20th Century Home Entertainment

Background
Magnetic Video Corporation was a home media and audio duplication service established in 1968 by Andre Blay and based in Farmington Hills, Michigan. In 1976, they became the first company to release theatrical films to home media for consumers, making exclusive deals with United Artists, Avco Embassy, ITC, ABC Video Enterprises, Viacom (now Paramount Global), RBC Films (then an exclusive licensee of several of Charles Chaplin's films), New Line Cinema, Brut Pictures, Bill Burrud Productions, American Film Theatre and 20th Century-Fox. In 1979, the latter purchased Magnetic Video from Blay, reincorporating it as "20th Century-Fox Video" in 1981.

20th Century Studios Home Entertainment is the home entertainment division of 20th Century Fox (now 20th Century Studios) and its subsidiaries. It was formed in 1981, after Fox purchased Magnetic Video Corporation from Andre Blay. In Australia, it was one of the Magnificent Seven home video distributors. In 1982, Fox entered into a joint venture with CBS to form "CBS/Fox Video", also launching two sub-labels; "Key Video" (later reactivated as "Key DVD" by 20th Century Fox Home Entertainment), and "Playhouse Video", which both became inactive in 1991. CBS/Fox Video was renamed "Fox Video" the same year, alternating with the CBS/Fox name until 1998, when Fox Entertainment Group acquired CBS's interest in CBS/Fox and renamed it to "20th Century Fox Home Entertainment" on March 16, 1995, alternating with the Fox Video name until 1998. The studio was the last major holdout to release its product on DVD, releasing its first seven discs in November of that year, one month after Paramount Home Entertainment released its first DVDs. After The Walt Disney Company's purchase of Fox in 2019, the name would be retired on-screen in 2020, with the rename to 20th Century Studios and future home media releases would use the shortened version of the movie logo starting with the video release of The Call of the Wild, while the 20th Century Fox Home Entertainment name is still used for copyright holding purposes.

1st Logo (November 1977-September 1982)
Logo: Two semicircles with lines protruding down their midsections, the top a very-light grey shade and the bottom a beige color, are drawn into view, resembling "M"s. Then a bunch of circle M's appear in back of it, one gray and the other green, sort of like a continuous mirrored effect or video feedback. The text "MAGNETIC VIDEO CORPORATION" in a yellow computer-generated font begins to scroll upward while repeats appear under it, and like the M, have copies appearing behind the logo. All the copies behind it also appear to have a blue filter layered over them.

Variants:
 * There is a black and white variant for releases in said colors.
 * Some releases have the logo partially play on a grey screen, before it quickly fades to black.

Technique: Early computer effects.

Music/Sounds/Voice-overs: A mellow piece of music; not very easy to hear due to the studio spiel, but has a bossa-nova/mex influenced, easy listening melody, also known as elevator music (with five known lengths and four known tempos). A jazzy hi-hat drum is also playing music in the background. The music is accompanied by one of four male voiceovers (herein referred to as Voiceover A, Voiceover B, Voiceover C and Voiceover D) indicating the studio:
 * On most pre-1981 20th Century-Fox releases, Voiceover A (a deep baritone announcer) said "By special arrangement with 20th Century-Fox, Magnetic Video Corporation is proud to offer the following major motion picture on videocassette". The music's tempo is approximately 108.7 BPM (beats per minute) with 26 beats.
 * On most early Viacom releases, as well as all their Terrytoon compilations, Voiceover A said "By special arrangement with Viacom International, Magnetic Video Corporation is proud to offer the following motion picture entertainment on videocassette". The music's tempo is approximately 113.3 BPM with 26 beats.
 * On releases of the Greatest Sports Legends series, Voiceover A said "By special arrangement with Viacom International, Magnetic Video Corporation is proud to offer the Greatest Sports Legends on videocassette". The music's tempo is approximately 116.3 BPM with 26 beats.
 * On the releases of the films of Charles Chaplin, Voiceover B (an announcer with a bass voice deeper than Voiceover A) said "By special arrangement with the estate of Charles Chaplin, Magnetic Video Corporation is proud to offer the following classic motion picture on videocassette". The music's tempo is approximately 116.3 BPM with 28 beats. All cassettes with this voiceover are in black and white.
 * On other early Betamax and VHS releases (including later prints of Viacom theatrical films), Voiceover C (a more normal-sounding announcer) said "By special arrangement with [Viacom International/Avco Embassy Pictures Corporation/Brut (pronounced "brute") Productions/ABC Video Enterprises], Magnetic Video Corporation is proud to offer the following major motion picture on videocassette". The music's tempo is approximately 111.4 BPM with 28 beats on most such releases and approximately 116.3 BPM with 30 beats on ABC releases. The original video releases of The Paper Chase and Conversation Piece use the Avco Embassy Pictures variant (despite being licensed from Fox and Viacom, respectively), most likely as a result of a video processing error.
 * On Bill Burrud's wildlife documentaries, Voiceover C said "By special arrangement with Bill Burrud Productions, Magnetic Video Corporation is proud to offer the following wildlife program on videocassette". The music's tempo is approximately 111.4 BPM with 28 beats.
 * On Milestones of the Century and Men of Destiny, Voiceover C said "By special arrangement with Pathé News, Magnetic Video Corporation is proud to offer the following documentary on videocassette". The music's tempo is approximately 116.3 BPM with 29 beats.
 * On the first releases from ITC Entertainment Group by Magnetic Video, Voiceover C said "By special arrangement with ITC Entertainment, Magnetic Video Corporation is proud to offer the following motion picture on videocassette". The music's tempo is approximately 116.3 BPM with 30 beats.
 * Starting in late 1980 or early 1981, especially on early LaserDisc releases, Voiceover D (an announcer who sounds similar to Voiceover C, only a bit deeper and more authoritative) said "By special arrangement with [20th Century-Fox/Viacom Enterprises/Avco Embassy Pictures Corporation/ITC Entertainment/ABC Video Enterprises/United Artists Corporation], Magnetic Video Corporation is proud to offer the following special video presentation". The music's tempo is approximately 116.3 BPM with 30 beats; LaserDiscs use an extended version of the music with 60 beats. Oddly, the 30 beats variation with the 20th Century-Fox voiceover appeared on a Japanese LaserDisc of the Avco Embassy film The Lion in Winter.
 * Videocassette reprints of The African Queen and Blue Hawaii had Voiceover D's announcement worded as "By special arrangement with Viacom, Magnetic Video Corporation is proud to offer the following special video presentation." The music's tempo is approximately 116.3 BPM with 30 beats.
 * On The Miracle of Lake Placid, Voiceover D's announcement is worded as "Magnetic Video, in cooperation with ABC Video Enterprises, is proud to offer the following feature on videocassette". The music's tempo is approximately 116.3 BPM with 30 beats.
 * On Jack Nicklaus: Sports Clinic, Voiceover D said "By special arrangement with Sports Concepts, Incorporated, Magnetic Video Corporation is proud to offer the following special program on videocassette". The music's tempo is approximately 116.3 BPM with 30 beats.
 * On some later sports-related video releases, Voiceover D said "Magnetic Video Sports is proud to offer the following special video presentation". The music's tempo is approximately 116.3 BPM with 30 beats; again, LaserDisc releases use an extension of the music with 60 beats.
 * On Odyssey, Black Emmanuelle, Dot and the Kangaroo, and the LaserDisc release of SP/FX: The Empire Strikes Back, Voiceover D said "Magnetic Video Corporation is proud to offer the following special video presentation". The music's tempo is approximately 116.3 BPM with 30 beats.
 * Sometimes, there's no voiceover. This variant can be seen on the films of Otto Preminger, The Sensuous Nurse, Avco Embassy's Promise at Dawn, ABC's Olympic Highlights of 1976, and ITC's Autumn Sonata (the LaserDisc of that one has the normal LaserDisc ITC variant). The music's tempo is approximately 116.3 BPM with 30 beats.
 * An additional LaserDisc-only voiceover was used on The Moon Is Blue, spoken by Voiceover D: "By special arrangement with Otto Preminger and Carlyle Productions, Magnetic Video Corporation is proud to offer the following special video presentation". The music's tempo is approximately 116.3 BPM with 60 beats.

