Universidad Nacional Autónoma de México

From the Audiovisual Identity Database, the motion graphics museum


Universidad Nacional Autónoma de México (abbreviated as UNAM, Spanish for National Autonomous University of Mexico) is a public university in Mexico launched by Justo Sierra on September 22, 1910, initially as Universidad Nacional de Mexico. It has the highest student enrollment of all the universities in Latin America and has one of the largest campuses in the world.

Logo (1983)

Visuals: In a dark room, we first see a man slowly swaying his arms in the air with a dimly lit spotlight shining in front of him. When he becomes still, a bunch of neon green smoke emerges from the dark and blows toward the man. The screen cuts to another shot of another person with his hands raised in the air after a few seconds, seen being "engulfed" by said smoke. Another footage is shown where a woman is seen constantly swaying her body and arms up and down against the moving smoke, and yet another and final footage is shown after a while with another main slowly raising his arms against said smoke. As he slowly raises his arms, the emblem of UNAM colored cerulean fades in the middle, and after a few seconds, the background and colors of the emblem are inverted, only displaying a small portion of said footage within the emblem. The university name "UNIVERSIDAD NACIONAL AUTONOMA DE MEXICO" in yellow and in a stacked format appears underneath and stays static for a few seconds, which is followed by "PRESENTA" in Arial appearing underneath shortly after the university name disappears.

Technique: Live action and scanimate effects.

Audio: A fast-paced, rapidly arpeggiating synth theme that lasts throughout the entire logo with sounds of the wind howling during the smoke sequence, and an announcer saying "La Universidad Nacional Autónoma de México presenta:" when the text appears.

Availability: Only known to appear on a program broadcasted by Canal 8 known as Tiempo De Filmoteca.

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