Arman Julian Productions

(1986)


Nicknames: "Abstract Shapes", "Acid Julian"

Logo: On a light gray background, we see a triangle with a jagged edge, a much smaller  triangle inside it representing the letter "A", a black ribbon wrapped around it representing the letter "J", and a shadow under all of this that looks like the letter "M". All of a sudden, the triangle tips, spins and tips backwards, the  triangle zooms in while spinning very fast, the ribbon turns  and zooms in to the point when you cannot see it anymore, and the shadow moves out of view. This all happens at once while the background turns. Next, while the background turns black, the triangle comes back, and the  triangle fits itself into one of the corners of the  triangle. Next, the and  triangles tip into a sideways view and turn horizontal into what looks like a small  line hovering over a larger  line, and the  ribbon flies back out to the point of disappearing. Next, the camera zooms out and the stacked words "ARMAN JULIAN" in a tall-blocky font zoom out tilted to the left. The triangles and the ribbon are now out of view, but the words rotate to face the camera while you see them above a thin line and the word "PRODUCTIONS" in white under that line.

Technique: All the spinning, panning, color changing, and zooming in/out. Pretty decent but rather weird CGI for its time.

Music/Sounds: A synth note, followed by a droning bass sound and various sound effects combined, resembling the THX Deep Note, then a loud "BANG!" sound when "ARMAN JULIAN" zooms out, and a heroic superhero-like fanfare that ends with a synth bass note, and some droning in the background.

Availability: It can only be found on a fitness video called Dolph Lundgren - Maximum Potential.

Legacy: This logo is known for its incredibly bizarre animation and structure-less music.