Scottish Television Enterprises

1st Logo (1960-1965)
Visuals: Essentially, it consists of the 1960 logo with the word "PRESENTS" underneath.

Variants:
 * On  For A' That , the logo is aligned to the left.
 * On  Enterprise '64: The Calculators , the logo is on a white background.
 * On the 5th Anniversary programme, "Times New Roman" is added on top of the logo.

Technique: None.

Audio: The opening/closing theme of the programme.

Availability: Seen on the company's progammes from the company's first-five years, despite most of those shows having been destroyed in a fire in 1969.
 * A few of these programmes are intact on STV Footage Sales site but are otherwise really hard to find thanks to early Scottish Television programmes being destroyed in a fire on November 3, 1969.
 * Some programmes having this logo include For A' That and Enterprise '64: The Calculators.

2nd Logo (1965-February 1970)
Visuals: This is a still version of the 1965 logo with the word "PRODUCTION" added underneath "TELEVISION". It is also against a black background.

Variants:
 * On  Cliff in Scotland , the logo is, "SCOTTISH TELEVISION" is positioned on top of the lion rampant and "NETWORK COLOUR PRODUCTION" is underneath it.
 * On  Present Grandeur: Whisky Island , the logo scrolls in the end credits and then the background fades to black.
 * On  Pierrot or Turquoise or Looking Glass Murders , the logo has the text "COLOUR PRODUCTION" added underneath.

Technique: None.

Audio: The ending theme of the programme or none.

Availability: Seen on the programmes of the company such as Cliff in Scotland.
 * Like before, some of these programmes such as Pierrot or Turquoise or Looking Glass Murders, Cliff in Scotland, and Present Grandeur: Whisky Island are available on STV Footage Sales and may be brought up on said website's Twitter account from time to time.
 * It also appeared at the end of a December 3, 2023 airing of Hitchcock on Grierson on Sky Arts.

3rd Logo (February 1970-1975)
Visuals: Same as the 1969 logo.

Technique: Same as the 1969 logo.

Audio: Same as the 1969 logo but with no announcer.

Availability: Seen on the company's programmes from that time-period.
 * This logo usually precedes original Scottish Television programmes such as Death of a Queen and North Sea Oil.

4th Logo (1975-August 30, 1985)
Visuals:
 * Opening: On a black background, three stripes slide in from both sections of the screen. The left and right are light blue with evenly divided bars whereas the top and bottom have thicker bars on the left and right that are purple. They all intersect and form the logo from before. Simultaneously, "SCOTTISH" and "TELEVISION" emerge underneath and slide away from each other.
 * Closing: This is a still version of the 1975 ident with "PRODUCTION" in a '70s font underneath. Additionally, the copyright notice is placed on the bottom of the screen.

Variants:
 * A variant exists where "PRODUCTION" is reworded with "PRESENTATION" (which appeared at the end of movies and imported programmes).
 * A still version of the opening variant also exists. In this variant, the logo may be closer to the screen.
 * On  The Jazz Series , only the Scottish Television logo is seen.
 * On 1976 episodes of Garnock Way as well as other programmes between 1970 and 1977, the closing logo has the text "Arial" in a stacked format and aligned to the left.
 * On 1979 episodes of Garnock Way, the logo is off-centred.
 * On  Devine Country , "FROM SCOTLAND" in the same font as "PRODUCTION" is added underneath.
 * On  Scotsport , after the logo sequence, the background fades to a football stadium. Following this, the Scottish Television logo flips away.
 * On one programme, the logo is paired with the I.D. Television logo . Both logos are divided by a white slash.
 * A documentary variant exists where the Scottish Television logo is still and has "THE" and "DOCUMENTARY" above and below it respectively.
 * On programmes produced for Channel 4 such as The Oldest Rebel, the text reading "STV PRODUCTION FOR CHANNEL 4" appears below the logo.

Technique: Cel animation.

Audio: The opening/closing theme of the programme or none.

Availability: Appears on the company's programmes for ten years before being succeeded by the next logo.
 * These include the first several series of Take the High Road, as well as the first series of Taggart, Garnock Way, and Devine Country, among many others.
 * As with the previous logos, they are available on the STV Footage Sales website and either the logo on its own or within their opening titles are brought up on said website's Twitter account.
 * It made its final appearance on the 1985 STV Christmas Promo Tape.

5th Logo (August 31, 1985-December 31, 1988)
Visuals:
 * Opening: Same as the station ID of the era.
 * Closing: This is a still version of the 1985 logo where the thistle is smaller and "PRODUCTION" and the copyright notice are placed underneath "SCOTTISH TELEVISION".

Variants:
 * Sometimes, "PRODUCTION" may be reworded to "PRESENTATION" and without the copyright notice appearing.
 * On programmes produced for Channel 4 such as Crimes of War, the logo is against a black background with the text reworded to "SCOTTISH TELEVISION PRODUCTION FOR CHANNEL FOUR".

