Draft:Sadia

Background
Sadia S.A. is a major Brazilian food producer founded in 1947 in Concórdia, Santa Catarina (the same place where the company is headquartered). The company is Brazil's main exporter of meat-based products and it is among the world's leading producers of frozen foods. Since 2009, the company is now a subsidiary of BRF S.A. The company's signature jingle is a 10-note melody (G, C, E, F, E, C, G, A, C, C) composed by Shuki Levy in 1964 (who would also go on to work as a composer in partnership with Haim Saban since then).

ID (March 1993-1996)
Visuals: Superimposed on a sky background with mountains and green hills, the company name scrolls from the bottom of the background until it reaches the top of the screen.

Variants: Multiple versions exist for this ID, most of them use the same background and a few more than this amount use the same animation. One of the versions is a different from this ID used in the times of the 1994 FIFA World Cup: the version has a different sky background [just the sky] with the company name fading in at the start and then a bicolored rainbow ( and ) trails against the background just like a rainbow can do; the audio below is used with a voiceover (Gutemberg Ramos) saying "Sadia. Compromisso com o Brasil, ontem, hoje, e sempre."; the tag in the later version below is absent as well.

Later Variant: Starting in 1994, the ID is preceded by a tag (on a grey background with five light trails that slide each in an opposite way, the company name in red zooms in until the trails fade away from the background; it then freezes for a bit and then cuts to the ID).

Technique: Live-action, plus the text scrolling. The tag in the later version uses CGI.

Audio: Every version starts with an upwards piano glissando which segues into a 5-note piano melody starting off under a solemn piano track. The audio is accompanied by a voiceover (Gutemberg Ramos) saying "[FOOD NAME] Sadia. [SLOGAN]." or on Christmas Day 1993, "A Sadia deseja a todos, um Feliz Natal." Composed by Shuki Levy using E-MU Proteus/1. The audio is also used in every version unless noted in the Other Audio Variants section below.

Early Audio Variant: A rare prototype version of the music exists in the logo's first days of use: a vibraphone note follows the piano melody above followed by a harp glissando building-up to a different 4-note orchestral melody playing under the same solemn piano track continuing from the above. The same voiceover (Gutemberg Ramos) says "Sadia. Compromisso com a qualidade do consumidor, ontem, hoje, e sempre." Also composed by Shuki Levy, this time using E-MU Proteus/2 (for both the harp and the orchestral melody).

Other Audio Variants:


 * The 50th anniversary version has the commercial song "Without Love" finish over it.
 * The tag in the later version has the 1989 "Presented by" audio of Jornal Nacional play over it.

Availability: Used as a sponsorship bumper on Jornal Nacional from March 1993 to 1996