Toei Animation

ogo captures by Eric S, Wyraachur, and NightmareEnterprises Editions by Wyraachur, MegaAveron25, and NightmareEnterprises

Background: Toei Animation is the animation production subsidiary of Toei Company Ltd.

1st Logo (1984, US) Toei Doga in-credit Transformers

Logo: We see a small line-art version of Pero (as described below) in reverse video, with the text "Produced in Association with" above and "TOEI DOGA" below, all in the Transformers credits font. Below all this is a Sunbow copyright notice, in a compressed sans-serif.

FX/SFX: None, aside from the clips of the show playing in the background.

Music/Sounds: The Transformersend theme.

Availability: Only seen on early season 1 episodes of Transformers.

Editor's Note: None. Toei Animation (1993)

2nd Logo (August 6, 1993)

Logo: On a white background with a blurred picture of an rainbow, we see the text, "Toei Animation" appearing on top of the screen in an arc formation. On the bottom, the Japanese text (which means "Production") appears.

FX/SFX: Decent CGI.

Music/Sounds: None.

Availability: Was only seen on the Dragon Ball Z OVA, Plan to Eradicate the Saiyans.

Editor's Note: None.

3rd Logo (2000s?- ) Toei AnimationToei Animation (2010)Toei Animation - Since 1956Toei Animation (Widescreen)

Nicknames: "Puss in Boots", "Merging Pero", "Morphing Pero"

Logo: On a space background, bubbles with images on them (mostly on nature, like the red tulip, a sunflower, a pelican, a gecko, a parrot and some fishes) form together and morph into the head of a Puss in Boots-like character named Pero, the star of Toei's 1969 adaptation of Charles Perrault's Puss in Boots tale. The background transitions into the multicolored starburst background and to white, and the head zooms out to make way for the "TOEI ANIMATION" text to zoom out into the screen.

Variants: In some films that were produced in a 1:33:1 (4:3) full-screen aspect ratio, the logo is letterboxed. At the end, the black bars from the top and bottom move out. A short version, which starts after the head has finished forming, is occasionally used. An all-red logo, with the wording 'Since 1956' and a registered trademark symbol was used in the end credits of the short-lived 4Kids dub of One Piece. On shows like Digimon Fusion, a variant is used which starts just as Pero's face forms.

FX/SFX: Cool CGI.

Music/Sounds: A triumphant orchestral fanfare ending with a timpani roll. In most cases, it'll use the last part of the show's ending theme, or a descending sparkling noise ending in 4 bell tolls.

Availability: The 2nd variant listed here is the most common, as it appears on Japanese prints of the Digimon movies. The 1st variant listed here can be seen in Interstella 5555: The 5tory of the 5ecret 5tar 5ystem. The 'Since 1956' variant can be found on episodes of the 4Kids One Piece dub, though it alternates between that one and the short version of the animated logo. The short version of the logo can be found on episodes of Dragon Ball Z Kai when aired on Nicktoons in the US, Kix! in the UK, and the longer closing variant can be found on episodes of Digimon Fusion and also used as a longer opening variation that's currently seen on Sailor Moon Crystal.

Editor's Note: This logo is well-known among fans of Digimon.