Milkshake!

1st Logo (March 31, 1997-September 10, 2000)


Logo: We see a blue liquid background with some bubbles rising, we see the letter "m" inflate until it pops. We then see a yellow background with the letter "i", which also inflates and pops, and the scene transitions into a green background with an "l", an orange background with a "k", a pink background with an "s" (starting with this, we see several fruits rotating around the letters), a blue background with an "h", a yellow background with an "a", a green background with a "k", and finally an orange background with an "e", the explosion of which transitions to a pink liquid on a blue background, which is sucked by two multicolored straws to form the word " milkshake!". Finally, we see several pops in the screen.

Variant: During Christmas time, snowflakes are falling on the logo.

FX/SFX: Everything, in what seems to be computer animation.

Music/Sounds: TBA

Availability: Extinct.

Editor's Note: None.

2nd Logo (September 11, 2000-September 16, 2002)


Logo: We see some fruits like apples, lemons, grapes, berries and oranges on what seems to be a white liquid (likely representing milk), then we zoom out to reveal that it's a glass being held by a kid. We see the kid dropping a banana, and several close-ups of the glass and the kid's face are shown. Finally, we see the kid dropping a circle with a "5" in the juice, causing it to spill out and cover the screen. Finally, we see a close-up of a school building being flooded by the juice, which progressively floods the Earth, while we zoom out and see the word "milkshake!" on a space background, with the globe being the dot of the "i".

Variant: On break bumpers, the logo is shortened.

FX/SFX: Traditional animation.

Music/Sounds: TBA.

Availability: Extinct.

Editor's Note: None.

3rd Logo (September 16, 2002-December 11, 2005)
Nicknames: "The Sun"

Logo: TBA.

Variant: During Christmas time, the logo is red with falling snowflakes, and the text is bright cyan with Christmas lights. Also, the sun is replaced by a star.

FX/SFX: TBA.

Music/Sounds: TBA.

Availability: Extinct. It has been commonly plastered with the 2005 and 2017 logos.

Editor's Note: This ID was well-known for being used for Season 1 of Peppa Pig.

4th Logo (December 12, 2005-July 23, 2017)
Nicknames: "The Sun II", "Ma ma ma ma mi mi mi mi, more Milkshake!"

Logo: TBA.

Variants:
 * The break variant has the letters in blue, pink, green or orange.
 * There was a variant during Christmas time, which will be described soon.

FX/SFX: TBA.

Music/Sounds: An upbeat bubblegum pop tune with a female person saying "Milkshake!" for 2 times before saying at the end "Ma ma ma ma mi mi mi mi, more, Milkshake!"

Music/Sounds Trivia: The American rock band Blink-182 performed an impromptu acoustic rendition of the music used in these idents between scheduled tracks during an appearance on BBC's Live Lounge.

Availability: Uncommon. While no longer in use, it can still be found on Milkshake! DVDs released by Abbey Home Media. Along with this, most Milkshake shows on air used this logo at least once.

Editor's Note: None.

5th Logo (July 24, 2017-)
TBA