Canal 7 Buenos Aires (1959-1978)

Background
In 1961, the channel was formed after LR3 Radio Belgrano Televisión renamed their channel to Canal 7. In 1979, Canal 7 took control of a new complex and started to be called Argentina Televisora Color (ATC), that would be set until the end of the 20th century.

1st Logo (1960s-1970)
Visuals: Unknown.

Technique: Camera-controlled animation.

Audio: None.

2nd Logo (1970-1976)
Visuals: Over a white, striped background is 5 copies of "Arial" stacked on top of each other with each copy above having a bigger fragment cut off. Sitting underneath is the text "Arial".

Technique: None.

Audio: A female announcer saying "Transmite LS 82 TV Canal 7 Buenos Aires" (Broadcasts LS 82 TV Channel 7 Buenos Aires).