AT&T Originals

1st Logo (2008-2011)
Logo:
 * Opening: We see the DirecTV logo with choppy animation in transparent glass. It zooms in and on a blue background. A ball is seen in front, we zoom to the ball. It appears to be the Earth with a satellite flying over reading "DIRECTV" on it's right wing. The blue background fades and we follow the satellite as it flys around. The satellite leaves the screen, as we zoom in to the DirecTV logo and "ORIGINAL"/"ENTERTAINMENT", seperated by a blue bar.
 * Closing: We see the side of a ball with a small hole in the distance. We zoom past the hole and through rapidly, and the camera positions, revealing that it is actually a glass floor. The DirecTV Original Entertainment logo forms, except the blue bar extends throughout the length of the letters.

FX/SFX: For the opening, the DirecTV logo, the camera animation when we follow the satellite around the Earth, and the DirecTV logo forming. For the closing, the rapid moving and then the formation of the logo.

Music/Sounds:
 * Opening: A orchestral hit, followed by a rising synth.
 * Closing: A shortened and more orchestral version of the opening theme, ending with a dramatic sounder.

Availability: Seen on programs on DirecTV, most notably Friday Night Lights.

Editor's Note: A well-done logo, very creative (especially for it's time).

2nd Logo (2011-2015)
Logo: TBA.

Variants:
 * Starting in 2014, the word "ENTERTAINMENT" is replaced by "CONTENT".
 * There was also a version that replaced the word with "PRODUCTION".

FX/SFX: TBA.

Music/Sounds: TBA.

Availability: TBA.

Editor's Note: None.

3rd Logo (2015-2016)
Logo: TBA.

FX/SFX: TBA.

Music/Sounds: TBA.

Availability: TBA.

Editor's Note: None.

1st Logo (2016)
Logo: On a white background, the text "AT&T" fades in. Then it slides to the left, as the word "Originals" slides from behind it, settling right next to it.

FX/SFX: The text fading in and sliding.

Music/Sounds: The closing theme of the show.

Availability: Seen on early episodes of You, Me, Her.

Editor's Note: Another very corporate, if not lazy logo. It was most likely just a placeholder for the next logo, though.

2nd Logo (2016-2017)
Logo: On a black background, we see a blank blue circle bounce in from the center of the screen as five curved cut-outs wipe in on the circle, forming the AT&T globe logo. The text "AT&T Originals" in white fades in below, and the finished result slowly zooms in.

Trivia: This logo uses the same animation as the ID used in AT&T's television commercials.

FX/SFX: The circle popping up, the curves cutting through the circle, the text fading in, and the slow zooming. Simple but effective animation, complied by Interbrand of New York, New York.

Music/Sounds: The current "Sonic" jingle from AT&T (a 4-note harp sounder with a synth in the background). Composed by Man Made Music of Burbank, California and New York, New York.

Availability: Currently seen on AT&T programming, such as Rogue. However, this logo is restricted to television airings, as online streamings feature the DirecTV Original Content logo insted.

Editor's Note: None.

3rd Logo (2017-2020)
Logo: We see three close-up shots of detailed light blue rings revolving on a globe which features a series of clips from different shows, one after another, and with a different camera angle and different footage each shot. After that, we move away from the rings, revealing that they are a shiny 3D rendition of the AT&T "Globe" in a black-dark blue gradient background. After we zoom out to a comfortable distance, the text "AT&T ORIGINALS" (set in a white italic font) fades in below the AT&T "Globe". Both the "Globe" and the text shine.

FX/SFX: The camera moving, the rings revolving, the text shining and the shining. Very impressive CGI animation.

Music/Sounds: A droning sounder with whooshes throughout.

Availability: No longer current due to Audience Network's shutdown. Seen on AT&T programming from the time.

Editor's Note: None.