared on a Hulu and Shout! Factory TV stream of the 114-minute U.S version of Quadrophenia, and most recently on a Cinemax print of Bruce Lee: His Last Days, His Last Nights. This logo may have been plastered by the WW Entertainment logo on some prints of the studio's films.

Legacy: It is favored among kung-fu movie fans.