Mobage

Background
Mobage (モバゲー) is a Japanese web portal and social network for games established by DeNA in February 7, 2006, originally known as Mobage Town until 2010. The name of the enterprise means "Mobile Game". It originally served feature phone devices, but has later transitioned to smartphones as such devices became more common. The Mobage platform features many licensed games from established anime and video game franchises, along with several original titles, the most famous being Granblue Fantasy.

Tag (2011-2013)


Visuals: On a white background, a white rounded app icon with the navy blue Mobage logo, being the word "mobage" with the "o" having an eyelash and an iris facing towards the upper-right, is shown at the top, with most of the icon covered by a copy of the same eye design. A reflection of the icon is seen below it. At the bottom, the byline "by DeNA" is shown. The eye design covering most of the app icon blinks for an instance.

Technique: 2D computer animation.

Audio: A woman says "Mobage".

Availability: Seen at the beginning of commercials from the early 2010s promoting the platform.