Availability: Ultra rare.
 * Magnetic Video's releases have been out of print since the mid-1980s. However, if you're lucky, you can find them at used video stores, pawn shops, flea markets, thrift stores and/or eBay listings.
 * Titles with this logo include M*A*S*H, The Longest Day, Last Tango in Paris, Escape to Athena, The Magnificent Seven, The Muppet Movie, Kotch, Patton, Let It Be, All Quiet on the Western Front (1979 television version), The Making of Star Wars, The Cassandra Crossing, The Seduction of Mimi, Conversation Piece, All Screwed Up, Sympathy for the Devil, The Good, the Bad, and the Ugly, They Call Me Trinity, King Creole, Last Train from Gun Hill, Carnal Knowledge, Deadly Hero, The Graduate, the Greatest Sports Legends series, City Lights, The Great Dictator, The Gold Rush, A Woman of Paris, Dot and the Kangaroo, Mad Monster Party, A Touch of Class, The Jazz Singer, Casablanca, The Boston Strangler, Hello Dolly!, Alien, and At Long Last Love. The variant without the voiceover can be seen on The Sensuous Nurse, The Man with the Golden Arm, and The Moon Is Blue, and debuted on Promise at Dawn.
 * The last tapes to use this logo were the earliest 20th Century-Fox Video releases, including Caveman, Chu Chu and the Philly Flash, Dr. No, The Great Muppet Caper, and Stardust Memories. This logo continued to be used on laser videodiscs, mainly using old masters prepared around the previous November, until September 1982.
 * In order to fit the whole feature on a single tape, this does not appear on their release of Monsieur Verdoux (a portion of the opening credits is also missing on the same release).
 * Some later prints of releases with the Magnetic Video logo, such as Von Ryan's Express, Notorious, Young Frankenstein and High Anxiety, may have CBS/Fox Video labels, but those are usually in the original Magnetic Video packaging, with a video release year of 1980 on the slipcover.
 * Occasionally, as seen on a 1985 pressing of Von Ryan's Express and a 1984 pressing of Take the Money and Run, an earlier Magnetic Video voiceover may be plastered with its post-1980 ("...special video presentation") counterpart on later prints; also, most films featuring Elvis Presley were reprinted starting in early 1979 with the old Viacom voiceover plastered with the "...major motion picture on videocassette" variant thereof, which would make its first new-release appearance a few months later on The African Queen.

Legacy: This is well known among the logo community for being the very first home video logo.

2nd Logo (1981)

 * Logo: There is an opening and a closing version.
 * Opening:In a black background, we see the text "MAGNETIC VIDEO" zoom in. Eventually, the text stops and the byline "A TWENTIETH-CENTURY FOX COMPANY" appears. The logo then fades out, and "PRESENT" fades in.
 * Closing: In a black background, we see a trailing red triangle zooming out, until a very tiny portion of it is left. The triangle fills up completely, and the Magnetic Video print logo appears, as well as the "MAGNETIC VIDEO" text and byline.

Technique: Computer effects.

Music/Sounds: An eerie-sounding synth with whooshing whenever the logo is zooming.

Music/Sounds Trivia: The eerie-sounding synth heard in the logo is actually taken from the original trailer for the seminal 1979 science fiction-horror classic Alien.

Availability: Near extinction. It was only known to be seen once in a trailer tape.

(January 1982-January 1983)
Logo: It's basically the 1953 20th Century-Fox logo with no video indicator whatsoever.

Variants:
 * On The Missouri Breaks and the original rental-only version of A Fistful of Dollars, the 1981 20th Century-Fox logo is used instead.
 * There also exists a black and white version of this variant, which has been spotted on The Apartment, Sergeant York, and A Streetcar Named Desire.

Technique: Same as the 1953/1981 20th Century-Fox logos.

Music/Sounds: The 1979 20th Century-Fox fanfare, accompanied by a male announcer (different from the Magnetic Video announcer) on non-Fox releases, indicating the studio:
 * On United Artists releases, the voice-over said "The following United Artists feature is brought to you by 20th Century-Fox Video".
 * On ABC, ITC, Avco Embassy, Viacom, and other non-Fox releases (including concert videos, Bruce Lee films, and The Amazing Spider-Man episodes), the voice-over said "The following feature is brought to you by 20th Century-Fox Video".
 * On the double-feature release of The Making of Star Wars/SP FX: The Empire Strikes Back, the voice-over says "The following special presentation is brought to you by 20th Century-Fox Video".
 * On UK tapes with this logo, a British announcer says "20th Century Fox Video presents".
 * Sometimes, this would plaster the film's original Fox logo (or if no logo is shown at the start, be added to the start) on a few Fox titles such as the 1982 reissues of Silver Streak, The Omen, and The Turning Point. Here, there is no voiceover.

