Sega Productions

1st Logo (July 19, 1997)
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Nicknames: "Flashing Sega"

Logo: We see the Sega logo fading in on a black background. The logo then flashes, warps and glitches in sudden cuts, one of them also being an electricity bolt, and then fades out.

FX/SFX: The logo distorting rapidly.

Music/Sounds: A tense synth pad drone with percussive echoes during the flashing.

Availability: Seen on The End of Evangelion.

Editor's Note: A very uncharacteristically dark and tense logo, but it nonetheless perfectly fits with the movie it precedes.

2nd Logo (February 14, 2020)
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Logo: The scene opens with gameplay footage of the original Sonic The Hedgehog. The camera slowly starts zooming out, revealing squares containing footage from other Sega and Atlus produced and published/licensed games placed side by side. Then, the camera zooms out quickly, revealing that the screens are forming a mosaic in the shape of the Sega logo on a black background. Finally, the logo flashes white, turning it blue with a white outline. A "®" symbol appears next to it, and the byline "A SEGA SAMMY COMPANY" fades in below; both are in white.

Trivia: The games that are seen here include Sonic The Hedgehog, Sonic Adventure, Virtua Racing, Jet Set Radio and Samba de Amigo, among many other notable franchises from the company including Yakuza / Ryu ga Gotoku and Valkyria Chronicles / Senjō no Valkyria, as well as Atlus' games and franchises, including Persona 5. Also shown are the boot-up screens for the Sega Saturn (using the original retail Japanese console boot-up) and Dreamcast (which is the retail Japanese and North American boot-up with the orange swirl), as well as other event related and promotional videos, like Toshihiro Nagoshi's close up in the "Amazing Sega" concept video.

FX/SFX: The gameplay footage, and the mosaic turning into the familiar Sega logo.

Music/Sounds: The opening of the film's score composed by Tom "Junkie XL" Holkenborg, entitled "Meet Sonic (Before We Start I Gotta Tell You This)", which includes a majestic two-note melody alluding to the iconic "SEGAAAAAAA!" chant when the logo is complete.

Availability: So far, seen only on the 2020 movie Sonic The Hedgehog.

Editor's Note: A great tribute to Sega's history, and is sure to please many fans of the company. Hearing the Sega chant in a major motion picture is a definite bonus. Also, it's the first time a Sega logo has had a byline reflecting its parent company, Sega Sammy Holdings.