Impact Films Investment Limited

Background: Impact Films Investment Limited (藝能影業有限公司, also known as Movie Impact Limited) was a Hong Kong movie studio that operated throughout the 1980's to the 1990's.

1st Logo

(1986-1993)
Movie Impact Limited

Logo: On a black background, many black lines and polygon shapes morph in with a blue glow, forming an abstract "E". The logo glows brightly before turning white, before the background and logo turn cyan. The Mandarin translation "藝能影業有限公司" wipes in red with a drop shadow, followed by the text "MOVIE IMPACT LIMITED" in black.

FX/SFX: The logo wiping in, the color change. Fine animation, but the final result is just an eyesore. The music is also cheap.

Music/Sounds: A synth harpsichord ring is heard when the logo is formed. A laser 'zap' is heard when the logo turns white and a calmer harpsichord theme plays, with xylophones playing when the text wipes in.

Availability: Uncommon. Seen on most of their surprisingly large library of films.

Editor's Note: None.

2nd Logo

(1992-1996)
Impact Films Investment Limited

Logo: On a black background, a gold stripe slides in, followed by more stripes sliding in and gold polygon shapes flying in, forming the logo from before, but in gold and having a space between the shapes and lines. Th logo then zooms out to the top of the screen, in which a light wipes in the Mandarin characters "藝能電影投資有限公司". "IMPACT FILMS INVESTMENT LIMITED" then fades in below the logo, which shines like a spotlight.

FX/SFX: The bars sliding in, the light wiping in the text, the shining of the logo. A major improvement over the last logo, even with the fact that a ton of other logos from Hong Kong have virtually the same effects.

Music/Sounds: A news-like synth fanfare. This is actually a stock piece of production music, famously used in break bumpers for National Mutual.

Availability: Uncommon. Can be seen on there films at the time.

Editor's Note: The loud music may scare some, along with the gold on black color scheme, but it's an improvement over the previous logo.