Availability: Ultra rare. It's actually harder to find than most Magnetic titles.
 * The regular variant can be seen on early Fox releases. The United Artists variant is seen on United Artists releases released by the company.
 * Most releases are in over-sized drawer-like boxes, colloquially known as the "Fox Box" due to its association with the company.
 * Strangely, most (if not all) Fox releases, such as Quest for Fire, do not have this logo, instead skipping straight to the standard 20th Century-Fox logo of the era or a custom variation thereof created for the film.
 * This was also seen rarely on re-prints of post-1981 Magnetic titles, such as The Boys from Brazil and Carrie. The very first releases in this incarnation, such as the Video Rental Library releases of Caveman, Dr. No and The Great Muppet Caper, tend to use the Magnetic logo instead. Later releases, such as Revenge of the Pink Panther (despite showing the print logo on the box and labels), use the first CBS/Fox Video logo.
 * In addition, sometimes the reverse is true -- the 1984 CBS/Fox Video release of The Pink Panther Strikes Again has the CBS/Fox labeling, but has the old 20th Century Fox Video logo on the tape itself.
 * The logo remained in use on LaserDiscs and UK pre-cert releases until January 1983; the last known UK pre-cert tapes with the logo were High Anxiety, Shock Treatment and Young Frankenstein.
 * The corresponding print logo made its final known appearance on the UK pre-cert VHS of Cartoon Show Volume 3, which was released in February 1983.
 * On the 2001 UK VHS release of The Blue Max, the "20th Century Fox Video presents" voice-over variation is surprisingly retained, appearing right after the 1995 international TCFHE logo.

1st Logo (November 1982-July 1983)
Logo: Over a white background, we see before us a dual set of violet lines stacking upward and downward. Then, six long objects pop in at the top and bottom of the segmented lines, revealing the words:

Impact Impact

then each letter of the word "VIDEO" pops in one by one below "Impact".

Variants:
 * A still logo was found on the original release of Sophie's Choice.
 * A special animated version was used on Australian releases. Two segmented white curved squares and one segmented red square zoom in and out from the screen. The words "Impact", letter by letter, zoom in to the left side of the screen as another segmented white parallelogram zooms in. As it curves, it fills the screen, and the segments of the CBS/Fox logo zoom out from the top and bottom of the screen, while the word "VIDEO" zooms out from the bottom.
 * There is also an alternate variant for educational releases. On a blue-red gradient background, a light blue star flashes, and the text "Times New Roman" fades in. The words stay for several seconds, and then zoom away inward. While this happens, sets of white lines stack upon each other and form the CBS/Fox logo. A white flash below this forms the word "VIDEO".
 * There is a black and white variant. This is seen on the 1982 VHS of The Diary of Anne Frank and the 1983 VHS of Modern Times.
 * There is another Australian variant where the logo appears in the corner and Australian television and radio announcer Pete Smith (most famous for his announcing of the Australian version of Sale of the Century) introduces the film.

Technique: Computer effects.

Music/Sounds: None.

Music/Sounds Variants:
 * On Australian releases, a high-pitched variant of the original 1954 CinemaScope extension of the TCF fanfare was used.
 * On the "Learning Experience" variant, a female voice-over says: "This has been a CBS/Fox Video Learning Experience".
 * Pete Smith says in his variant, "Hello there, congratulations on your choice of a great CBS/Fox film. Before settling back, here are scenes from two films available from the vast CBS/Fox Video catalog".

Availability: Extremely rare. This was very likely a placeholder logo.
 * It's been seen on the original VHS releases of several Fox releases from late 1982 to early 1983.
 * The "Learning Experience" variant can be found on videos that begin with The CBS/Fox Guide, such as The CBS/Fox Guide to Home Videography and The CBS/Fox Guide to Complete Dog Care, among others.
 * The main Australian variant was seen on releases from the era in that country, examples include a Betamax tape of Chariots of Fire and VHS releases of Victory and Cruising.
 * It also appears on reissues of Modern Times and Chitty Chitty Bang Bang that are packaged in Magnetic Video boxes (and sometimes even have Magnetic labels).
 * The Pete Smith variant was presumably seen on select Australian releases from this era by the company.
 * One of the last releases to use this logo was a 1983 reissue of Rude Boy.
 * This logo was retained on a 1984-era reprint of Hello, Dolly!.

2nd Logo (September 1982, July 1983-November 13, 1984)
Logo: On a background, two grids are moving from the top and bottom of the screen converging in the center of the screen. "CBS" comes from the top at an angle, with "FOX" coming from the bottom at an angle. The background has an flash, in which "CBS" and "FOX" are cut in a segmented line font as it moves toward the flash, and "CBS" and "FOX" right themselves in the center of the screen. The letters of the word "VIDEO" fly in from the bottom center of the screen one at a time. Then the trademark symbol fades in on the right/bottom corner of the logo.

Variants:
 * There is a still version found at the end of some UK promos.
 * There is a black and white variant. This can be seen on the 1983 VHS of The Pride of the Yankees and many other films in said colors.
 * There is a variant with the text "THE HIT LIST" in red appearing. The variant has a different transition at the beginning.

Technique: Computer effects, with the orange flash done in Scanimate.

Music/Sounds: A triumphant 25-note horn march fanfare, sampled from the Bruton Music library track "National Trust" composed by Keith Mansfield.

Music/Sounds Trivia: When Bruton reissued the track on CD, they removed the prologue section from which the CBS/Fox music came, possibly because it became so associated with the CBS/Fox logo.

Music/Sounds Variant: A closing variant was used at the end of most Australian PAL releases carrying this logo, featuring a voice-over reminding the viewer to "Don't forget to rewind this tape before returning it to your video library."

Availability: Rare. Most videos that may have used this logo were issued in the same oversized boxes that were used by 20th Century-Fox Video.
 * It possibly first appeared on the 1982 US retail VHS of Star Wars as a prototype logo.
 * Videos that feature this logo include the 1983 release of the aforementioned Star Wars, among many others, in a similar fashion to what was described in the first logo.
 * One of the last releases to use this logo was the 1984 VHS/Betamax/LaserDisc release of The Empire Strikes Back.
 * The "THE HIT LIST" variant can be seen on a promo/trailer tape from the era.

Legacy: The iconic music makes its debut.

3rd Logo (October 1984-2000)
Logo: On a black background, we see a mirrored, twin stair-like texture that shines a lot. The "stairs" rotate counter-clockwise and turn out to be the following text in blue with a segmented line between the two words on a black marble background:

Impact Impact

Then the word "VIDEO" shines in below "Impact", and the whole logo shines with pride.

