Dorling Kindersley Vision

Background
Dorling Kindersley Vision was a media division of the Dorling Kindersley publishing company, founded in 1991. They were known for producing educational TV shows and videos including Eyewitness, Amazing Animals, Dig & Dug with Daisy and See How They Grow.

1st Logo (1990's)
Visuals: On a white background, the camera pans down to a CGI book. The words “ Serif Serif Serif Serif SerifSerif " in grey fade in underneath while one of the pages of the book flips. When the page finishes turning, there are the letters " Serif " in gold.

Variants:
 * This logo sometimes appears as a still image after the end credits.
 * A closing variant exists, where the animation is reversed with the label name omitted.

Technique: CGI.

Audio: Two notes that sound like bells followed by some descending chimes, ending with a single flute note.

Audio Variants:
 * Sometimes, the ending theme plays over the logo, or the logo is silent.
 * The closing variant has the same music without the flute note.

Availability: It appears on VHS releases of Eyewitness, Dig & Dug with Daisy, and See How They Grow.
 * It also appears on the 1993 UK VHS release of See How They Grow: Farm Animals.

2nd Logo (April 16, 1996-1999)
Visuals: On a white background is the print version of the Dorling Kindersley logo with the letters " Serif " in, along with the Partridge Films logo underneath it.

Technique: A digital graphic.

Audio: The end theme of the show.

Availability: It appears exclusively after the end credits of Amazing Animals.
 * Any Henry's Amazing Animals VHS releases released during the show's run on the Disney Channel retain this logo.