Will Packer Productions

Background
Will Packer Productions was founded and operated by Will Packer in 2013 following the closure of Rainforest Films. In July 2013, Packer signed a two-year deal with Universal Television to develop new projects for the studio, followed by a three-year deal with its film division later that year.

In 2017, the company launched its Media division for branded content and digital in partnership with Discovery Communications and Universal Pictures. As part of the launch, the company acquired digital ad firm Narrative to serve as the new venture's branded content arm. The following year, the Media division acquired women's lifestyle site xoNecole.

1st Logo (June 20, 2014-)
Logo: On a white background, a paint streak that fades into black is drawing a fedora as the view pulls back. The company name fades in, with "WILL" and "PACKER" on both sides of the fedora, and "PRODUCTIONS" in a smaller font underneath.

Variants:
 * On Think Like a Man Too, when the logo is formed, it turns black and white, film-deteriorated, and into 4:3, and it cuts to the opening credits.
 * A still version exists on TV shows.
 * On the 2016 TV series adaptation of Uncle Buck, the logo shares the screen with the Unaccountable Freaks Productions logo.
 * On Ambitions and Bigger, the name is in a different font and the text below reads "MEDIA". The latter has the logo still and cropped in a rectangle.

FX/SFX: The fedora being painted.

Music/Sounds: The opening/closing theme of the movie/show, or silence.

Availability: First seen on Think Like a Man Too and appears on No Good Deed, The Wedding Ringer, and other movies from the company. Also seen on TV series such as Truth Be Told, the 2016 TV series adaptation of Uncle Buck, and the final two seasons of Being Mary Jane.

Editor's Note: None.

2nd Logo (September 23, 2021-)
Nickname: "WP"

Logo: On a black background, various lights are seen as the fedora from before, now in white. Then, a paint streak is drawn, and "Times New Roman" in white with a  rim fades atop the  paint streak.

FX/SFX: The painting of the fedora and the paint streak, and "WP" fading in. Nice CGI.

Music/Sounds: None.

Availability: Current. First seen on That Girl Lay Lay and later seen on Beast, and is expected to appear on future films and shows from the company.

Editor's Note: None.