Trivia:
 * This logo is referenced in a scene in the music video for the song "DVNO" by Justice. Said scene references both this logo and the Universal Pictures logo at the same time.
 * This logo was designed and animated by Compugraph Designs in New York, NY.
 * The equipment employed in this logo were a Bosch FGS-4000 CGI machine, Quantel DPB-7001 paint system, and an Abekas A-60 digital compositor.
 * The staff of Compugraph Designs included Ed Kramer, Mike Saz, Janet Scabrini, Nat Zimmerman, and Bill Mahler.

Variants: There are a few variations of this logo:
 * A variation was seen in black and white. This was shown on re-releases of 1940s, 1950s and 1960s films.
 * On widescreen releases, the logo would zoom out to a screen with two rectangles, one on the left and one on the right, on an almond-staged orange/purple background, and the two rectangles on the sides would expand, and "SPECIAL WIDESCREEN EDITION" is below the screen on the stage.
 * There may be either the words "STEREO", "STEREO SURROUND", the Dolby Surround logo, the Ultra-Stereo logo or the Chace Surround Stereo logo appearing in the bottom left corner.
 * On late 1989-early 1990 prints, from just before CBS/Fox started printing their tapes at Rank Video Services America, during the FBI Warning screen, which appears on the beginning of such tapes at that time, a still version of this logo appears a couple of times, staying on the screen for about five seconds before cutting back to the warning. This has been spotted on prints of License to Kill, Iron Eagle (the 1989 re-print), Die Hard, Magic Memories on Ice, The Mighty Quinn, The January Man, Buying Time, The Abyss, Commando (the 1989 re-print), In Like Flint, and Billy Joel: Live from Long Island (the 1990 re-print) from the time period.
 * Memories of Me has an almost still logo where the logo shines.
 * On the 1984 VHS of The Good, The Bad and The Ugly, there is a still version where the logo does not shine at all. The entire logo fades in, stays on-screen for a couple of seconds, and then fades out.
 * The standard version (matted to widescreen) makes a strange appearance on the 2000 Image Entertainment DVD of The Twelve Chairs.
 * On releases from Contacto Video in Colombia, the CBS/FOX Video logo shrinks down to the lower right of the screen. Then the Contacto Video logo animates, then it shrinks and moves to the upper-left of the screen.

Technique: Advanced CGI animation.

Music/Sounds: Same as the 2nd logo, but the mixing (most noticeably with the opening horns) is slightly different.

Music/Sounds Variants:
 * On the widescreen variant, a big "WHOOSH" sound is heard at the beginning (if listening under stereo, it is out-of-phase considering that it was intended to be used in Dolby Surround; or Dolby Pro Logic), then twinkling glockenspiel sounds and an organ note (also in out-of-phase stereo, but almost) ending with a synthesized thunder sound.
 * On the 1990 VHS of The Sound of Music, this logo is silent.
 * At the end of PAL tapes in Australia, there is a variant with a voice-over from Channel Seven's Don Rainsford, who says "Please rewind this cassette before returning it to your video library" at the end.
 * Another variant used Chelsea Brown saying "Could you please rewind your cassette before returning it to your video library?".
 * The completely still variant seen on the 1984 VHS of The Good, The Bad and The Ugly has no music at all.
 * On an Argentinian VHS of The Lightship from Gativideo, the 1981 TCF theme is used.

Availability: Very common. This logo lasted for 16 years and was used on a massive variety of releases, so it should be easy to find on VHS tapes available in second-hand shops, charity shops and on Amazon and eBay.
 * Can also be seen on early-to-mid 1991 Media Home Entertainment releases and BBC Video releases.
 * The widescreen version can be found on the first prints of the widescreen editions of The Empire Strikes Back and Return of the Jedi (preceded on both tapes by the widescreen version of the 1991 Fox Video logo) and all the DVDs from Bruce Lee's "Master Collection" box set, except Bruce Lee: The Legend.
 * The Dolby Surround variant can be found on some VHS releases containing Dolby Surround.
 * The Chace Surround Stereo variant is extremely rare and can be found on the original VHS release of the 1945 version of State Fair, a 1990 VHS of Planet of the Apes, a LaserDisc of The Day the Earth Stood Still and the first U.S. VHS of The Rocky Horror Picture Show.
 * The "STEREO" text version can be seen on the 1995 Hong Kong LaserDisc of Return of the Jedi (plastering the 1981 20th Century Fox logo).
 * This is retained on the 1994 UK VHS releases of the Star Wars trilogy, but not the 1992 or 1995 US VHS trilogies, despite showing the logo on the covers and labels of The Empire Strikes Back and Return of the Jedi. However, their LaserDisc counterparts actually use this logo.
 * The Ultra Stereo version is rare and can be found on the VHS releases of Satisfaction, Mindgames, Survival Quest, and Frankenstein Unbound.
 * A rare post-1991 solo appearance happens on the 1992 VHS of Doctor Who: An Unearthly Child, where it's not even accompanied by the BBC Video logo.
 * Also seen on Media Home Entertainment releases from the early part of 1991 such as The Applegates and Sonny Boy, among others.
 * Strangely, it appears on a Canadian Malofilm Video release of Ambition, while the U.S. Media/Fox VHS used the first Fox Video logo instead, and Shout! Factory TV/Tubi's print of The Compleat Al.
 * One of the first releases to use this logo was Snoopy Come Home.
 * The last releases to use this were FernGully 2: The Magical Rescue, Our Friend Martin and Walking with Dinosaurs. Strangely, this does not appear on the 1998 VHS of Rusty: The Great Rescue, as well as the mid 90s Star Wars trilogy release despite the print logo appearing on the packaging and tape label.
 * This logo also appeared on all of the tapes from the Star Wars Trilogy: The Definitive Collection UK VHS set (but don't expect it to be the widescreen variant), however this did not appear on the tape for A New Hope despite the print logo appearing on packaging.

Legacy: This is considered one of the most memorable logos ever made, especially thanks to the epic music, great CGI for the time, and its lengthy lifespan.

(1989?-Early 1990s?)
Logo:
 * Opening: The CBS/Fox Video logo in silver is inside of a black box with a white outline zooms up and has three black lines (each one getting larger further down) come up with it. "ALL TIME GREATS" then zooms and it has a larger line with an upside down triangle on it. This all happens against a blue background.
 * Closing: The same as the opening version, only "YOURS TO KEEP FOREVER" appears under it.

Technique: Computer effects.

Music/Sounds:
 * The CBS/Fox Video theme from the previous logos.
 * On the closing version, a male British announcer says, "All Time Greats from CBS/Fox Video, favorite films to keep and enjoy, forever".

Availability: Rare. Can be seen on promos for films released under this label on other releases under this label.

