ITV3

Background
ITV3, the third channel to join the ITV family, launched on Freeview, Cable and Satellite (after a hasty and messy 11th hour closure of the highly popular Granada Plus channel) at 9pm on November 1st 2004. Aimed at a more mature audience, the channel features a mix of films and dráma, drawing heavily upon the vast archive of the various companies ITV acquired over the years.

1st Logo (November 1, 2004-January 15, 2006)
Logo: TBA.

Technique: TBA. Designed by BDA Creative.

Music/Sounds: TBA.

Availability: Extinct.

2nd Logo (January 15, 2006-January 2013)
Logo: TBA.

Technique: TBA.

Music/Sounds: TBA.

Availability: Extinct.

3rd Logo (January 14, 2013-November 15, 2022)
Logo: TBA.

Technique: TBA.

Music/Sounds: TBA.

Availability: Current.

4th Logo (November 15, 2022-)
Logo: On a background of people, we see a light purple ITV logo and a light purple number 3.

Variants: TBA.

Technique: Live-action combined with computer effects.

Music/Sounds: Depends on the ident.

Availability: Current.