UKTV G2

Background
UKTV G2 (now known as Dave) was originally launched on 1 October 1998 as UK Gold Classics, becoming the first digital-only UKTV channel. It was a part-time service that aired the channel's older programmes during weekends. On 2 April 1999, it was relaunched as UK Gold 2, becoming a secondary timeshift service that aired UK Gold's daytime programmes during the evening, and expanded to seven nights a week shortly afterward.

On 12 November 2003, the channel was relaunched as UK G², gaining its own schedule and reinventing itself as the "edgier, younger" alternative to UK Gold. It was renamed UKTV G2 on 8 March 2004 and in 2006, began broadcasting during the daytime as well.

1st Logo (1 October 1998-7 May 2001)
Visuals: Same as the 1997 UK Gold idents, but with either "UK GOLD CLASSICS" (October 1998-March 1999) or "UK GOLD 2" (April 1999-May 2001) below.

Technique: Same as the UK Gold idents.

Audio: Same as the UK Gold idents.

2nd Logo (8 May 2001-1 September 2002)
Visuals: Same as the 1999 UK Gold ident package, except with the new "UKGold 2" logo appearing below.

Technique: Same as the UK Gold idents.

Audio: Same as the UK Gold idents.


 * During the Summer of 2002, these idents were only used during the daytime, while the next set was adopted for the channel's "Summer Nights of Comedy" event.

3rd Logo (July 2002-6 August 2003)
Visuals: Same as the 2002 UK Gold idents, but with the "UKGold 2" logo fading in on the bottom.

Technique: Same as the UK Gold idents.

Audio: Same as the UK Gold idents.

Availability: It was originally used for UK Gold's 2002 "Summer Nights of Comedy" event, alternating with the fireworks during the evening, before the package was adopted fully on 2 September.

4th Logo (7 August-11 November 2003)
Visuals: Same as the 2003 UK Gold idents, except with the "UKGold 2" logo replacing the standard UK Gold logo.

Technique: Same as the UK Gold idents.

Audio: Same as the UK Gold idents.

Availability: This was short-lived, due to the rebranding of the network.

(12 November 2003-7 March 2004)
Visuals: We see all sorts of different moments that correspond with the channel's younger, youth demographic. The end result has the UK G² logo moving into the middle with shapes forming a  background behind it. The "Apart of UKTV+" symbol appears afterward.

Christmas Idents: For 2003, UKTV went with a Christmas greeting card theme for their channels, with UK G²'s card featuring two people in a living room, one of them riding a bike of sorts. UK Gold, UK Drama and UK G² all shared the same idents (one featuring falling cards, the other featuring mince pies that a dog takes away) just with different ending screens.

Technique: Live action, with CGI for the UK G² logo ending sequence.

Audio: Same as the UK Gold idents.

Availability: This was short-lived, due to the rebranding of the network.

(8 March 2004-14 October 2007)
Visuals: Same as the previous ident package, but the logo ("UKTV" with "G2" underneath) and shape are moved to the center left of the screen.

Technique: Same as the previous ident package.

Audio: Same as the previous ident package.