Atari SA

Background
In 2001, Hasbro sold Hasbro Interactive and its subsidiaries to French publisher Infogrames Entertainment, SA (IESA). IESA then renamed it to Infogrames Interactive, Inc. On May 7, 2003, IESA officially reorganized its subsidiaries into Atari-branded names, which included renaming Infogrames Interactive, Inc. to Atari Interactive, Inc. In 2008, Infogrames completed the full acquisition of Atari, and a year after, the parent company name was abandoned in favor of the Atari name.

1st Logo (2001-2003)
Nickname: "Seven Times Action"

Logo: On a blue, red, or black background, we see a giant tripod on the right, even larger than the screen, and it begins to rotate. On each rotation, the word appears and then wipes out on the left. Each of them have a tripod instead of A. These words are: ATTACK, REAL, BLAST, PLAY, ESCAPE, ADDICT, GAME and A@#%!. After this, the giant tripod zooms inside the screen with the name below, and becomes white (Metallic for the black version).

Early Variant:
 * On the PlayStation 2 version of Splashdown, Stuntman and the PC version of Le Mans 24 Hours, the Infogrames logo appears at the beginning, without the armadillo and with "PRESENTS" below it.

Variants:
 * The PlayStation 2 version of Splashdown and MX Rider feature a prototype version that doesn't feature the "A@#%!" word and more narrower text.
 * On TransWorld Surf, the blue background is lighter.
 * On Neverwinter Nights and the GBA version of Mission: Impossible – Operation Surma, the logo is still, the BG is white and the tripod and text are black.
 * On Superman: The Man of Steel for Xbox, A still version with a red BG and copyright information appears below the logo. It follows after the next logo plays below.

FX/SFX: Simple, but effective animation.

Music/Sounds: A disco synth followed with sudden crystallized noise.

Availability: Appears on several Infogrames titles from the time period branded under the Atari name:
 * Blue: First used on Splashdown, and went on to appear on TransWorld Surf (the next logo appears on the GameCube version of the latter), Stuntman (The GBA version uses a still version of the next logo), the PAL PlayStation 2 release of Superman: Shadow of Apokolips, and the PlayStation 2 and Xbox versions of Battle Engine Aquila
 * Metallic: First used on TD Overdrive: The Brotherhood of Speed (Simply known as Test Drive in North America) and also appeared onGodzilla: Destroy All Monsters Melee, Grand Prix Challenge and Nintendo GameCube version of Ikaruga.
 * Red: First used on MX Rider for the PlayStation 2, and also appeared on the 2002 version of Le Mans 24 Hours for PC. The still version was used on Superman: The Man of Steel for Xbox.

Editor's Note: None.

2nd Logo (September 2002-November 2003)
Nickname: "Crystal Circles"

Logo: There is a big red ball with a reflection of the tripod over it. The picture zooms out, while concentric circles of glass swirl around the sphere. The red ball appears to be inside of another white ball, with remaining background red or white. Some letters quickly flip and change on the sides of the tripod, which make words (In order, they are Eat, Insane, Habit, Heavy, Chaos, React, Fear, Escape, Race, Real, Fast, Game & Play.) and later the word ATARI comes into below the tripod. The circles slow down before the logo fades.

Variants:
 * On Beyblade V-Force: Super Tournament Battle, the logo is shorter.
 * On the GBA version of Stuntman, the logo is still.

FX/SFX: The animation of the logo.

Music/Sounds: Several noises followed with the computerized voice saying "ATARI".

Availability: As with the last logo, this appears on several Infogrames titles from the time period branded under the Atari name, mostly Xbox titles:

The regular red variant first appeared on The Terminator: Dawn of Fate and was used on these games: TransWorld Snowboarding, Superman: The Man of Steel, Furious Karting, Apex/Racing Evoluzione, and the PAL release of Beyblade: Let it Rip!. It also appeared on a trailer for Battle Engine Aquila, and the demo of Fugitive Hunter: War on Terror which can be found on the OPM Issue 71 demo disc.
 * The shorter variant appeared on Beyblade V-Force: Super Tournament Battle for the Nintendo GameCube.
 * The white background version appears on TransWorld Surf: Next Wave for the Nintendo GameCube, Unreal Championship for the Xbox, and the 2002 Micro Machines remake.

Editor's Note: None.

3rd Logo (June 2002-2008)
Nickname: "The Tripod A"

Logo: We see a red rectangle with the Atari logo in, the second A in "Atari" is replaced with the tripod.

