Swindon Cable

Background
Swindon Cable is the UK's first commercial cable TV franchise, set up by Thorn Ltd. It would broadcast its programs across Swindon under the name of Swindon Viewpoint from 11 September 1973 up until 1985, where it would be rebranded to Swindon Cable before rebranding to "Swindon's Local Channel" in 1987. It would eventually cease TV broadcasting in 2000 and would later become an online-exclusive community TV station under its Viewpoint name.

ID (1985-1987)
Visuals: On a black background, a light blue bar zooms out below towards the center, and several other light blue bars zoom in from the horizon. A light glows in the horizon and the bars shine as  text reading "SWINDON CABLE" rises from said horizon.

Technique: 2D computer animation.

Audio: A 2-note synth accompanied by electronic whooshes and a repetitive synth arpeggio, ending with a 4-note synth jingle loosely reminiscent to the tail end of Viewpoint's jingle.

Availability: Was used as the network's opening during the period.