1st Logo (June 27, 1991-May 5, 1993, 1991-1995 (Australia))
Logo: A still shot of a drastically simplified Fox structure, in gold color against a simple blue gradient background. It has been reduced to its core essentials: the tower, stage, and searchlights (which are shaped similar to crayons). The wording on the structure now says "FOX VIDEO", with an extra gap where "FOX" would be in the movie logo. The logo "shimmers" like bars of light move through a la the Touchstone logo.

Variants:
 * There is a letterboxed "Scope" version on widescreen releases. The logo was the same but was matted (or cropped) to widescreen.
 * A black and white variant exists. This can be seen in some black and white films released on home video, such as the 1991 VHS releases of the original Miracle on 34th Street and Sink the Bismarck! The B&W version in widescreen letterbox can also be seen on the LaserDisc version of the latter film.
 * On some Media Home Entertainment releases, such as Scanners II: The New Order, the words "DISTRIBUTED BY" appear above the logo. In this case, no announcer spiel was used.
 * For the 1993 UK rental VHS of Home Alone 2: Lost in New York, the animation was slowed down, to fit the full extended TCF fanfare mentioned below.
 * A special version was seen on UK Widescreen VHS releases. The logo plays as normal, then it zooms out towards the middle of the screen and turns 3-D and it expands with movie scenes appears behind the background (all resembling the letterbox format). The word "WIDESCREEN" (arched upwards and downwards with blue shadow effects underneath) pan past the screen vertically, then turns horizontal and rests in front of the Fox Video logo).
 * On the Fox Video Sentimental promo, which can be found on the 1992 Demo VHS of My Cousin Vinny, the logo is still and zoomed out on a black background with the text "Available from FoxVideo" shown on the bottom.

Technique: Computer effects.

Music/Sounds: None.

Music/Sounds Variants:
 * The 1979 TCF fanfare can be heard on PAL and French SÉCAM releases, as well as a few NTSC releases, such as the widescreen LaserDisc of Die Hard and a rental copy of Point Break. On Italian releases, the fanfare abruptly fades out after five seconds.
 * The UK rental VHS of Home Alone 2: Lost in New York uses the extended TCF fanfare.
 * The Widescreen version has an abridged version of the extended TCF theme that starts when the logo zooms out and an energetic whoosh sound when the logo expands.
 * On some tapes, only the drums from the opening of the fanfare are heard.
 * On Media Home Entertainment releases, the announcer for the Media and Fox Video logos says "Distributed by Fox Video".
 * There was a closing variant seen on some Australian PAL tapes (mainly rental tapes) which had the same voice-over from the CBS/Fox PAL closing variant, sometimes with the 1979 TCF fanfare preceding it.

Availability: Rare. It's seen on all Fox videos from that period. The best way to find this is to look for a Fox Video print logo that is a simple 2D drawing with no color. Again, this will be easy to find in second-hand video shops, charity shops, and on eBay.
 * This logo first appeared on the Yellow Ribbon Collection of war movies, including new releases The Man Who Never Was, A Yank in the R.A.F., and The Desert Rats; and appeared on most Fox releases from the early '90s.
 * A letterboxed version in a scope aspect ratio appears on the special letterbox collector's edition of the Star Wars trilogy.
 * It can also be found on BBC Video tapes from 1991-1993, but those aren't as easy to find. It also appeared, surprisingly enough indeed, on the 1998 UK VHS of Edward Scissorhands (which is probably a reprint from 1991, according to the previews on it).
 * In Australia, this logo was used until 1995. One such example of this being used on a post-1993 tape is the 1994 Australian VHS of Mrs. Doubtfire.
 * It also appeared on a 2001 VHS of Demetrius and the Gladiators (most likely a reprint itself).
 * Also seen on tapes from Media Home Entertainment released from mid-to-late 1991 until 1993, such as Paris Trout, Nails, and Prospero's Books.
 * Among the last tapes to use this was Love Potion #9, the 1993 Studio Classics VHS of A Letter to Three Wives, and the first 10 volumes of The Honeymooners: The Classic 39.
 * The Widescreen version is seen on the UK Special Edition VHS of The Abyss (which also uses the next logo).
 * It appeared on the French VHS of Maximum Overdrive.
 * It strangely appeared on some early '90s reprints of earlier CBS/Fox titles with CBS/Fox packaging and labels, including My Bodyguard and Short Circuit.

2nd Logo (May 26, 1993-January 17, 1996 [1998 in Finland])
Logo: On a dark teal background, we see a /purple Fox structure, from an extreme upper-left angle. We move down and pan around the structure (and a light shines through it as we do that), saying "FOX VIDEO" like in the 1st logo, before settling into the familiar angle we usually see Fox logos from, with clouds moving behind the structure at a slow rate.

Variants:
 * There is a black and white variant. This can be found on the 1993 VHS of Young Frankenstein.
 * A shortened version exists where the logo fades in as the lights shine and the logo moves to its final angle. This was seen in the 1995 20th Century Fox Selections releases of Young Guns II and Dutch.
 * A short version with far more vibrant colors than usual appears on the promo for the VHS of Mrs. Doubtfire on the 1994 VHS of Speed.
 * An extended version exists where the searchlights loop (like the 1981 TCF logo).

Technique: CGI animation.

Music/Sounds: None.

Music/Sounds Variants:
 * Occasionally, the 1979 TCF fanfare was used, mainly on PAL releases including the UK rental VHS releases of Used People, Jack the Bear, Teenage Mutant Ninja Turtles III, and The Vanishing.
 * A Brazilian variant used to exist on Abril Vídeo VHS releases of Fox Video titles which had a custom synthesized rendition of the TCF fanfare.
 * On a promo for The X-Files found on the 1995 Hong Kong LaserDisc of Star Wars: Episode VI: Return of the Jedi and the French SECAM VHS release of Highlander III, a deep synth score is heard.
 * On Media Home Entertainment releases, the announcer for the Media and Fox Video logos says "Distributed by Fox Video".
 * On the 1994 VHS of Ghost In The Machine, an upbeat dance-pop tune was heard.
 * The extended version uses the 1981 TCF theme.

