Vestron Video

Background
Vestron Video was formed from the assets of the original Time-Life Video in 1981. Based in Stamford, Connecticut, the company released special interest videos as well as independent films, B-movies, TV movies, and pornography until 1991 (through Penthouse Video). In 1991, Vestron, Inc. was acquired by Live Entertainment (later known as "Artisan Entertainment"), and later in 1993, it was completely folded into said company. In 2016, Vestron Video was revived by Lionsgate as a collector-oriented genre label for catalog titles (mostly horror films), similar to other boutique labels like Scream Factory and Blue Underground.

1st Logo (February-October 1982)
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Logo: On a screen, we see an angular "V" filled with horizontal lines. Above in white is "VESTRON VIDEO".

Technique: None.

Music/Sounds: None.

Music/Sounds Variant: On the Laserdisc release of Tribute, the 1980 Time-Life Video music is heard, due to sloppy plastering.

Availability: Extremely rare. It was a placeholder logo and was seen on Vestron VHS, Betamax, and some Laserdisc releases of the era.
 * Such releases were The Changeling, Rodan, Good Guys Wear Black, The Last Chase, The Silent Partner, The Greatest Adventure, The Cannonball Run, Nothing Personal, Go Tell the Spartans, and Godzilla, King of the Monsters.
 * Also appears on some late 1980s reissues of their releases, including Fort Apache: The Bronx, among others.
 * This also appears on the laser videodisc editions of some of their earliest releases, including The Private Eyes, even after the next logo was introduced.

2nd Logo (December 1982-June 25, 1986) (1983-1987, international)
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Logo: The screen fills with white stripes which are cut on the sides (downwards) and in the middle (upwards) by laser-like lights. The stripes now form a "V" shape against a gradient background. The "V" flashes, then backs up where it is "shadowed" by a lighter "V" appearing next to it. Four lights shine in all but the lower right corner of the original "V", and the lower right of the "shadow". Above the letter, the light spells out "VESTRON" in white letters, and that shrinks to fit the word "VIDEO" which appears next to it.

Variants:
 * One variant has the logo staying on-screen for seven or eight seconds after the music stops, with the logo continuing to shine. This instance happened on the 1983 VHS of They Call Me Bruce?.
 * Closing: Same as the regular variant, except when finished, "© (year) Vestron, Inc." or "© (Year) VESTRON INCORPORATED" zoom in below. In some cases, this variant is put at the beginning of tapes.

Technique: Computer animation.

Music/Sounds:
 * Synthesized tones heard on many '80s TV news programs, accompanied by laser zaps and more synthesized notes.
 * For the closing variant with the first copyright stamp, it's only the synthesized theme. This version of the theme has also been used with the regular variant of the logo on at least one occasion.

Music/Sounds Trivia: This is also heard on How to Beat Home Video Games, which Vestron also produced. (Jim Flamberg is credited with "original music", so it would seem likely he is the composer of the Vestron theme.)

Music/Sounds Variants:
 * On some tapes in Australia, a different synthesized theme, "Videospots 4" by Harry Forbes from the Parry Music Library, is heard with added synth sound effects which are quieter than the original ones. This fanfare was the same one that was used on the United Film Distribution Company logo.
 * Some hi-fi stereo releases from toward the end of the logo's life use a heavily reverberated version of the fanfare, which is also rechanneled.
 * There is also a silent version.

Availability: Rare. Seen on Vestron video releases of the time.
 * This includes Pro Wrestling Illustrated's Lord of the Rings, Harry and Son, Trancers, The Purple Rose of Cairo, Ghoulies, Mad Max, The Devil's Gift, Interface, Lifeforce, Burial Ground, Curtains, Amityville 3-D, The House by the Cemetery, Endless Love, Re-Animator, The House on Sorority Row, The Little Girl Who Lives Down the Lane, Mutant, Class of 1984, Spaceship, Yellowbeard, How to Beat Home Video Games, Mr. Mom, The Care Bears Movie, An American Werewolf in London, For the Love of Benji, and Class.
 * Outside of the U.S., this appeared on all Vestron Video International tapes that were made prior to 1987.
 * Also seen on a Showtime airing of The Company of Wolves back in 2010.
 * The first VHS release of Mr. Mom had this logo, but was missing when Vestron later reprinted it.
 * On some early releases with the Vestron "Red V-Ball" on the box and label, like early National Geographic releases (including the Laserdisc of Man: The Incredible Machine), this may appear.
 * Ultra rare for the closing variant; it appears on all 3 volumes of How to Beat Home Video Games (the first volume has the first copyright stamp, while the second and third had the second copyright stamp) and on the original VHS of Young Doctors in Love, both at the beginning and the end of the VHS.
 * The silent version is also rare.
 * This also makes appearances on the Lionsgate DVD of Irreconcilable Differences, the Full Moon/Echo Bridge releases and a Movies4Men (now GREAT! Movies Action) airing of Trancers, a Hulu print of the animated Animal Farm, the Artisan DVD of Shadows Run Black, and HBO's broadcasts of Ghoulies (from May 1986) and Re-Animator (from January 1987), which probably used transfers from Vestron's laserdisc/video masters.
 * In the UK, this is seen on tapes such as Return of the Living Dead and My Little Pony: The Movie (1986), despite the 3rd print logo on the box of both.
 * It also appears on the 1985 pre-cert UK VHS release of Don't Open Till Christmas as well.

