Lifted Entertainment

(2021-)
Logo: On a black or white background we see the text "Lifted entertainment" with the text in silver except the letter "e" which is in green-blue and the word below in the same color with the byline "PART OF ITV STUDIOS" is seen underneath. Then the letter "e" lifts up and a grey shadow fades in.

Variants:
 * On Countdown the logo is in-credit.
 * Sometimes the logo can be shared with other logos.

FX/SFX: The letter "e" lifting.

Music/Sounds: The ending theme of the show.

Availability:
 * Seen on shows that were originally produced by it's parent company from 2021 onwards like Countdown, Dancing on Ice, University Challenge, Ant and Dec's Saturday Night Takeaway, The Voice UK, Love Island, I'm a Celebrity...Get Me Out of Here!, In for a Penny, Olivia Meets her Match and The Voice Kids.
 * It is also appeared on its new programmes like Walk the Line and The Pet Show.

Editor's Note: None.