Availability: Uncommon. Appeared on releases during this era.
 * First appeared on Used People, Toys, and Hoffa, with the same 2D print logo.
 * This can be seen on all 1993-1995 Fox Video releases.
 * Also seen on some BBC Video releases from that era, including Wallace and Gromit: The Wrong Trousers and Wallace and Gromit: A Grand Day Out, and on tapes released by Media Home Entertainment from 1993 (including Scam), shortly before Media Home Entertainment went out of business.
 * This also appears on the Star Wars Trilogy: The Definitive Collection LaserDisc box set from 1993.
 * The last tapes to use this logo were the John Hughes remake of Miracle on 34th Street and Mighty Morphin Power Rangers: The Movie.
 * This logo is very hard to come across in Australia, where it has been found on a 1995 rental VHS of Speed.
 * Strangely, this logo doesn't appear on the 1995 Star Wars trilogy VHS box set, despite showing the 1994 full-color print logo on the cover. However, the 1995 LaserDisc of Star Wars: A New Hope actually uses this, while the 1995 LaserDiscs of The Empire Strikes Back and Return of the Jedi use the 1984 CBS/Fox Video logo instead.
 * The extended version can be found on the Spanish VHS release of The Piano (El Piano).
 * On the 2000 Mexican Spanish VHS release of The Abyss, this was surprisingly retained, appearing right after the 2nd international TCFHE logo.

Legacy: Many consider this to be an ugly logo, due to its weird, dull colors and off-model appearance.

3rd Logo (1994-1995)
Logo: It's basically the full-color Fox Video print logo of the time, which is the 20th Century Fox logo from 1953 with "FOX VIDEO" replacing the text. It begins by taking up the whole screen, but zooms out until it is in a box in the center of the screen.

Variant: On the Rodgers & Hammerstein Golden Anniversary Collection trailer, the words "from Fox Video" are seen below the logo.

Technique: Computer effects.

Music/Sounds:
 * The ending theme of the trailer, combined with a female voice saying "From Fox Video".
 * On the Rodgers & Hammerstein Golden Anniversary Collection trailer, it's silent.

Availability: Rare. It's seen on the trailer for the Shirley Temple Collection VHS box set that can be found on the VHS releases of Mrs. Doubtfire, The Little Princess, The Blue Bird, and the John Hughes remake of Miracle on 34th Street. Was also seen at the end of the Rodgers & Hammerstein Golden Anniversary Collection trailer, which can be found on the 1994 VHS releases of State Fair (1945) and The Sound of Music.

4th Logo (December 19, 1995-March 1998)
Logo: Against the Los Angeles skyline around sunset (recycled from the 1994-2010 theatrical logo), we see a spotlight and then pan across the "FOX VIDEO" structure, now redone so that it matches the movie logo far closer and all of it is set in Futura Extra Bold. We zoom out until we reach the comfortable Fox logo distance.

Variants:
 * A slightly longer version appears on the original 1995 VHS release of Die Hard with a Vengeance.
 * There is a variant where the "FOX VIDEO" text is darker.

Trivia: Like with the 1994 theatrical logo, if you look really closely towards the early part of the logo (especially on upscales of LaserDisc content), the names of businesses can be spotted.

Technique: CGI animation.

Music/Sounds: Usually none.

Availability: More common than any of the previous logos. This logo usually came after the logo below.
 * Seen on releases of the era. Also seen on all 20th Century Fox Selections titles released between 1995 and 1997.
 * This was also used on most Premiere Series releases from 1996 and 1997 such as Mrs. Doubtfire, My Cousin Vinny, That Thing You Do!, Sleeping with the Enemy and Predator.
 * Strangely, this doesn't appear on The Best of The Simpsons VHS box set from 1997 (despite the logo appearing on the packaging of the individual tapes and the box itself) or the 1996 Premiere Series releases of A Walk in the Clouds, Nine Months, and The Truth About Cats and Dogs (though all three use the 1991 full-color print logo on their spines).
 * The LaserDisc of Volcano (which didn't show the Fox Video logo on the cover) featured this logo along with the 1995-2008 20th Century Fox Home Entertainment logo.
 * Look for a screencap of this logo used on the packaging of most 1997 releases (all 1995-1996 releases use the 1991 full-color print logo).
 * One of the last releases to use this were very early copies of Anastasia, though it is absent from mid-to-late copies.
 * A shorter version of the logo appeared on some video commercials up until 1999.
 * Weirdly, this can be seen at the start of FXM's print of Tales of Manhattan (after the 1995 TCFHE logo).

Legacy: This is often seen as the best of the Fox Video logos; its concept can be seen as a precursor to the Fox Searchlight Pictures logo.

1st Logo (August 29, 1995-October 14, 2008, 2011)
Logo: We see the end of the 1994-2010 Fox logo, with neither the News Corporation byline nor the registered trademark symbol. We then zoom out, to reveal that it is in a box. The box is in a larger box colored cadet blue, and next to the Fox logo box are the words "Times New Roman" in Latin 725 font, spanning across three lines.

Trivia: The version of the Fox logo used in this logo is an unedited render of the logo from Flip Your Lid Animation, before it was transferred to film.

Variants:
 * On some releases, the logo faded in from black rather than cutting in from black.
 * The first releases with this logo had the logo cut to black at the end of the animation.
 * There exists a black and white variant. This can be found on the 2001 Fox War Classics VHS release of The Desert Rats.
 * A 16:9 version of the logo was spotted on the widescreen DVD release of Thumbelina.
 * On 1996 VHS tapes that have the Widescreen Series video promo, the logo fades in and then fades out later right after the animation freezes at the final frame. The variant that fades out after the logo pauses was spotted on the 1995 LaserDisc of Nell.
 * A shorter version exists where the logo begins halfway through the animation. This has been spotted on the 2005 DVD of Pet Alien: Atomic Tommy as well as VHS releases of Strawberry Shortcake.
 * On the 1995 retail VHS of Bushwhacked, the logo cuts to the green MPAA rating screen for the Down Periscope trailer.
 * On some tapes with the Premiere Series promo, the logo is shortened and the text on the right from the logo is replaced with "Impact" in the Enge Etienne font.

Technique: A CGI zoom-out. The box animates at the same framerate as the Fox logo itself.

Music/Sounds: None.

Music/Sounds Variants:
 * On the tapes with the Widescreen Series promo, announcer Don LaFontaine says "Presenting the Widescreen Series from Fox Video" halfway through the animation.
 * On the DVS VHS of Cheaper by the Dozen, the announcer says "Now, an animated logo appears in three-dimensional gold letters "20th Century Fox Home Entertainment". Spotlights on either side of the logo point skyward and wave back and forth".

