ABC National IDs

Background
The American Broadcasting Company (ABC) is an American multinational commercial broadcast television network that is a flagship property of Walt Disney Television. Launched in 1927 as the NBC-operated radio network NBC Blue Network, and after it became an independent radio network in 1945, it extended its operations to television in 1948, following in the footsteps of CBS and NBC. ABC has eight owned-and-operated and over 232 affiliated television stations throughout the United States and its territories. Some ABC-affiliated stations can also be seen in Canada via pay-television providers.

1st ID (1948-1953)


Nickname: "The Map of the United States"

ID: In a gradient background, we see a map of the United States. In front of the map, we see:

Times New Roman Times New Roman Times New Roman

in the middle of the screen.

Variant: A rare variant exists, where we see a globe in a cloudy background. We zoom in to the USA, and we see the letters "American Broadcasting Company" zoom towards us.

FX/SFX: None or in the globe variant, the globe spinning and the letters zooming.

Music/Sounds: An announcer is heard saying "This is ABC, the American Broadcasting Company."

Music/Sounds Variant: A variant exists where the announcer says: "The preceding program, originally telecast by ABC in New York (or in rare cases, Chicago or Hollywood) has come to you by special video recording. This is ABC, the American Broadcasting Company."

Availability: Extinct. This logo has been spotted on Tales of Tomorrow and some other programs at the time.