Beijing Television (1958-1978)

ID (May 1, 1958-May 1, 1978)
Visuals: Over a gray background, the logo starts with oval-shaped concentric circles emitting out of a transmission tower. At the bottom of the screen, there is the text "北京电视台" in a serif font and "BEIJING DIANSHITAI" below it in a smaller font.

Technique: Traditional animation.

Audio: None.

Availability: It was rediscovered on CCTV's 50th anniversary documentary in 2008.

Final Note
Beijing Television was renamed to China Central Television on May 1, 1978 as part of its 20th anniversary.