Strategy First

Background
Strategy First is a Canadian-based game company. Though it published a number of well-known games, the company itself had not reached acclaim and still exits as a down-echelon brand. In 2004 it filed for bankruptcy and was acquired by Silverstar. Despite heavy losses (the reason Silverstar closed their other division Empire Interactive), SF continues to exist in "vegetation" state.

1st (known) Logo (1999)
This logo can be seen here.

Nickname: "The People"

Logo: We see the converter full of hot molten metal, then it lets the metal pour down on the red-colored stencil of the Strategy First logo, which depicts profiles of four people (a knight, a military soldier, an astronaut and a football player) inside the circle. From the side, we see the dripping, then the logo turns firescreen and bursts into flames, leaving the golden form. The name is above while "Presents" word appears below.

FX/SFX: The pouring of the metal.

Music/Sounds: Sound of hot metal bubbling, steaming, a low rumbling noise, and a harsh explosion (which sounds like the Sentry in Team Fortress 2 exploding) followed by a metallic "shing".

Availability: Was seen on Clans, Man of War II and Disciples: Sacred Lands.

Editor's Note: The logo might be notorious for below average animation.

2nd Logo (2000-2002)
Nicknames: "The People II", "Strategy First's Office", "The Digital Office", "Let the Games Begin!"

Logo: We start out with the words "connecting... loading..." trembling and flashing against the background with faint random numbers flickering. The large number "1" flashes as the numbers brighten up, followed by a "0", which causes numbers to blur into a blurry shot of the Strategy First office. As morphing arrow-like objects in corners of the screen and a wireframe ring appear. When the ring is facing towards us, the shot of the office becomes sharper, and the ring disappears. The rest is TBA.

Variant:
 * The print golden logo was sometimes used.
 * On Disciples II: Dark Prophecy and Steel Beasts, the slogan "Let the Games Begin!" doesn't appear.

FX/SFX: A hard-to-describe mixture of CGI and live-action.

Music/Sounds: A pulsing bass line, later being joined in by a bending electric guitar note, hi-hats. All of them transition into the powerful and loud tech-house music. The music fades to a wind blowing sound and a fiery whoosh.

Music/Sounds Variant: In Disciples II: Dark Prophecy and Steel Beasts, towards the end, the music winds down like a vinyl record player being turned off. In Steel Beasts, the wind-down comes later than usual.

Availability: Was seen on Empire of the Ants, Legion, Submarine Titans, Europa Universalis and Kohan: Immortal Sovereigns. The print logo used on Robin Hood: The Legend of Sherwood.

3rd Logo (2002-)
Logo: We fade to a dull blue, 41 degree tilted machine with the logo on the window. The logo rotates 90 degrees to face the viewers with the name below.

FX/SFX: The logo rotates.

Music/Sounds: Sounds of clanking.

Availability: Current, though not very common. Appeared on Disciples 2 and all of its additions, Alien Blast, Galactic Civilizations and other lesser-known games.