Behaviour Communications

Background
Behaviour Communications was the short-lived film division subunit of Canadian software developer Behaviour Interactive, formed after the closure of Malofilm.

(1997-2001)
Nickname: "Rollercoaster Behaviour"

Logo: We see an old black-and-white video of a woman (in either around her thirties or forties) walking on a street in appearance, when we suddenly cut to a shot of something rising up from the ground. Next she then stops and looks backwards, and we see her scream as we fade to a shot of a giant lowercase "b" being pulled up. We then see a matrix-web with the Behaviour Interactive logo (without the box with the company name underneath it) animating in various directions, crossfading to a view from a rollercoaster driving into the dark tunnel. We then fade into the "b" being pulled up near a skyscraper-shaped crane and what looks like a rollercoaster, and we fade to a black background with the Behaviour logo on it.

Variant: On some films, the logo begins when we see the B being fully pulled up.

FX/SFX: Everything. Very likely live-action.

Music/Sounds: It starts off with some crickets chirping and the sound of footsteps, followed by a loud rumble and the woman briefly screaming. All of a sudden, the logo audio is cut off as the camera is driven into the darkness. As we fade into the b being pulled up, the sounds of the wind blowing and a heartbeat were heard. The short variant has just the sounds of wind blowing and the heartbeat or uses the film's opening theme.

Availability: Seen on Love & Sex, Eye of the Beholder, and the Canadian releases/prints of films from that company such as Chinese Box and Free Money.

Editor's Note: The logo's strange and off-the-wall feeling will get to many people or viewers/fans, especially the loud rumbling and the woman screaming for what feels like no apparent reason. However, it's more weird than scary.