Sahamongkol Film International

1st logo: (1977)

Logo : In a purple marble (or space) background, we see in yellow with a simple 3D effect, the Sahamongkol's name in thai.

FX/SFX : None.

Music/Sounds : A dramatic horn fanfare.

Availability : Seen on ไอ้ขลุ่ยล่า.

Editor's Note : None.

2nd Logo: (1980)

Logo : In a space background, the Earth zooms in, then, a gold model of Buddha on leaf (the Sahamongkol logo) fading in and zooming in. When the logo stops zooming, the background (along with Earth) changes to a starfield. The logo slides to left. The thai letters standing for "Sahamongkol Film", pops in one-by-one, and other thai letters translated as "Presents" wipes down.

FX/SFX : Live-action with chroma-key, and 2D animation.

Music/Sounds : Some electronic morse code-like beeps when "Sahamongkol" pops in and a descending synth chime sounds when "Film" wipes. Before it, silent.

Availability : Seen on อีพริ้ง..คนเริงเมือง.

Editor's Note : None.

3rd Logo: (1982-1987) Logo : On a black background, a star draws an "SM" and flashes. The SM turns into a line then explodes, forming a leaf with Buddha sitting on it and sliding to left, making wipe the Thai name of the company, and the words " SAHA MONGKOL FILM CO. LTD. " also from left.

FX/SFX : The star drawing, the line exploding, the logo forming.

Music/Sounds : A fastly-ascending piano tune which sounds like it came from a keyboard.

Availability : Seen on the Thai dub of Maximum Overdrive and ร่านดอกงิ้ว.

Editor's Note : Although it looks "rip-off" the 1981 Atlantic Releasing Corporation logo, still is a pretty good this logo.

NOTE: From 1987 to 1995, Sahamongkol replaced its name to the one of its subsdiary, Mongkol Cinema.

4th Logo: (May 1, 1997)

Logo : Same as the second Mongkol Cinema logo, but with the names were been replaced by "SAHAMONGKOL FILM CO., LTD."

FX/SFX : Same as the second Mongkol Cinema logo.

Music/Sounds : A different and simpler synth arrange of the music of the first Mongkol Cinema logo.

Availability : Seen on Mean Street Blues.

Editor's Note : As the original Mongkol Cinema logo, one of the best logos from 90's.

5th Logo: (2001-)

Logo : We move around thai ancestral drawns in stone with a weird waving effect. Then, the camera zooming from middle, showing to us a great sculpture of Buddha on leaf. Then, it turns into gold, and the background lights out, staying of the the logo is on, and the company's name, both in thai and english (this time "SAHAMONGKOLFILM INTERNATIONAL") in gold, fades in and shines.

Variant : In some movies, both texts say "SAHAMONGKOL FILM".

FX/SFX : The camera moving around, the text fading and shinning. Incredible CGi.

Music/Sounds : A dreamy traditional tune with some synths.

Availability : Common. It's seen on several movies of them. The "Sahamonkol Film" variant is known seen on Ong-Bak: The Thai Warrior.

Editor's Note : Interesting of referencing images from older ages of Thailand.