Legacy: This logo remains a home video classic among many, as well as a source of nostalgia.

3rd Logo (July 1986-August 1993, April 27, 2021)
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Logo: Same as the Vestron Pictures logo, except "PICTURES" is replaced by "VIDEO".

Variants:
 * On the VUDU print of the 1986 film Sex Appeal, the logo is stretched to fit the 16:9 aspect ratio. Tubi's print is in the correct 4:3 ratio.
 * There is a re-animated/enhanced version of this logo first seen on the Ultra HD Blu-ray release of Dirty Dancing, which opens with some VHS static and distorted music.

Technique: CGI animation. The logo was animated and designed by Jan Carlee, Christine Chang, and Ken Pelin (among others) at R/Greenberg Associates. All three were previously a part of the special effects team for the original TRON movie.

Music/Sounds: Same as the Vestron Pictures logo, composed by Roger Bellon. Sometimes, it is silent, or on some later releases (verification needed), had the Vestron Television music.

Availability: Uncommon.
 * Can be seen on tapes from this era, such as SpaceCamp, From Beyond, Class of 1999, Waxwork, 976-EVIL 2, The Astral Factor, Dolls, Over Her Dead Body, Age Isn't Everything, Ghost Warrior, Fear (1990), To Live and Die in L.A. (early prints have the previous logo), Valet Girls, Parents, C.H.U.D. II: Bud the Chud, Ghoulies II-III, Naked Obsession, Dead Aim, Dirty Dancing, Earth Girls Are Easy and later National Geographic and Nova Video Library VHS releases.
 * This also makes appearances on the 2003 Artisan DVD of Bride of Re-Animator, the Lionsgate DVDs of Personal Services, Ironweed and Slaughter High, a TCM airing as well as an Amazon Prime print (the latter even appearing after Live Home Video's warning screen!) of Dead Sleep, VUDU, Amazon Prime and Tubi's prints of Sex Appeal and Warrior Queen, at the end of a FEARnet airing of The Gate, and an Encore Suspense airing of The Bedroom Window.
 * This also makes an appearance on the MGM DVD of Basic Training, before the 1995 MGM logo; the MGM logo, however, probably plasters over the Moviestore logo.
 * On the 2002 Artisan Special Edition DVD of Dirty Dancing, this plasters the Vestron Pictures logo.

4th Logo (July 26, 2016-)
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Logo: The logo starts off with the same effects as the second logo and the aspect ratio is 4:3. However, the screen then zooms out and the aspect ratio turns to 16:9, revealing the lines on a circular table in a teal-lit factory. Machines then carve out a "V". They then place the text "VESTRON", which shrinks to make way for the word "VIDEO". The logo flashes. Once the fanfare is over, the logo quickly fades out and cuts back to the logo, gets static-shocked and cuts to black.

Trivia: This was designed by Michael Felsher of Red Shirt Pictures and graphic designer Jess Bryden. Upon creating this logo, Felsher commented: "Several years ago I discussed what it would be like to update the Vestron logo with a good friend of mine, Jess Bryden, a gifted graphic designer and filmmaker. When Vestron Video was greenlit, I approached Jess officially about updating the logo. The results were everything I could've hope for and more. References the past, but brings it into the future".

Technique: CGI.

Music/Sounds: A futuristic rearrangement of the second logo's music, ending with what it sounds like a mixture of the light switch flick sound and a loud slam, when the logo gets static-shocked.

Availability: Current. Debuted online and appears on releases from Lionsgate's Vestron Video Collector's Series, beginning with Blood Diner and Chopping Mall.