Avid Home Entertainment

Background
Avid Home Entertainment was a label of Live Entertainment that released budget-priced video prints of movies from the Live, Vestron, Carolco, Family Home Entertainment (occasionally), and ITC libraries among others recorded in the EP/SLP mode (though it did release some material in the SP mode later on, as part of a series of promotions called "Super 7"; after the Avid name was dropped, Live would continue to release titles under the "Super 7" banner).

(January 21, 1991-Summer 1997)


Nickname: "The Big A-Rectangle"

Logo: On a white background, we see a red rectangle with an "A" in it. Below the rectangle is "AVID", then a line, then "Home Entertainment", then two lines.

FX/SFX: None.

Music/Sounds: None.

Availability: Pretty common, actually. Seen on tapes from this company. For some strange reason, it appears on the packaging of the Silent Night, Deadly Night 3-disc set DVD from 2009, which includes parts 3-5 of the series. The last tapes to use this logo include the "Super 7" lineup (which consists of Chaplin, The Field, The Crying Game, The Piano, Sweetie, The House of the Spirits, and Wagons East!).