Cerebellum Corporation

Background
Cerebellum Corporation has been producing award-winning media products for schools and school counselors since 1992. It is the parent company of KelsosChoice.com, the beloved conflict management program for grades K-5 (now available in fully digital format) as well as DVDsForSchools.com, a school library video company with a mission to provide the latest and best educational DVDs to schools and libraries, as well as a digital streaming solution. They cover all grade levels from Pre-K to college. The company has gone on to acquire the rights to several other educational video catalogs, including those of Sunburst Digital, TMW Media Group, Schlessinger Media, Goldhil Home Media Entertainment, Wonderscape Entertainment, Rock 'N Learn and Mazzarella Educational Media.

1st Logo (1995-2005)


Visuals: Over a black background, the logo starts with what appears to be a yellow-orange-red swoosh that resembles a stylized brain. Below it is the text:

cerebellum C O R P O R A T I O N

The logo animates differently depending on the video:
 * The logo rotates. Sometimes it goes backwards before the animation ends. This logo can be seen on early tapes from Cerebellum.
 * The text spins and flips around before the swoosh draws itself in. The company URL appears below the logo. This logo can be found on "The Zany World of Basic Math".
 * The logo has a bubbling effect. After a while, the bubbling stops. Many videos have this animation.
 * The logo starts out blurry. It gets clearer as the logo goes on. This logo can be found on "The Really Big World of Astronomy".
 * The logo appears projected on a gravel background, which sometimes rotates. This is probably a prototype for the next logo. It can be found on Standard Deviants promos and No Brainers tapes.

Technique: The animation.

Audio: None, or a sound effect accompanying the animation. The gravel variant has a 10-note ascending chime tune from certain Standard Deviants ads.

Availability: Seen on various Standard Deviants videos.

2nd Logo (1998-2001)


Visuals: We start off with black and white footage of a college teacher lecturing. The footage freezes and cuts to several clips of Standard Deviants videos changing rapidly, with letters of the "cerebellum" text zoom out randomly and constantly. The letters all zoom out one by one, spelling out the text as the swoosh fades in. "C O R P O R A T I O N" appears and stretches out to fit the text. The clips cut out, leaving only a grey background with grainy film effects.

Technique: The montage of clips, the text animation.

Audio: The teacher talking accompanied by opera music, but when it cuts to the clips, it becomes a funky techno theme, ending with film cracking.

Availability: Same as before.