LeapFrog Enterprises

1st Logo (2003-2005)
Nickname: "Leapfrog Circle"

Logo: On a mint gradient background, there is a white circle with a green outline, with the LeapFrog logo in the center. We then see a cartoon frog wearing a red-and-yellow striped jacket hop into view while the "Learn Something New Everyday" byline fades in below. The frog hops onto the logo in the circle, tilting it to the left, and the circle shines.

FX/SFX: The frog jumping into the circle, the logo shining.

Music/Sounds:


 * At the end of LeapFrog trailers at the time, we hear the theme of the trailer and a male announcer say "[movie title]! From LeapFrog. Learn something new every day."
 * At the beginning of LeapFrog videos, it's silent.
 * At the end of LeapFrog videos, we hear a woman say the tagline from the trailer variant.
 * Sometimes, the music in the logo is the instrumental of the Letter Factory song "Every Letter Makes a Sound".

Availability: Seen on LeapFrog edutainment videos from the time. Also seen at the end of LeapFrog commercials as well.

Editor's Note: This is a favorite of many for those who grew up with their videos at the time.

2nd Logo (2005-2007)
Nicknames: "Leapfrog Circle II", “Leaping Letters!”

Logo: On a white background, we see the LeapFrog logo spinning and zooming in, while a URL bounces moves from right to the middle is as the bottom.

Variants:


 * At the end of Learn to Read at the Storybook Factory, there lot of LeapFrog products zooming out slowly, then the logo closes and the URL appears. This only appears on the original Warner Home Video release. During the Lionsgate release, it uses the same below.
 * On A Tad of Christmas Cheer, The Leapfrog logo instead fades in. Copyright information is shown.

FX/SFX: The LeapFrog logo spinning and zooming in and the letters bouncing. Looks like cheap 2D animation.

Music/Sounds: None.

Availability: Seen on Learn to Read at the Storybook Factory and A Tad of Christmas Cheer.

Editor's Note: This is also a favorite of many, for those who grew up with their videos.

3rd Logo (2008-2011)
Nicknames: "Leapfrog Circle III", "Leaping Circle"

Logo: On a white background, we see a circle bouncing with the words LeapFrog in it. Then it bounces, and leaps away.

FX/SFX: The leaping.

Music/Sounds: Boinging noises.

Availability: Common. Seen on LeapFrog videos from the era, including Sing and Learn with Us.

Editor's Note: Again, another favorite of many.

4th Logo (2008-2013)


Nickname: "Leapfrog Circle IV"

Logo: On a green background, we see the LeapFrog logo zooming in and protruding outwards before settling into place. Then, several different symbols fly out of the logo (including the letters A, B, and C; the numbers 2 and 3; a square, circle, and triangle; and two eighth notes). When the symbols are off-screen, the zooms in and out again.

FX/SFX: The LeapFrog logo zooming in. Amazing 2D animation.

Music/Sounds: A happy little theme.

Availability: This appears on Scout and Friends DVDs, ending with Adventures in Shapeville Park. This also plasters the 1st logo on some 2003 releases.

5th Logo (January 29, 2014-2016)


Nicknames: "Leapfrog Circle V", "Pure Learning Fun"

Logo: On a green background, the LeapFrog logo appears, and it goes left, revealing the text "Pure Learning Fun".

Variant: On DVD trailers, the logo is big and in the middle, and the text is at the bottom and is shrunk. the logo is also still and already formed.

FX/SFX: The LeapFrog logo shining.

Music/Sounds: The LeapFrog jingle.

Availability: Seen on Letter Factory Adventures videos.