Script to Screen

1st Logo (Early 2000s-2011)
Logo: On a black background, we see a stylized grey "S" appear via a ripple effect. Below it, the text "SCRIPT TO SCREEN" appears glowing white, then appears in front of a grey bar. Below all that, the text "Direct Thinking for Direct Response(R)", as well as the company's location and website, fade in underneath, and the slogan shines.

Variant: In its later years, the logo is still aside from the text shining.

Technique: The "S" appearing and the fading.

Music/Sounds: A dramatic synth note with shimmers, alongside an announcer saying, "This has been a production of Script to Screen. Direct thinking for direct response!" In later years, the announcer says the slogan differently.

Music/Sounds Variant: On Oreck infomercials, the logo is silent.

Availability: Extinct, and rather hard to find unless you know where to look. This was seen at the end of infomercials at the time, including those for Guthy-Renker products like Malibu Fitness, as well as later infomercials for The Firm workout series.

2nd Logo (2010-)
Logo: On a white background, a grey rectangle, a grey square, and a longer blue rectangle slide in and come together to form a square. The shapes flip over to reveal the text "SCRIPT" (in white), "to" (in black) and "SCREEN" (also in black) on them. The same slogan as before fades in word-by-word below the logo, and the company's URL appears at the bottom of the screen.

Variants:
 * This logo was updated later in the 2010s. The outlines are now transparent, the text in the rectangles are now all white, and a line slides out of the left side of "SCREEN", and forms the text "CREATE | EXECUTE | OPTIMIZE", before sliding back into the rectangle. The finished product shines.
 * This logo may have no URL at the bottom.

Technique: The flipping.

Music/Sounds: Generally none, but it may use the same music and announcer from the last logo.

Music/Sounds Variant: On later infomercials, an announcer says "This has been a production of Script to Screen, the results agency."

Availability: Seen at the end of later infomercials produced by the company.