LittleBe

Logo (September 3, 2018-)
Visuals:
 * Opening: Transitioning from the ITVBe logo is 4 stars (colored, sky blue yellow, and white, respectively) popping up on an indigo background. The screen pans down to see more stars and a crescent that resembles the moon until the LittleBe logo is shown, with the icon rotating like it a person is rocking a child The finished night sky background rotates to reveal a white background with a yellow circle that resembles the sun, while the icon stops rotating, as it is daytime. The Bs say their morning messages, which are just nonverbal. The icon seperates into 2 abstract Bs (colored and sky blue, respectively), and a small purple circle. The magenta "B" bounces, transitioning to an ident.
 * Closing: Transitioning from the ident, the magenta B bounces like it is talking. Then the sky blue B bounces like it is talking as well. The "B"s, as well as the circle, merge into the LittleBe icon. The LittleBe icon rotates like a person is rocking the baby. The day background rotates to the same night background, until it starts to animate in reverse. The screen pans to the same 4 stars at the beginning of the opening ident. The 4 stars disappear, transitioning to the ITVBe logo.

Technique: 2D animation by Gareth David.

Audio:
 * Opening: At the beginning, a 4-note ascending tune is played in sync with the stars appearing. After that, a dreamy theme plays, followed by a joyful preschool-like theme. An announcer says "Hello LittleBes. Time to come and play! We're going to have so much fun today! Are you ready?" Then she sings "LittleBe." in sync with a 3-note ascending tune, which is played in sync with the magenta "B" bouncing.
 * Closing: The same joyful theme is played, with the same announcer saying "Thank you for joining us today, LittleBes. We had so much fun! Let's do it again soon. Bye bye, LittleBes. Goodbye." After that, the same dreamy tune is heard, followed by a 4-note descending tune, sounding exactly like a reverse version of the 4-note tune at the beginning of the opening ident, is heard.

Availability: Seen when LittleBe launches and shuts down.