HBO Now

Background
HBONow is a video on-demand service established in New York City on October 15, 2014. The service launched in April 7, 2015 for the purpose of providing content via streaming with subscription.

(April 7, 2015-)
Logo: On a black background, the HBONow pans down to the center while fading in and then a parental guideline pans down with the same routine as the logo.

FX/SFX: The panning, which is all too simple.

Music/Sounds: A synth tune is played throughout the logo.

Availability: Very common, the footage can be seen on HBONow when a presentation is being watched from the beginning.

Editor's Note: None.