Draft:Channel U

Background
Channel U is a TV channel owned by Mediacorp. Originally as part of SPH MediaWorks, it was one of the two channels to be owned by the company (also Channel i). On 1 January 2005, SPH MediaWorks was liquidated and was merged to Mediacorp, which led to Channel U becoming the companion channel to Channel 8.

Logo (2001-200?)
Logo: On a teal green background, we see the Channel U logo, consisting of the ball with the "U" on the left, the text "伏频道" at the bottom of the ball and the "CHANNEL U" text below.

Variants: These variants were no longer used since Channel U became a 24-hour channel.


 * A morning variant exists, with the background being.
 * During the closedown of the channel, the background changes to.

Technique: A mix of 2D and CGI animation.

Music/Sounds: TBA.

Availability: Extinct. Only shown before programmes on the channel.

Logo (200?)
Logo: Depending on the variants. All of which end with the Channel U logo from before.

Variants: TBA.

Technique: Same as before.

Music/Sounds: TBA.

Availability: Same as before.

Logo (最精彩) (2011-2015)
Note: The video can be shown here. Also, the video contains elements that Channel U used during the era.

Logo: Depending on the variants. These idents were featured on a white or black background, which end with the Channel U logo, with the text below being "最精彩" (The Most Exciting).

Trivia: CRITICA explained about its creative concept, which also described about the balls in the branding package too. See here for more information.

Variants: TBA.

Technique: CGI animation produced by CRITICA, a Singaporean design agency.

Music/Sounds: TBA. Designed by Klassik and its jingle were composed by Home Studio.

Availability: Same as before.

Logo (活出个性/Live It Up) (2015-2023)
Logo: Depending on the variants. Like before, these all end with the Channel U logo, with both the text "活出个性" (Live It Up), with the English translation (in a - gradient) below folding in.

Variants:


 * Idents:
 * Confident: On a city with staircases, we see some balls (there were also / balls). Later, some / balls came moving across, which form together in a empty space, to form the logo from before.
 * Fun: On a hallway shaped like a hexagon (which has windows in a folding sides to the carnival), we see alot of  balls from before, then several balls form a hexagon, which becomes / (and then ). In-between, the screen started to mirror itself on /// tinted triangles. Like before, the logo forms as usual.
 * Hero: At first, we see alot of balls from before (which already covered up the screen), then some balls fall from the group, revealing an warehouse-like room (with a window on top). The balls from before form a huge ball and become /, then it fully became, which forms the logo.
 * Witty: On a floor with twirling ramps, we see the same  balls from before. Then, they become // balls, which fly up to form the logo in the sky.
 * Time Belts:
 * Best of Asian Drama: On a white studio, we see white figures doing martial arts, and one fights another one. The "U" logo appear on the left, with the text "亚洲最HIT又弋剧" (Asia's Most Hit Drama) appears.
 * Busy Lately: On a room with walls as lights, we see two white squares doing things like spinning and connecting one other. Then, we see a statue. Shortly after, the two squares move to the statue and the same ending animation from "Best of Asian Drama" plays, but the text is "最近比较忙" (Busy Lately).
 * K-Drama: On a room with walls and floor as wood planks and a window on the top, we see several polishes and make-ups on a table. Once we zoom out from the table, the same ending animation from "Best of Asian Drama" and "Busy Lately" plays, but the text is "优选拌饭剧场" (Best Bibimbap Theater).
 * Local Talkshow: On a library, we see several Chinese books at first. Then, we cut into a light on the top with several Chinese letters falling, and it was revealed to be above the hand. The same ending animation from the first 3 time-belt bumpers plays, but the text is "原创资讯节目" (Original Information Program).
 * Smart U: On a garage-like warehouse, we see a chain reaction. The chain reaction has one of the Newton balls hit a tire, then the latter lands on a button, which turns on a fan, then a balloon holding a food fly, then it made the  ball land on a light switch, which turns on a small light. At the moment we start to see a small light, the same ending animation plays, but the text is "精明的U" (same meaning).
 * Thematic Weekend Movies: We see several pans of a circular movie theater, then the countdown was played on a screen at the top. The same ending animation plays, but the text is "周末U 选强档" (Weekend U Selection: Strong File).

Technique: CGI animation produced by Vividthree Productions.

Music/Sounds: TBA.

Availability: Same as before. It was introduced following the rebrand of its HD channel.