2929 Entertainment

Background
2929 Entertainment is an American entertainment company co-founded by billionaire entrepreneurs Todd Wagner and Mark Cuban in 2002.

1st Logo (July 14, 2002-January 2003)


Nickname: "The 4-Split Sidewalk"

Logo: We see a sidewalk with 4 square quarters split drawn in chalk. On the top left, we see "29"; on the top right, we see another "29"; on the bottom, we see "ENTERTAINMENT" with "A" overlapping the split line.

FX/SFX: None.

Music/Sounds: None.

Availability: Seen on Star Search from 2002-2003.

Editor's Note: None.

2nd Logo (January 2003-March 4, 2005)


Nickname: "The 4-Split Circle"

Logo: On a black background, we see a circle spinning. The circle is split into 4 quarters, with on the top left and bottom right, and  on the top right and bottom left. The words "2929 Serif" or "2929 Serif" appear in front of it as the circle stops spinning. Then the byline "A 2929 ENTERTAINMENT COMPANY" or "A WAGNER/CUBAN COMPANY" appears below it.

Variant: An animated version exists on some movies.

FX/SFX: The circles spinning.

Music/Sounds: None.

Availability: Was seen on Star Search from 2003-2005 as well as some movies by this company, like Bubble, World's Fastest Indian and Godsend.

Editor's Note: None.

3rd Logo (2004)
Nickname: "The Golden Towers"

Logo: On a black background, we see some golden buildings, with the center building having an orb atop it. The golden words "2929 ENTERTAINMENT" and the byline "A WAGNER/CUBAN COMPANY" underneath it.

FX/SFX: Only zooming.

Music/Sounds: The opening theme of the trailer.

Availability: Only seen on the trailer for Godsend.

Editor's Note: None.

4th Logo (October 7, 2005)
Nickname: "Western Showcase"

Logo: We see "2929 ENTERTAINMENT" written in some Wild West font, and arranged in a curve between two lines. It resembles the signboard for a saloon. The byline "A Wagner/Cuban Company" is below.

FX/SFX: None.

Music/Sounds: None.

Availability: Seen only on Good Night and Good Luck.

Editor's Note: None.

5th Logo (April 28, 2006- )
Nickname: "The Flash"

Logo: On a black background, we see "2929" appearing slowly. Then a flash suddenly appears, causing the word "PRODUCTIONS" to appear, then the byline "A 2929 ENTERTAINMENT COMPANY" or "A WAGNER/CUBAN COMPANY" fades in below it.

FX/SFX: The appearance and flash.

Music/Sounds: An ominous synth note with a whoosh when the flash appears. The opening theme of the movie may play over it.

Availability: Current. First seen on Akeelah and the Bee.

Editor's Note: The darkness, ominous music, and flash may startle some viewers.