Sony Digital Cinema 4K
From the Audiovisual Identity Database, the motion graphics museum
(2013-)
Logo: On a black background, the white text "Presented In" (or "Now Showing") fades in. It zooms back and then fades out as the camera pans into a dark environment with smoke and many multicolored crystals floating around. A couple more zoom out as we pan to see the crystals forming the text "Sony Digital Cinema 4K" against a supernova. Some rainbow swirls appear behind the fully-formed text as water ripples appear behind the text.
FX/SFX: Incredible animation.
Music/Sounds: A synthesized string theme, with whooshes and chings as the crystals zoom out. At the very end, there is a chime sound with seat-shaking bass.
Availability: Currently seen in theaters with the technology, including IMAX theaters.
Editor's Note: None.