Availability: Common on VHS, DVD, and LaserDisc releases from the period.
 * Appears on TCFHE releases from the mid-90s through the mid-2000s as well as the earliest MGM Home Entertainment releases by the company from early-mid 2006.
 * Outside the USA and Canada, this logo can be seen on video releases and television broadcasts of Casper: A Spirited Beginning and Casper Meets Wendy. It made a surprise appearance on the UK VHS release of Goosebumps: The Haunted Mask after the 1995 international version of the TCFHE logo and before the 1995 Fox Video logo. Also appears before the rare CBS/Fox Video logo on the UK VHS release of FernGully 2: The Magical Rescue and the PAL DVD of Bartok the Magnificent (at the start of the film, the 2nd international TCFHE logo is seen before the menu).
 * While this began to be phased out starting in late 2004 on DVDs in favor of the next logo, this version was more common until mid-2006; especially on full-screen releases which did not have a version of the next logo made until later (one such example being Star Wars: Episode III - Revenge of the Sith). The last titles to have this logo were American Dad! Volume 3 and the 2008 DVD release of Babes in Toyland (1934), which were the last Fox and MGM releases to feature the logo, respectively.
 * The version without the fade-out appears on VHS and LaserDiscs of the 1995 Star Wars Trilogy. This variant can also be seen on some home video releases by the company. Although the variant was rarely used after its debut year, it appeared on the 1999 VHS reprint of The Towering Inferno (the DVD used the fade-out). It is unknown which DVDs used this version as most used the standard version with the fade-out.
 * The version where the logo faded in from black can be seen on the VHS releases of 1998's Dr. Dolittle, Rusty: The Great Rescue (a.k.a. Rusty: A Dog's Tale), and Star Wars Episode II: Attack of the Clones, while this version without the fade out appeared on the original VHS release of Nine Months.
 * Appears at the end of Casper Meets Wendy on Disney Channel and ABC Family (now Freeform), as well as most international TV broadcasts of the film.
 * While it does appear at the end of the last few HIT Entertainment DVDs that they released, it doesn't appear at the beginning of any of them, unlike with Lionsgate and Universal.
 * It makes surprise appearances at the start of Starz's print of A Troll in Central Park, and the 2011 DVD of Robots (itself a reprint of the 2005 DVD), as the Blu-ray has the correct 2011 logo.
 * Although this logo ended its regular use in 2008, it made surprise appearances on the fifth and sixth seasons of Reba, American Dad! Volume 4, Family Guy: Volume Seven, Seth MacFarlane's Cavalcade of Cartoon Comedy, and the twelfth season of The Simpsons, all released in 2009 (this can be chalked up to the fact that season five has a 2008 copyright on the case and discs).
 * Weirdly, this can be seen at the start of FXM's print of Tales of Manhattan (with the 1995 Fox Video logo following) and HDNet Movies' print of Bartok the Magnificent.
 * It also makes a surprise appearance at the start of Thumbelina on its Australian DVD release (and later early 2010's reprint), possibly due to plastering the Warner Bros. Family Entertainment logo (Warner Bros. Family Entertainment originally distributed Thumbelina from 1994 to sometime in the early 2000's).

2nd Logo (July 29, 2003-October 20, 2009)
Logo: Same as the previous logo, except the box is now grey with a gold border, the company name set in ITC Garamond, and the Fox logo is the filmed version, and has the News Corporation byline and registered trademark symbol. Basically, an enhanced version of the first logo.

Variants:
 * At first, there is a 16:9 widescreen version, seen on widescreen edition DVDs. Later on, a full-screen version was made and can be seen on DVD releases of TV shows and full-screen films.
 * On the Blu-ray Discs of Ice Age: The Meltdown, Chain Reaction, and Alien vs. Predator, the logo is still except for the Fox logo, which is now the corporate version with the rear searchlights re-animated to match the standard version of the 1994 logo, but also reverses at a certain point, a la the 1981 Fox logo's long version. Also, the entire sky (including the clouds and the stars) pan to the right.
 * On some releases such as Garfield's Pet Force, the 2005-enhanced version of the Fox logo is used.

Technique: Computer animation.

Music/Sounds: None.

Availability: Common. This was mostly seen on widescreen DVD releases.
 * It first appeared on mid-to-late D-Theater D-VHS releases of TCF films.
 * The only known VHS release to have this logo is the 2004 VHS of Garden State, all the others (including Garfield: The Movie and Robots) use the previous logo instead.
 * It has also appeared on PSP UMD TCF releases.
 * It can also be seen on many TCF releases on DVD from late 2006 to mid-2009.
 * It also appeared on 2006-2009 MGM Home Entertainment releases.
 * Some of the last releases to have this logo were The Rocker and Marley & Me.
 * Strangely, this logo appears on the French R2 DVD of Thumbelina, plastering the Warner Bros. Family Entertainment logo.
 * This also appears on some the earliest Blu-ray releases from the company with the variant, while Speed uses the normal version; though other releases from that time may use the TCFHE Blu-ray logo.
 * It also appears at the end of the last HIT Entertainment DVDs released by Fox, such as the Pingu DVD release On Thin Ice.

Legacy: This is seen as a downgrade from the previous logo, mainly because the logo is set in the same frame rate as the filmed Fox logo, and the zooming is significantly choppier as a result.

3rd Logo (August 18, 2009-November 2010)
Logo: It's the same as the 20th Century Fox Blu-ray Disc logo, but the ending animation is cut and the golden text "Times New Roman" shines.

Technique: Computer effects.

Music/Sounds: Same as the 20th Century Fox Blu-ray Disc logo, but only a quiet whoosh sound effect is heard when the text shines.

Availability: While short-lived, it's still common. It can be seen on every TCF release on DVD until November 2010.
 * It also appears on 2009-2010 MGM Home Entertainment releases, among others.
 * It also appears on the 2010 repackaged DVD copies of FernGully: The Last Rainforest, Thumbelina, and Once Upon a Forest.
 * Used in tandem with the next logo in its final two months.

Legacy: This is considered a significant improvement over the previous logo.

4th Logo (September 2010-April 14, 2020, June 9, 2020, 2021)
Logo: Same as the final 20th Century Fox logo except that, in the end, the camera pans back farther than usual to reveal the stacked words "HOME ENTERTAINMENT" on the right of the Fox structure with "HOME" set in Neutraface No. 2, an extra searchlight can be seen on the left of the structure, and more palm trees were added. Once the logo is fully revealed, the News Corporation byline fades in at the bottom of the screen (on pre-2013 releases). The registered trademark sign fades in as well.

Trivia: This logo is a throwback to the That's Hollywood! logo; a 20th Century Fox Television series.