Technique: None.

Audio:
 * Opening: Same as the station ID of the era.
 * Closing: The ending theme of the programme or none.

Availability: Appears on programmes by Scottish Television from the time-period until the end of 1988.
 * These include series 2 and 3 of Taggart, Shadow of the Stone, early episodes of the UK version of Wheel of Fortune, and episodes of Take the High Road from this period, among many others.
 * Later TV airings dating as later as the early 2000s has this logo intact.
 * The opening variant of this logo was used on all networked programmes by Scottish Television until ITV abolished frontcaps starting on January 1, 1988.

6th Logo (January 1, 1989-December 31, 1992)
Visuals: On a black background, the thistle from the 1989 logo is shimmering with the text "SCOTTISH TELEVISION PRODUCTION ©(year)" fading in underneath.

Variants:
 * A still variant without ©(year) also exists, which was seen on  The Steamie .
 * A variant with the text reading "SCOTTISH TELEVISION PRODUCTION ©(year) FOR CHANNEL FOUR" also exists as well, which appears on programmes produced for Channel 4 such as Scottish Eye.
 * Starting on September 1, 1989, the thistle logo is smaller, became a still picture, shifted to the top, had a drop shadow and the text reading "Times New Roman" is shown below the logo and the 1989 ITV logo appears below, sometimes with a copyright notice also appearing below as well.
 * On  Laughlines , the thistle is shrunken and placed to the left of the text "Garamond".
 * On  A Guid New Year , the logo appears alongside the Grampian Productions logo with the text reading "Times New Roman" and the 1989 ITV logo underneath with a copyright notice below.
 * On the UK version of the Disney Club, the logo is still and placed over a black-blue gradient background with the text "Times New Roman", "Times New Roman" below that, and the 1989 ITV logo underneath.
 * On  My Dead Dad , the logo is smaller and is against a dark blue sky background and has the text "Times New Roman" and the copyright notice underneath.
 * One an unknown programme, the logo is seen with the text "Times New Roman" and both the 1989 ITV logo and copyright notice appearing below which also exists as well.

Technique: CGI.

Audio: The last half of the 1989 ident fanfare until September 1, 1989.

Audio Variant: The ending theme of the programme or none starting on September 1, 1989.

Availability: Appears on programmes by Scottish Television from the time-period until the end of 1992.
 * These include episodes of Take the High Road from this period as well as early episodes of the UK version of Wheel of Fortune, Fun House, and The Advocates, among others.
 * Wheel of Fortune aired on Challenge as later as August 7, 2018 and also has this logo intact.
 * The variant with both the 1989 ITV logo and copyright notice can be found on season two episodes of the UK version of Wheel of Fortune.
 * The still variant without ©(year) also appeared on The Steamie.

7th Logo (January 1, 1993-October 6, 1996)
Visuals: This is a still version of the 1993 logo with "A SCOTTISH TELEVISION PRODUCTION" underneath.

Variants:
 * Sometimes, the copyright notice containing the year in Roman numerals is seen underneath either the Scottish Television text or the 1989 ITV logo.
 * Sometimes, the 1989 ITV logo is seen underneath the Scottish Television text on networked programmes.
 * Another production variant features the text reading "SCOTTISH TELEVISION ENTERPRISES FOR" and the 1989 ITV logo below which also exists.
 * An alternative version for this logo was introduced in late 1993 and features an outline of a rhombus around the thistle logo.
 * On the la st episode of the 2nd series of "What's Up, Doc?" the 1993 Scottish endcap was tilted and it is covered in flames of fire, that was possibly caused the explosion that comes from the tank that appears in the set.
 * On modern prints of Doctor Finlay, the 1993 Scottish Television logo is cropped (or stretched in some cases).
 * On programmes produced for Channel 4, this logo appears with the text reading either "A SCOTTISH TELEVISION ENTERPRISES PRODUCTION FOR CHANNEL FOUR" or "A SCOTTISH TELEVISION ENTERPRISES PRODUCTION FOR CHANNEL FOUR TELEVISION" below, sometimes with a copyright notice also appearing below as well.

Technique: None.

Audio: The ending theme of the programme or none.

Availability: Appears on several programmes by Scottish from the time-period until 1996, some of which are preserved on home media and streaming platforms.
 * These include Doctor Finlay and episodes of Taggart, and Take the High Road from this period, among many others.
 * It was also seen on series 3 and 4 of Finder's Keepers (the first two series were produced by TVS Television) and a VHS release of The Hurricanes.
 * It was also seen on Wolf It! and The Magic House, respectively.

8th Logo (October 7, 1996-February 27, 2000)
Visuals: Like several of the previous logos, it is a still version of the 1996 logo where the text has been reworded to say "A SCOTTISH TELEVISION PRODUCTION".

