Century Theatres

Background
Century Theatres is a movie theater chain formally known as SuFy Luxury Cinemas, They operates many multiplexes in the western United States, primarily in California, Colorado, Nevada, Utah, New Mexico, and Arizona. In its later years, it had expanded into the inter-mountain states, the Pacific Northwest, Texas, Alaska and parts of the Midwest. Founded in 1941, the chain was headquartered in San Rafael, California until it was acquired by Cinemark Theatres from Plano, Texas in 2006. Many now-Cinemark-owned theaters continue to operate under the Century brand.

Logo (1980’s-1990’s)


Nicknames: Theater At A Desert

Logo: At A Desert We See A Theater With Searchlights Then We See Words Saying The Rules Of The Movie Theater.

FX/SFX: The Searchlights And What’s Happening

Music/Sounds: A Song Called Made In U.S.A

Availability: Extinct. Only Seen In Theaters During The Time Before The Name Changed And The Logo

Editor's Note: Everyone Clapped When They Saw This

1st Logo (1990’s-October 5, 2006)


Nickname: Your Ticket To Excellence

Logo: On A Blue Background We See The Words Century Theaters In Yellow And Orange Gradient Text Then Something Called A Ticket To Excellence Fly’s In. Then We See Popcorn From Century Theaters. And Then We See Junior Mints, A Coke, And The Oscar Mayer Logo. Then We See The Starcade With A Green Ticket To Excellence. Then We See A Theater With A Yellow Triangle With The Words Quiet Zone Ahead On The Triangle And The Ticket Flys In To The Theater. Then We See There Offers. Then After They Show There Offers, It Heads Back To The Beginning Of The Logo.

FX/SFX: The Ticket And What’s Going On, Good CGI

Music/Sounds: A Different Part Of Made In U.S.A With A Girl Saying The Rules. And Ending With The Same Music As Before

Availability: Extinct, Only Seen In All Of The Century Theaters During The Time And Was Part Of The Century Theaters Logo Montage From The Last Showing Of Raiders Of The Lost Ark At Century 21 Before It Closed

Editor's Note: See The SuFy Luxury Cinemas Logo

2nd Logo (May 19, 2000-October 5, 2006)
Nickname: "Searchlights"

Logo: A Dolby logo appears on the screen with the text "SOUND FOR THE NEXT CENTURY" shown below. The curtains unravel to reveal that they are actually searchlights. The searchlights then move into place to form the text "Century" and then flashes to show the finished logo in the Korrina font. The URL to their website appears below, then fades to the "OUR FEATURE PRESENTATION" text.

FX/SFX: The still Dolby logo, and the CGI searchlights. Very nice CGI!

Music/Sounds: A synthesized soundtrack with SFX of the moving searchlights.

Availability: Extinct. Only shown in theatres before Century Theatres was bought out by Cinemark in 2006. Also seen in a montage of feature presentation snipes before the last showing of Raiders of the Lost Ark at Century 21 before the theatre's closure.

Editor's Note: This logo is a favorite among people who went to Century Theatres during this time period thanks to its very nice animation and the soothing, but bombastic soundtrack.

3rd Logo (May 19, 2000-October 5, 2006)
Logo: A Dolby logo appears on the screen with the text "SOUND FOR THE NEXT CENTURY" shown below. The viewer sees a top-down shot of the Earth, then a meteor flies by. It explodes in the distance and flashes into the Century Theatres text in the Korrina font. The text "The Best Seat for the 21st Century" appears below, which then fades to the "OUR FEATURE PRESENTATION" text.

FX/SFX: The Dolby logo, the earth and meteor, and the finished logo. Very nice CGI!

Music/Sounds: SFX of the meteor, and a mystical fanfare.

Availability: Extinct. Only shown in theatres before Century Theatres was bought out by Cinemark in 2006. Also seen in a montage of feature presentation snipes before the last showing of Raiders of the Lost Ark at Century 21 before the theatre's closure.

Editor's Note: This logo is a favorite among people who went to Century Theatres during this time period thanks to its very nice animation and it's great soundtrack.