Lo Wei Motion Picture Co., Ltd.

1st Logo (1975?-????)


Note: The logo appears at 5:07

Logo: On a gray background, we see a red triangular shield with a yellowish-white film reel and "LW" in the script font. There is also Chinese translation of "LO WEI MOTION PICTURE CO., LTD." which is above it and the English translation is arched.

FX/SFX: None.

Music/Sounds: A majestic fanfare.

Availability: Extremely rare. Possibly appeared on first few films.

Editor's Note: None.

2nd Logo (1970's?-1982)
Nicknames: "The Chinese LW", "Glass LW"

Logo: On a colorful wet glass background, we see an outlined abstract "LW", the red Chinese text, and the English translation "LO WEI MOTION PICTURE CO PRESENTS".

FX/SFX: None; same as the previous logo.

Music/Sounds: Same as before. On Magnificent Bodyguards, a different majestic and flourish fanfare was used.

Availability: Very rare. Appeared on Snake & Crane Arts of Shaolin, Magnificent Bodyguards and Half a Loaf of Kung Fu.

Editor's Note: None.

3rd Logo (Early 1980's-1985)
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Nicknames: "Red LW", "Whoosh LW of Doom", "Sparkly LW of Doom", "The Sparkly Logo From Hong Kong", "Keep Sparkling!", "The Chinese LW II"

Logo: On a black background, a white (or bluish-white, depending on the film deterioration) trail of the "LW" from before, but more abstract, is close up. It zooms out and flashes, turning red. It glows, the red Chinese text and the English translation in white appear letter-by-letter, and they all sparkle.

FX/SFX: Scanimate effects.

Music/Sounds: A whoosh at first, then an ascending dramatic synthesizer. There is also a second variant, where it uses a more less scary bombastic fanfare.

Availability: Uncommon, bordering on rare. Was seen on some films like Energetic 21 and Walking Beside Me, which can be viewed it on Tencent Video, iQIYI or LeTV. Dragon Lord does not have this logo, just replacing a opening title credits after Golden Harvest logo on the Fortune Star/Joy Sales DVD release.

Editor's Note: The whoosh is loud, the synth is also bombastic, and the overused sparkling may come off too gaudy, but the animation is decent enough for the time.

4th Logo (1986-1988)
Nicknames: "The Chinese LW III", "Golden Chinese LW"

Logo: On a blue/black gradient space background, a fluorescent yellow light is seen in the center. It grows bigger and bigger before flashing, leaving behind an outline of the "LW" from before. The outline moves to the left with a trail that also moves to the left and flashes again, turning it gold. The "LW" shines twice and the Mandarin translation appears one by one in cyan, with "LO WEI MOTION PICTURE COMPANY LIMITED" zooming out with a cyan light trail.

FX/SFX: The flashes and zooming.

Music/Sounds: A deep whooshing synth, followed by descending bells when the logo shines, then a bombastic fanfare (the KPM track "Fanfare (1)" by Neil Richardson).

Availability: Uncommon, seen on their last films.

Editor's Note: The creepy sounds and first half would catch someone off-guard. Overall however, the animation and color scheme is typical of Hong Kong logos of the time.