WILL-TV

Background
WILL-TV is a PBS member station located in Urbana, Illinois.

(1980-1988)
Logo: On a segmented purple background, we see a cyan "12" zooming out and disappearing in the background. The background zooms out to reveal the first "Times New Roman" in "Times New Roman" in a Belwe Bold font, which zooms out to the center on a -black gradient background with "Times New Roman" under "Times New Roman". "Times New Roman" glows after, while "Urbana" and "The Broadcasting Services of the University of Illinois" fade in under it. "Times New Roman" glows, then "Times New Roman" glows again. It repeats 4 times and gets faster.

Variants: On local shows, we just have "Times New Roman" zooming out and "Times New Roman" is replaced by "Times New Roman".

Technique: The zooming out of "12" and "WILLtv". The camouflaging of "12". The glowing of "WILLtv" and "channel 12". Done by Alpha Cine.

Music/Sounds: A dreamy and mellow synth theme. Local shows have an announcer saying "(show) is a local production of WILL-TV, Channel 12." or a short version of the dreamy theme.

Availability: Seen on local programs, like Talking Point. The long version was probably only used as a station ID. The local production logo with a short version of the long version's theme was from The Dickson Mounds Controversy.