Harkins Theaters

Background
Harkins Theatres is an American movie theater chain with locations throughout the Southwestern United States. Harkins Theatres is privately owned and operated by its parent company, Harkins Enterprises, LLC. The company currently operates 31 theaters with 487 screens throughout Arizona, California, Colorado, and Oklahoma. According to Box-office Pro, among the "Giants of Exhibition" it is the 7th largest movie theatre circuit in North America.

Logo (1995-1998)
Visuals: A short film featuring several News 12 staff and other patrons preparing to enjoy a Harkins feature, explaining various cinema policies throughout.

Technique: Live-action: This logo was produced entirely using live-action footage.

Audio: Various musical tracks with change alongside the mood of the present scene, mostly flipping between a string fanfare and a jazz tune. Availability: Seen in Harkins cinemas during the mid-1990s.

Logo (1998-2000)
Visuals: We open on a grassy field dotted with mountains, which quickly dissolves into a rotating film reel. A series a blue and purple lights shoot out of the reel as it turns on its side. The "Harkins" text slides across the side of the reel against a series of neon lights. The reel turns upright once again, and a yellow light flashes over the "Harkins Theaters" text superimposed on top of the reel. Another light writes in the text "Feature Presentation" as the reel completes its rotation. The light dissipates and the logo holds (with the film reel still spinning) for a few seconds before the ident fades out.

Technique: CGI

Audio: A majestic string and keyboard fanfare, with percussion and twinkling sounds near the end.

Availability: Seen in Harkins cinemas during the late 1990s.

Logo (2000-2013?)
Visuals: Against a blue curtain background, a spotlight shines across various parts of a gold Harkins Theatres logo until a blue-violet light wipes in the logo alongside the grey text "Feature Presentation" underneath. The logo zooms out as two more spotlights slide across the logo, then the ident fades out.

Technique: CGI

Audio: A triumphant orchestral fanfare.

Availability: Seen in Harkins cinemas during the 2000s.