Sesame Street Home Video ("Thanks for Helping" Bumpers)

From the Audiovisual Identity Database, the motion graphics museum

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1st Bumper (1995-2006)

Visuals: On a black or blue background is the text "THE MONEY THAT CTW EARNS WHEN YOU BUY OUR LICENSED PRODUCTS IS PUT BACK INTO SESAME STREET AND OTHER EDUCATIONAL PRODUCTS! THANKS FOR HELPING!" fade in, in either a pink, gold or white color. Then, it fades out into either a copyright notice, or a Sesame Street website promo, or a copyright notice before the latter.

Variants:

  • The size, arranging and formatting of the text varies.
  • The font of the text varies.
  • In 2001, the text "CTW" was changed to "SESAME WORKSHOP".
  • An in-credit variant was featured on certain videos (such as Sesame Street: The Alphabet Jungle Game).
  • A special animated version was created for some Elmo's World tapes and Elmo's Musical Adventure: The Story of Peter and the Wolf. The background is navy blue-bright blue gradient, and the text above, now in pink, fades in over it. Then, it fades to a copyright notice, and then the Sesame Street website bumper. Also, all the exclamation points are now periods.
  • Most 1998-2001 tapes, have the pink text on a black background instead. It usually cuts directly to the Sesame Street website bumper.

Technique: Usually, fading effects.

Audio: Either none, the closing theme of the video, the harmonica version of the Sesame Street theme, or the calypso rendition of the theme (heard as the closing theme to a couple of Elmo's World videos).

Availability: Seen at the end of all Sesame Street videos from the era. [Examples?]

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