Boyd's

Background
Boyd's was a video distributor from Tooting in London. The company was the subject of a BBC Newsnight investigation into video piracy in 1980.

Logo (Early 1980s)
Visuals: On a black background, the screen zooms out and the word "boyd's" is revealed, written in the 'Pump TriD' typeface with the appearance of a trail going from the letters to the bottom edge of the screen. The logo zooms out further to reveal the words "Videos & Video Films." The screen fades into a chroma pink screen. After a few seconds, the pink fades away to the words "Faisal's Enterprises Ltd." The screen zooms out and reveals the same "boyd's" (sans colour and trail). The logo zooms out even further to reveal the studio's (former) address and phone number.

Trivia:
 * If one looks closely during the pink screen on the right, the slides are shown being swapped.
 * A few years ago, the company still existed as "Boyd's Home Appliances", which could be found at the address featured in the logo.

Technique: Camera-controlled animation with the logo printed on a card. The pink screen is a chroma computer effect.

Audio: Outside of an audible click when the pink screen disappears, none.

Availability: The only two known releases were the UK pre-cert releases of The Mandarin Magician and Puma Man. This may have been seen on other pre-cert releases if possible, and possibly on some Virgin Video releases also.