Hubei Audio & Video Art Press

Background
Hubei Audio & Video Art Press was a Chinese video distributor company focusing on Chinese programs and documentaries, founded in 1984 under the name of Hubei Consortium for Audio Visual Publishing House as a video production label, then changed to Hubei Audio & Video Art Press in 1986.

1st Logo (1987-1990s)


Visuals: On a black/blue gradient background (a la Viva Films 4th and Star Cinema 1st logos), we see a letters "EAV" in red, green and blue flying over the screen which settles down, then a golden Chinese text floats over the screen; also, we see the English company name floating with some pieces effect to form the Chinese and English name in golden font, then spins out; as the "EAV" turns into a Hubei logo in a gold, with a abstract vinyl and a crane walking on the vinyl tip. The Chinese and English name then make room for the blank space to finish the logo; as the logo fades out shortly.

Technique: CGI animation.

Audio: A orchestral fanfare, with a drums and horns at the end, then a 1-note orchestral sounder at the end. The later variant has the disco fanfare with the bombastic sounder; which used on the next logo.

Availability: Can be seen on some VHS and VCD releases of Hubei, as well as a DVD releases, which is hard to find. Some releases by Hubei included Chinese People in Pyongyang, Assassin's Demise: The Origins documentary, The History of Mongolia: Part One and The History of Mongolia: Part Two - Inner Mongolia and the Hohhot Landmarks documentary, and the 1-14 disc sets of Chinese Happy Rhapsody #1 animated shorts, which was originally released by Anhui Film Studio.

2nd Logo (1990s-2001?)


Visuals: On a cloudy purple background, we see a "EAV" from before, but different, flies out and then spins out, after the thunder strikes, then a Chinese and English name in a different font and in yellowish-gold, which then spins out and then settles from the top; as the "EAV" turns into a Hubei logo, which is same as the previous logo; and then stop spinning, settling the logo, which is same as before, but with a different logo.

Variant: There is a red cloudy background variant used on some VHS and DVD releases by Hubei.

Technique: CGI animation.

Audio: Same as the 2nd fanfare from the 1st logo.

Availability: Seen on some VHS, VCD and DVD's releases of Hubei, which is hard to find. Some releases examples notably included the 15-20 disc sets of Chinese Happy Rhapsody #1 animated shorts, which was originally released by Anhui Film Studio, as well as The Whisky Galore of Scotland: An Ealing Comedies Special (in Chinese dubbed) documentary.

3rd Logo (2000s-2013?)


Visuals: On a space background, we see a "EAV" from before, but different with eyes, flies out and then arrange in a form of letter-by-letter, then a Chinese and English name in a Chinese Arial font and in yellowish-gold than before, which then spins out and then settles from the top, like previous logo; as the "EAV" turns into a Hubei logo, which is same as the previous logo; and then stop spinning, settling the logo, while the name lies down below to make room for the Hubei logo after turning. The bursts of lights are passed from left to right before disappears, and then became a finished the product after that.

Variants:
 * On early releases with the logo from mid 2000s, the logo appears in slightly grayish tint.
 * A 16:9 widescreen version exists where the space background appearance is in 16:9 format to fit the screen ratio.
 * Later on, this variant also can be rendered at 60fps for HD DVD prints.

Technique: CGI animation coupled with digital 2D animation.

Audio: The ERA Home Entertainment theme (that were used from the Salon Films and Raktakali Film Productions, and other Nepali logos) with another whoosh and a ding sing at the end.

Availability: It's no longer in use since (possibly) 2013. See the 2nd logo for more information. Also appeared on DVDs from since 2010 before 4th logo was introduced.