Associated British Picture Corporation

Background: Founder John Maxwell bought British National Studios at Elstree in 1927 and renamed the company British International Pictures. An early hit for BIP was Alfred Hitchcock's Blackmail (1929), regarded as Britain's first 'talkie'. Hitchcock made several films for the company between 1927 and 1937- his departure for Gaumont-British. After World War II, Maxwell made a deal with Warner Bros. to distribute BIP films stateside, and the company was renamed Associated British Picture Corporation (ABPC). ABPC's greatest period of success was during the 1950s and 1960s. ABPC was taken over by EMI in 1969.

British International Pictures (BIP)

British International Pictures (1927-1937)

Logo:On a cloudy sky background, we see our Earth spinning like the Universal logo. We also see a seated figure of "Britannia", with a ribbon under her that says "BRITISH INTERNATIONAL PICTURES". We also see a bow ribbon underneath that says "ELSTREE LONDON".

Variant: At the ending theme of the movie, "THE END" in a old Times New Roman font can be seen next to Britannia.

FX/SFX: The rotating globe.

Music/Sounds: None or the ending theme of the movie.

Availability: Ultra rare. Can be seen on BIP films from the period, a few examples are The Manxman, retainedon a 2007 DVD distributed by Lionsgate. It's also seen on Atlantik.

Editor's Note: None.

Associated British Picture Corporation (ABPC)

1st Logo (1930s-1940s) Associated British Picture Corp. 1938Associated British Picture Corp. 1943 logo

Logo:Superimposed on a screen, we see a ribbon. Beneath the ribbon is the white text "ASSOCIATED BRITISH PICTURE" with the small word "CORP. LTD" down below. Below the ribbon is the words "presents" in a script font.

FX/SFX: None.

Music/Sounds: None.

Availability: Extremely rare. Can be found on ABPC films from the period, a few examples areThe Terror and Thursday's Child.

Editor's Note: None. 2nd Logo (1930s-1970)

Associated British Picture Corp.Associated British Picture Corp.

Logo:On a black background, or superimposed on the opening credits, we see the text "ASSOCIATED BRITISH PICTURE CORPORATION LIMITED" with "presents" below it.

FX/SFX: None.

Music/Sounds: None.

Availability: Rare. Can be found on ABPC films from the period, a few examples areLast Holiday andDam Busters.

Editor's Note: None.

3rd Logo (1960s-1970s)

Associated British Picture Corp. 1970

Logo : On a black background we see multiple rectangle outlines zoom forward bringing forth a blue EMI logo. The text fades out and we zoom into the blue rectangle bringing forth three white circles containing spinning black triangles each containing the letters A, B, P respectively. The triangles move away from the circles and each of the shapes form a stacked pattern. The triangles also become white. The text "ASSOCIATED BRITISH PRODUCTIONS" appears above the shapes followed by "A MEMBER OF THE |EMI| GROUP". "PRESENT" appears beneath the shapes.

FX/SFX: The outline animations, the shapes.

Music/Sounds: None.

Availability: Rare. Can be found on ABPC films from the period, one example isThe Man Who Haunted Himself.

Editor's Note: None.