IMG Original Content

Background
IMG Original Content (formerly known as Trans World International) is the television production division of IMG. It operated two offices in the UK and the US, and both companies run until 2008, when it was dropped in favor of the IMG name, and it was reorganized and renamed as "IMG Original Content".

1st Logo (1970s-Late 1980s)
Nickname: "Circle TW"

Logo: Superimposed in the credits, or on a black or background, we see a print version of the Trans World International logo (which consists of a stylized combination of a "T" and a "W", looking similar to the Magnetic Video logo). Below it is "TRANS WORLD INTERNATIONAL, INC." and some copyright info.

FX/SFX: None.

Music/Sounds: The end theme of the show.

Availability: Seen on sports programs produced by TWI, including a 1977 sales reel, Advantage Borg! and UK shows like Stunt Challenge and Kellogg's BMX Challenge.

Editor's Note: None.

2nd Logo (1979-1995)
Nicknames: "The Gold TWI", "Circle TW II"

Logo: Against a black background, several double half-circle shapes zoom out toward the center of the screen, followed by several  circles coming from both sides of the screen. The shapes flash brightly, revealing the same stylized "TW" from the previous logo in metallic gold. A copyright notice fades in underneath the logo, also in.

Variants:
 * On Battle of the Network Stars XVI, the logo is in-credit, and the chyroned text "TRANS WORLD INTERNATIONAL" fades in below the logo.
 * Starting in 1988, the text "TRANS WORLD INTERNATIONAL" flips in below the logo after the animation finishes.

FX/SFX: The merging shapes and the flash.

Music/Sounds: None, the end theme of the show, or a CBS generic theme starting in 1994.

Availability: Seen at the end of old American Gladiators episodes as well as City of Fear, 1984-1988 episodes of Battle of the Network Stars and on US sports programs, but not on UK programmes.

Editor's Note: None.

3rd Logo (1991-1995)
Nicknames: "The Gold TWI II", "Circle TWI III"

Logo: On a black- gradient background, we see the Trans World "TW" with the company name stacked in the top-right corner of the symbol, and a copyright disclaimer below it.

FX/SFX: Just a simple fade in and fade out.

Music/Sounds: The closing theme of the show.

Availability: Seen on sports programs from the era. One sighting was on a 1991 horse racing broadcast.

4th Logo (1994-2004)
Nicknames: "The Gold TWI III", "Circle TW IV"

Logo: On a moving background, we see a 3D  globe that rotates toward the screen. Two pieces of the Trans World logo rotate in as the globe disappears, while the rectangle moves toward the screen, forming a thicker "TW". The company name fades in letter-by-letter and a copyright date appears below.

Variants:
 * A print version exists.
 * A later version exists where the logo is rotoscoped and it simply reads "TWI".

FX/SFX: The spinning of the logo.

Music/Sounds: The end theme of the show.

Availability: Seen on British sports programmes from the era, such as Trans World Sport.

Editor's Note: None.

5th Logo (1995-2002)
Nicknames: "The Gold TWI IV", "The Circle TW V"

Logo: On a black background, we see a version of the TWI logo drawing, with a light effect from behind it. The light then disappears as the company name fades in below.

Variants:
 * Sometimes, a copyright date is shown below the logo.
 * Later on, it read "TWI".

FX/SFX: The drawing of the logo.

Music/Sounds: None, the end theme of the show, or a CBS generic theme.

Availability: Seen on Trans World's programs from the time, like The Best of Stars on Ice and Super Bowl's Greatest Commercials.

Editor's Note: None.

6th Logo (2002-2008)
Nicknames: "Flipping TWI", "The Gold TWI V", "The Circle TW VI"

Logo: On a black background, we see multiple copies of the TWI logo flip in, before settling in the center and the other copies disappear. As it disappears, the TWI logo turns, and the monogram "TWI" fades in below.

Variants:
 * Sometimes, the logo is still.
 * Sometimes, the logo is on a white background and "TWI" is in black.

FX/SFX: The flipping.

Music/Sounds: A flute synth theme. Sometimes silent, the end theme of the show, or NBC and CBS generic themes.

Availability: Seen on later Trans World programmes, like Louise Solomon's Yoga & Pilates, early episodes of WWII in Color and other sports programmes.

Editor's Note: None.

7th Logo (20??)
Logo: On a black mountain covered in snow with a - sky background, we see the TWI logo from before as a glass structure, which mirrors the mountain with a lighter blue sky inside.

FX/SFX: CGI animation.

Music/Sounds: Unknown.

Availability: Unknown.

Editor's Note: None.

(2008-)


Logo: On a black background, we see the three slashes from the IMG logo's "M" lighting up. Then the light shines and wipes in the text "IMG" with "ORIGINAL CONTENT" below the logo. The light shines again as we see the slashes, and then the logo turns.

FX/SFX: The light moving.

Music/Sounds: A cymbal clash followed by a twinkle.

Availability: Seen on IMG's original programs, like Steve, post-2016 Miss Universe pageants, The Wonderful World of Disney, United We Stand: The Ali Summit, the revival of Showtime at the Apollo and Model Squad, among others.

Editor's Note: None.