Variants:
 * Sometimes, the word "PRODUCTION" may be reworded to "PROGRAMME" or "PRESENTATION".
 * Sometimes, the copyright notice containing the year in Roman numerals is seen underneath either the Scottish Television text or the 1989 ITV logo.
 * A 16:9 widescreen variant exists.
 * Prior to 1998, the endcap features the thistle smaller with a rhombus around it just like the 7th logo.
 * Like the previous few logos, the 1989 ITV logo also appears below on networked programmes until October 4, 1998.
 * Like the 7th logo, another production variant features the text reading "SCOTTISH TELEVISION ENTERPRISES FOR" and the 1989 ITV logo below which also exists.
 * In a few cases, the logo is paired with other co-producers, typically being moved to the right.
 * On series 5 of Finder's Keepers, World Wide International Television's logo is shown.
 * On  Sherlock Holmes in the 22nd Century , the logo is paired with the 1987 DIC logo.
 * On modern prints of McCallum, the 1996 Scottish Television logo is cropped (or stretched in some cases).
 * Another production variant which featurues the logo with the text reading "A SCOTTISH TELEVISION ENTERPRISES PRODUCTION FOR ITV IN ASSOCIATION WITH FLEXTECH TELEVISION" and the 1989 ITV logo and the Flextech Television logo both appearing below also exists as well which appears on  The Stalker's Apprentice .
 * On  Vote '99 Scotland Debate , this logo is paired with the 1995 Grampian Television 3D logo with the text reading "A SCOTTISH TELEVISION GRAMPIAN TELEVISION CO-PRODUCTION" appearing below.
 * On  Life on the Hedge , the 1996 logo shares the screen with the 1995 S4C and RTE and the Performance Films logos.
 * On  The Last Musketeer , the 1996 logo is shown with the text reading "A SCOTTISH TELEVISION PRODUCTION IN ASSOCIATION WITH COASTAL PRODUCTIONS" and the copyright notice saying "© MM" appearing below.
 * On the 1996 series of  Art Attack , the 1996 logo shares the screen with The Media Merchants logo with the text reading "THE MEDIA MERCHANTS PRODUCTION FOR SCOTTISH TELEVISION", which appears below.
 * On 1997 CITV airings of various programmes such as Art Attack and Goggle Watch, the rhombus variant is shrunken and shown alongside other logos against a dimly lit background. "An" and "Programme for" appear above and below the logos whereas the 1989 ITV logo is underneath them all.
 * On Ocean Colour Scene: Live at Stirling Castle on the STV Player website, the 1996 logo is shown with the text reading "A SCOTTISH TELEVISION PRODUCTION FOR SCOTLAND" appearing below.
 * From late 1997 to 1999, the ITV URL reading "www.itv.co.uk" appears at the bottom right of the screen.

Technique: None.

Audio: The ending theme of the programme or none.

Audio Variant: On Art Attack, the same "TONG!" sound from The Media Merchants' logo is used.

Availability: Appears on programmes by Scottish Television from the time-period until 2000.
 * Like before, some of these programmes have become available on home media releases and streaming platforms including British prints of Sherlock Holmes in the 22nd Century and Art Attack.
 * The latter also has this logo intact on the Art Attack 5: Scrapbook UK VHS release, but is replaced with the Buena Vista International logo on international prints.
 * Additionally, it also appears on McCallum, series 15 of Taggart, and the last two series of Finder's Keepers, among others.
 * The production variant with the 1989 ITV logo also appeared on a 1997 episode of Rupert on CITV, the three-part 1998 crime drama Seesaw, and Passport Quiz, among others.

9th Logo (February 28, 2000-April 27, 2003)
Visuals: Against an ethereal background, the 2000 logo is seen with the text "scottish television production" below it.

Variants:
 * Sometimes, it is paired with other logos where they would appear on Scottish Television's on-screen logo.
 * On  Rebus , a flat version of the logo is used with the box in dark blue.
 * On the pilot of High Times, the text is reworded to "scottish television/grampian television co-production" with the byline reading "an smg business" which appears at the bottom of the screen.

Technique: None.

Audio: The ending theme of the programme or none.

Audio Variant: On Art Attack, the same "TONG!" sound from The Media Merchants' logo is used.

Availability: Appears on programmes by Scottish Television from the time-period until 2003.
 * These include series 13 of Art Attack, series 1 of Rebus, the last few series of Take the High Road, and the UK version of Wheel of Fortune, among others.
 * It was also last seen on the series finale of Take the High Road.

10th Logo (September 30, 2004-May 29, 2006)
Visuals: On a rectangular panel background, the 2003 logo is seen with the text "scottish television production ©(year in Roman numerals)" underneath and a byline on the very bottom reading "an Times New Roman business".

Variant: On one programme, only the logo is present while accompanied with the SMG logo.

Technique: None.

Audio: The ending theme of the programme or none.

Availability: Only seen on High Times.
 * By this point, nearly all of Scottish TV's original programmes used the SMG Productions name.