Chang Hong Channel Film & Video Co.

Background
Chang Hong Channel Film & Video Company was established in Taipei, Taiwan in 1991. The company has produced films for Taiwan and Hong Kong.

1st Logo (1993)


Logo: Just the company name in handwritten Chinese ("長宏影視股份有限公司") and in red, with its translation reading "CHANG HONG CHANNEL FILM & VIDEO COMPANY" below, also in red, all on a black background.

Technique: None. It's a still logo.

Music/Sounds: None.

Availability: Rare. Seen on early films such as Butterfly Sword.

2nd Logo (1993-1994)


Logo: On a black background, we see the text "Chang Hong Film & Video Co. (HK)" in a Times font. From the left side of the screen we see a bright green "TC" in a lined font. Below the text we see the two Chinese characters, and its translation, "Presents". All the text are in red.

Technique: None.

Music/Sounds: None.

Availability: TBA.

Legacy: The inclusion of Hong Kong in the company name despite it being a Taiwanese company was common in Taiwanese cinema at the time.

3rd Logo (1994)
Logo: On a black background, the red Chinese text "長宏影視股份有限公司" (in the same style as the first logo) appears letter-by-letter.

Technique: The letters appearing.

Music/Sounds: None.

Availability: Rare. Seen on Shaolin Popey.

4th Logo (1994-199?)
Nicknames: "The Platinum CH" "Filmstrip Train Into Space"

Logo: On a space background, we see a filmstrip fading in with blue fire from left to right, staring right at us. A blue comet-like thing then zooms out to us in trails, and then the filmstrip gets moving to the right. The stars and the filmstrip moving get more intense, as we see that the comet-like thing is actually a "C", panning to the center of the screen. Once it's panned, a platinum H, all of the sudden appears zooming in at us. Four characters, which are actually the company's name, appear forming and fading in from some stars with all the logo staring right at us and the filmstrip still moving rapidly. It zooms out to us a little to make place for the text "CHANG HONG CHANNEL FILM & VIDEO CO." on white.

Technique: CGI animation.

Music/Sounds: A loud muffled whirring sound, followed by a mish-mash of a loud zap, a climatic wind sound and a roar of a jet engine, and to finish it, a bombastic 5-note fanfare (which resembles the Long Shong 2nd Logo), with the last note being held with an loud explosion in the beginning and a muffled explosion at the end of it.

Availability: Rare. Its first known appearance is on Grandpa's Love.

5th Logo (1995-????)


TBA.