Artisan Entertainment (Online Bumper)

Bumper (2000-2002)
Visuals: Starting off with the regular Artisan Home Entertainment logo, it suddenly swings around to the other side, revealing it was on a glass rectangle. It then fades to reveal several logos of Artisan owned companies and labels, such as Hallmark Hall of Fame, The Firm, Discovery Channel Video, Family Home Entertainment Kids, Animal Planet Video, Family Home Entertainment, Hallmark Home Entertainment, and TLC Video revolving around on an invisible rack, lowering themselves downwards. The Artisan Home Entertainment logo flips back around on its rectangle, and then positions itself upwards as it reveals the URL "serif", which then shines.

Variant: On VHS releases, there is a variant where the rectangle tilts back up to reveal "serif" stacked on top of it, staying still and zooming in slightly before it goes to the left.

Technique: CGI.

Audio: Synthesized droning and whooshing sounds. An announcer also says "At Artisan Home Entertainment, there's more than meets the eye. For movie news, videos, DVDs and more, get the picture at www.artisanent.com".

Availability: The VHS version can be found on Made, Dr T. and The Women, The Ninth Gate and reissues of Lock-Up and Total Recall. The regular version can be found mainly on DVDs such as The Tangerine Bear, the Ultimate Edition of Terminator 2: Judgment Day and the Special Edition of Total Recall.