Variants:
 * Starting with the original release of The Croods on October 1, 2013, the logo is cut-short to the middle. This also appears on a few pre-2013 Blu-ray releases starting from late 2012.
 * A 4:3 variant exists, but is used only for full-screen DVDs and Blu-rays. It is also cropped to 2.35:1 as a widescreen letterbox logo. There is a widescreen version of the open matte logo expanded to 16:9 with the Hor+ screen scaling method.
 * Starting with the original DVD and Blu-ray release of Turbo on November 12, 2013, the News Corporation byline is excluded and the logo is bylineless for the first time since the 1995 logo, due to the aforementioned split on June 28, 2013.
 * On 4K UHD Blu-ray releases from March 1, 2016 to April 14, 2020, just like the 2016 variant of the 2009 20th Century Fox logo, this logo was enhanced with what that logo had.
 * The 2011 Star Wars Blu-ray releases have the logo just shy of 16:9, in 1.77:1.

Technique: Same as the final 20th Century Fox logo, animated by Blue Sky Studios.

Music/Sounds: The 1997 Fox fanfare arrangement composed by David Newman. A short version is used on post-2013 releases.

Music/Sounds Variants:
 * DVD releases of The Simpsons Seasons 16 and 17 use the audio of Ralph Wiggum (voiced by Nancy Cartwright) singing along to the second half of the fanfare from The Simpsons Movie, while season 18 uses the standard 1997 fanfare, with Fat Tony (voiced by Joe Mantegna) saying 'Fuggedaboutit...' on the last note.
 * On the 2011 Blu-ray releases of All Dogs Go to Heaven and When Harry Met Sally, the fanfare is out-of-sync with the logo.
 * On international DVD releases (British and Australian ones), both fanfares are higher toned.

Availability: Very common, given its longevity. This was used in tandem with the previous logo in its first two months.
 * Seen on all 20th Century Fox and most MGM releases from September 2010 up until April 14, 2020.
 * Other than TCF and MGM releases, this was also seen on Relativity Media releases starting with The Warrior's Way and ending with Masterminds, all DreamWorks Animation films TCF distributed from The Croods to Captain Underpants: The First Epic Movie (plastered by the 2013 UPHE logo on post-2018 prints, although some prints post-2018 may retain it), and Annapurna Pictures releases starting with Detroit and ending with Where'd You Go, Bernadette.
 * The last release to use the full version of this logo is currently unknown, but this make a strange appearance on seasons 16-18 of The Simpsons (albeit using the fullscreen bylineless version).
 * The last releases to use this logo with the News Corporation byline were The Internship and The Way Way Back, both released on DVD and Blu-ray on October 22, 2013.
 * The last release to use this logo cut-short to the middle was Underwater, which was released on DVD and Blu-ray on April 14, 2020, because TCFHE was folded into Walt Disney Studios/Buena Vista Home Entertainment shortly after.
 * Though this logo officially retired after Underwater, it made an unexpected surprise appearance on Modern Family: The Eleventh and Final Season, released on DVD on June 9, 2020. It also appeared on the 2021 DVD and Blu-ray releases of Epic, possibly due to being a reprint of the original 2013 release, despite the TCS logo appearing on the cover.
 * This never appears on 2016-2019 UK DVDs/Blu-rays released by Entertainment One (some American eOne DVDs at the time have the TCFHE logo at the beginning) or 2010-2020 UK DVDs/Blu-rays from Pathé, as they just use their respective logos and warnings instead. This also applies to any MGM releases from any other distributors, which use their respective logos instead of this due to having absolutely no TCFHE logo at all on the discs or labels. This also does not appear on reissues of older MGM DVD releases from around 2001-2006, as they use the MGM DVD logo on its own.

Legacy: Same as before.

(2000-July 30, 2002)
Logo:
 * Opening: A metallic structure that says "FOX DVD VIDEO" (with "FOX" on top of "DVD" and "VIDEO" in an oval) zooms in. A light then highlights the logo and moves from right to left (also getting the background). The structure is gradually turning and zooms toward the screen, with the viewer going through the "O" in "FOX", revealing a trailer or promo.
 * Closing: The same logo as before, only the background is moving around and its blue.

Variant: On the promo’s early years, the closing has the logo small and the tagline “GET INTO IT” appears under it.

Technique: CGI animation.

Music/Sounds:
 * On the opening version, there is a guitar riff, the sound of a clang followed by a male announcer asking, "Are you ready for Fox DVD Video?".
 * The closing version has a static noise. Both versions have a "whoosh" noise when the logo moves.
 * The early variant doesn’t feature a clang sound in the opening while the closing has the announcer say “Fox DVD Video”, then a computerised voice (MacinTalk Zarvox) say “Get into it.”, then the announcer repeating it.

Availability: Uncommon. This was actually meant for a promo on VHS and early Fox DVD releases from the era talking about DVD and its features. Can be seen on most 2000-2002 20th Century Fox Home Entertainment DVD releases such as X-Men, Silent Trigger, Fight Club, Nine Months, Where the Heart Is, Titan A.E., Airheads, the "Five Star Collection" releases of Speed and Independence Day, the 10th Anniversary Edition of Edward Scissorhands and the Die Hard: Ultimate Collection box set. Don't expect to see this on the 2001 DVD releases of The Simpsons: The Complete First Season or Star Wars Episode I: The Phantom Menace.

(November 14, 2006-November 2010)
Logo: We see the 20th Century Fox logo zooming in slowly, with the words "Times New Roman" in at the bottom, shining. Then a blue streak changes the text to the "Blu-ray Disc" logo, leaving behind a "swoosh" shape as it does this. The background is slightly different, while the right searchlight is a little bigger.

Technique: CGI animation.

Music/Sounds: A calm, majestic fanfare, followed by a slight laser sound for the blue flash.

Music/Sounds Trivia: The title screen of the Wii version of Netflix (released in 2010) uses a theme that sounds extremely similar to this logo's theme.

Availability: Common. It can be seen on every TCF release on Blu-ray disc until November 2010, and appears on Latin American/European/Australian/Asian releases as well. It can also be seen on MGM Home Entertainment releases on Blu-ray Disc, including Valkyrie, Hot Tub Time Machine, and Igor, among others. It also made a surprise appearance on the 2011 US Blu-rays to Robots, Garfield The Movie and Garfield: A Tale of Two Kitties due to all being originally released to foreign markets in 2010. The earliest known Blu-ray releases of all three films was in Hong Kong on March 18, 2010.

Final Note
Shortly after the release of Underwater on April 14, 2020, Disney folded the standalone operations of 20th Century Fox Home Entertainment into Walt Disney Studios Home Entertainment (under Buena Vista Home Entertainment). Beginning with the releases of The Call of the Wild on May 12, 2020, and Downhill on May 19, 2020, All DVDs and Blu-rays now use the shortened 20th Century Studios logo (with the same short music used in the 2010 logo) or the full Searchlight Pictures logo (with the full 1997 fanfare) for their future home media releases of 20th Century material respectively, followed or (for the aforementioned movies) preceded by a language menu.