Variants:


 * The logo is normally seen sideways, where the text is facing the right.
 * On Driv3r for the GBA, the Atari logo is seen on a yellow background with the stretched tripod (similar to the V-Rally 3 variant on the same console), scanlines and copyright year.
 * On Driver 2 for GBA, the red shield with the logo was placed on a white background.
 * On Micro Machines for GBA, there's the red background with the stretched tripod posted over it (similar to the V-Rally 3 and Driv3r variants).
 * On Battle Engine Aquila, the sideways logo appears in the game's title screen and intro (The 4th logo appears at the beginning)

FX/SFX: Mostly none.

Music/Sounds: None, or the game's opening intro.

Availability: Appears on several Infogrames and Atari titles from the time period, mainly on the Game Boy Advance and the Nintendo DS. This was originally introduced as a print logo.
 * As a print logo, the first game this appeared on was the NorthAmerican release of Neverwinter Nights for the PC, and last appeared on the European version of Beyblade: Let it Rip! for the PlayStation.

Editor's Note: None.

4th Logo (August 2003-March 2010)
Nickname: "The Tripod A II"

Logo: On a white background, the Atari tripod logo is shown. It is transparent white at first, and then fills up with a red color. It zooms out, and "AT RI" is drawn around it, also in red. The tripod serves as the second "A" and adds a longer middle section of the tripod. Then, the letters slide behind the tripod.

Variants:
 * Like the last logo on game covers, the logo is sideways, where the text is facing the right.
 * The colors may be opposite (red background, white name). Usually appeared on NDS.
 * On PlayStation 3, Xbox 360 and some later PC titles, an HD variant was created. This version misses the filling of the tripod - instead, it just appears and zooms out. Then the logo folds into the HD "High Definition Gaming" marker after completion.

FX/SFX: All the animations.

Music/Sounds: A loud synth descending sound, then a whoosh and a beep at the very end.

Availability: Very common. Appears on almost every title from the company released during this time period.
 * The still version (and the logo overall) made it's debut on Blue's Clues: Blue Takes You to School for PC.
 * The animated version first appeared on The Temple of Elemental Evil for the PC and last appeared on Project Runway for the Wii (Even though the 9th logo appears on the cover).
 * The Atari HD version first appeared on Test Drive Unlimited for the Xbox 360 and last appeared on a trailer for Test Drive Unlimited 2.

Editor's Note: None.

5th Logo (2003)
Logo: On a black background, some sort of silver liquid forms up a metal-colored Atari tripod. "ATARI" is formed through a laser, also in a metal color. The tripod has the same look as the last logo.

FX/SFX: The forming liquid and the "ATARI" appearing through the laser.

Music/Sounds: TBA.

Availability: Only appears on Terminator 3: Rise of the Machines for Playstation 2 and Xbox, and Terminator 3: War of the Machines for the PC.

Editor's Note: None.

6th Logo (2010-2016)
Logo: Over a light blue background, many little red squares come together and form word ATARI with its common tripod logo above. Both are in 3D view with a little shine. The URL www.atari.com appears below the text and Tripod. The tripod is back to its original look.

Variants: The games usually have this logo still on a black background, with or without the red box.

FX/SFX: The animation in CGI.

Music/Sounds: Some kind of up-speeding console sounds.

Availability: Uncommon. Depends on the game:


 * Animated version: Seen on trailers for new Atari games. It also appears on some games such as Star Raiders and Test Drive Unlimited 2.
 * Red box on white BG: Appeared on Haunted House for iOS, Yar's Revenge, Backyard Sports: Sandlot Sluggers and RollerCoaster Tycoon 3D.
 * Red box on black BG: Appeared on Blade Kitten, Backyard Sports: Rookie Rush and The UnderGarden.
 * White tripod and text on black BG: Appeared on Project Runway (Possibly the PC version, as the Wii version uses the 7th logo) and the Nintendo DS version of Backyard Sports: Sandlot Sluggers.
 * Red tripod and text on white BG: Appeared on Atari Scratchers, Breakout: Boost, Asteroids: Gunner, Atari Greatest Hits Volume 1 and Atari Greatest Hits Volume 2.
 * White tripod and text on red BG: Appeared on Centipede: Infestation.
 * Black tripod and text in white square on black BG: Appears on the DS version of Backyard Sports: Rookie Rush.

Editor's Note: None.

7th Logo (2016-present)
Logo: On a white Background, red squares form the Atari tripod logo. After the tripod is completed, it slams down, sending many little red squares everywhere. "ATARI" is on the bottom of the tripod, but unlike the last logo, the text is longer and there is no URL.

FX/SFX: CGI Animation.

Music/Sounds: TBA.

Availability: Brand new. It first appeared on the trailer for Atari Vault on Steam, and later appeared on the said game. It also appears on Roller Coaster Tycoon World, also for Steam.

Editor's Note: None.