Radio Televizioni Shqiptar

From the Audiovisual Identity Database, the motion graphics museum


Radio Televizioni Shqiptar (Albanian Radio Television), also abbreviated as RTSH is the main broadcaster of the Republic of Albania founded in 1938, operating several radio channels and television channels.

1st Logo (1972)

Visuals: On a cloudy background, there is a statue consisting of a man holding a blank flag on a star, which is on a bunch of emitting concentric circles. To the right of the star is the stacked text "RADIO TELEVIZIONI SHQIPTAR" in white.

Variant: A variant exists without the statue and star.

Technique: Unknown.

Audio: Unknown.

Availability: Only rediscovered as a TV-DX capture.

2nd Logo (1980s-1992)

Visuals: The ident starts with a grey background where a black 5-pointed star with a white border zooms in. The same statue before but at a different angle and lighting fades in after the star stops zooming, Where a bunch of emitting concentric circles fades in front of the star and against the statue. Lastly, the television name "RADIO TELEVIZIONI SHQIPTAR" in white and a stacked format wipes in from top to bottom and one by one on the bottom-right portion of the screen.

Variants: A colorized variant exists where the background is blue.

Technique: A mix of live action and cel animation.

Audio: A triumphant, orchestral theme.

3rd Logo (1992-mid/late 1990s)

Visuals: Footage of a partly cloudy sky is first shown. It slowly crossfades to a set of valleys and then back to the same sky footage. This is then followed by a mountain shot, a different sky footage, and lastly with a radio transmitter. The footage then dims down, where we can see an orange print of a radio transmitter transmitting signal fading in and zooming out. As it is zooming out, "RTSH" slides in from the top and sits on the middle, along with "RADIO TELEVIZIONI SHQIPTAR" in a stacked format to wipe in underneath "RTSH". After a while, the text disappears, and "Transmetim me satelit" in a stacked format wipes in the bottom-right corner of the screen.

Technique: Live-action combined with primitive computer effects.

Audio: Ominous ambience is first heard with a harp glissando, which transitions to a majestic synth orchestral theme.

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